Name Drop

Join host Molly Baker for a candid conversation exploring what it means to build a creative career inside a corporate world. From navigating a company acquisition to working in a male dominated industry, this episode unpacks how our guest has learned to protect her creative spark without losing herself in the process. She shares insights on knowing your worth, resisting hustle culture, and why the...

Join Molly Baker for a conversation on what it really means to lead, why vulnerability is the skill most people spend years avoiding, and how a single, terrifying moment changed the way this week's guest thinks about the relationship between work and life. She shares how a background in theater and two decades of running organizations led her to build a leadership development company helping peopl...

Join Molly Baker for a candid conversation on career pivots, people-first leadership, and what it actually takes to build something meaningful without a roadmap. This week's guest shares her unexpected path from almost-attorney to leading client solutions in the highly specialized world of life sciences recruiting, and what 20 years of building relationships in a technical industry taught her abou...

Join Molly Baker and our guest for a candid conversation on building brands, navigating marketing in a fast-moving food landscape, and keeping things simple enough to actually resonate. They explore career pivots, CPG marketing, AI, retail media, audience research, brand clarity, and the balance between data-driven strategy and human creativity. From the rise of GLP-1s to the power of concise mess...

Join Molly Baker and our guest for a candid conversation on career pivots, building in CPG, and rethinking what it means to create “better” food. Drawing on her experience across Martha Stewart, restaurant kitchens, and product innovation, she shares what it takes to go from idea to shelf, navigate the realities of fundraising, and build a brand rooted in both quality and purpose. Together, they e...

Join Molly Baker and our guest for a candid conversation on Gen Z social habits, global brand building, and the career risks that shape long-term growth. Drawing on her experience leading liqueurs at Diageo, Olivia shares what it takes to integrate and scale brands across markets, navigate shifting consumer behavior, and lead teams with clarity in a fast-changing industry. Together, they explore t...

Join Molly Baker and our guest as they explore what it takes to scale a challenger brand in today’s competitive CPG landscape. From balancing performance-driven marketing with purpose-led storytelling to educating consumers on entirely new product formats, our guest shares candid insights on focus, agility, and strategic discipline. Together, they unpack how modern teams can leverage AI, streamlin...

Join Molly Baker and a special guest for a thoughtful conversation on career pivots, performance marketing, and what it means to build a more intentional path in a fast-changing digital industry. Drawing on experience across client services, integrated media, and performance marketing, our guest reflects on reaching a pivotal moment in their career and the shift from agency leadership into indepen...

Join Molly Baker and a special guest for a thoughtful conversation on navigating today’s fast-moving social media and influencer landscape. From early days running MySpace pages to leading influencer strategy at a Fortune 500 company, the guest shares lessons on balancing creativity with systems thinking to drive real business impact. Together they explore the role of AI in modern marketing, the c...

Join host Molly Baker for a thoughtful conversation exploring the evolving realities of paid media in a performance-driven world. From the rise of converged media to the tension between brand and performance, this episode unpacks what it really takes to drive meaningful growth today. Our guest shares insights on incrementally, forward-looking measurement, and why transparency matters more than eve...

In this Ask Me Anything style conversation, host Molly Baker answers live, unscripted questions from Indie team members on leadership, growth, and the realities of building a business over time. Drawing from real world experience and hard earned lessons, the discussion explores mentorship, decision making, AI, and shifting marketing priorities. The episode focuses on thoughtful growth, sustainable...

Join host Molly Baker and our guest for a thoughtful conversation about building meaningful work in a rapidly evolving professional landscape. From navigating the rise of AI to finding and protecting an authentic voice, our guest shares insights from years of working closely with leaders and creators behind the scenes. This episode explores what it means to balance efficiency with integrity, intui...

Join host Molly Baker and our guest for a candid conversation about the moments that reshape a career and the courage it takes to start over. From losing a corporate job to building a business alongside her husband, our guest shares the highs and lows of entrepreneurship, including navigating rapid growth, making tough leadership decisions, and redefining success on her own terms. This episode exp...

Join host Molly Baker and her two guests, as they unpack what is really happening in the influencer and creator world and how Indie is stepping into the space. From defining the difference between creators and influencers to talking through full funnel strategy, pricing, and measurement, they share how brands can move beyond one off posts into programs that actually drive impact. Along the way, th...

Join host Molly Baker and our guest as they close out 2025 with an honest, funny, and very real conversation about navigating change, new roles, and figuring things out in real time. After a year filled with professional shifts, personal milestones, and plenty of trial and error, Molly and Kat reflect on what has actually changed, what suddenly matters less, and why no one really knows what they a...

Join host Molly Baker and our guest, as she shares her journey from corporate career to building a hospitality concept rooted in community, connection, and courage. From navigating the leap out of financial services and tech to opening a market, bar, and eatery as a new mom, our guest talks candidly about redefining success, betting on herself, and creating a space that feels like home. Whether yo...

Join Molly Baker, founder of Indie Consulting, and our guest, as they explore the human side of healthcare innovation. From early caregiving experiences that shaped her mission, to building a psychosocial support platform for families navigating serious illness, our guest shares candid insights on purpose-driven entrepreneurship, redefining success, and the importance of balance along the way. Whe...

Join Molly Baker, founder of Indie Consulting, for a conversation with a special guest who shares their journey from perfectionist tendencies to entrepreneurial growth. In this episode, you’ll hear how they built a career in HR, why transparency and listening are at the core of their leadership style, and how they help businesses rethink HR as more than compliance. From scaling a services company...

Join Molly Baker, founder of Indie Consulting, and our guest, as they unpack what it really takes to stay relevant in today’s fast-moving marketing world. From knowing when to pivot to spotting the “needles in the haystack” for your team, this episode is a candid look at evolution, leadership, and the benefits of collaboration in today’s landscape. We hope you enjoy it! 

Join Molly Baker, founder of Indie Consulting, and our guest, as he shares his journey from immigrating to the U.S. at 17 to building a culture-first brand that’s redefining the Latino American Dream. From navigating the challenges of a new country to transforming a homemade recipe into a product on retail shelves, our guest shares a story of conviction, community, and building a brand that repres...

On this special episode of Name Drop, the script gets flipped. Molly Baker, founder of Indie Consulting, is interviewed by one of her earliest mentors in honor of Indie Consulting’s seven-year anniversary. Together they reflect on how the business has grown from its earliest days to a thriving consultancy shaping the future of marketing. Molly shares candid lessons on letting go of control, buildi...

Join Molly Baker, founder of Indie Consulting, and our guest, as they unpack the complex world of digital marketing today. From navigating complex technical challenges to leading with empathy, this episode offers a fresh perspective on the often-overlooked realities of working in digital. Whether you’re building a team or shaping a strategy, you’ll leave with thoughtful insights on what success tr...

Join Molly Baker, founder of Indie Consulting, and our guest, as they explore how personal growth, creative strategy, and AI intersect in the world of copywriting. From finding clarity in your messaging to setting boundaries in business, this episode offers grounded insight into building a brand that’s both strategic and sustainable. Whether you're a founder, a freelancer, or somewhere in between,...

Join Molly Baker, founder of Indie Consulting, and our guest, as they discuss the power of debate in shaping stronger teams and diverse points of view. Additionally, they dive into the intersection of precise measurement and big-picture thinking, and how AI is transforming the consumer data space. If you’re interested in learning more about how to lead in a world that won’t sit still, this episode...

Join Molly Baker, Founder of Indie Consulting, and her guest, as they dive into the nuances of running a family business, making bold career changes, and turning ambiguity into opportunity. From strategic redirection to uncovering creativity in so-called “boring” businesses, this episode unpacks what it really takes to be a leader in an  entirely different landscape. This is the perfect episode fo...