MICE FM

In this episode I have a conversation with Stefan Ullerup , founder of UberventGO, a DMC working across Germany and several neighbouring European markets. What we talk about Berlin as a destination for meetings and incentives Venues, restaurants and group experiences in Berlin Authentic experiences vs what clients actually want Storytelling when selling a destination The changing role of DMCs Dire...

In this episode I have a conversation with Beatrice (Bea) Grabazyte , founder of London-based boutique agency Big Global Events. What we talk about Transparent event agency pricing How to build budgets for international events Net supplier costs vs hidden markups Contingency, estimates and financial risk How much unpaid work agencies do when pitching Rising event costs and tighter client budgets T...

The DMC Podcast was a pilot.  I didn’t continue, but folded it into the MICE FM podcast.  - The DMCPOD is a peer-to-peer show for Destination Management Companies - by people who actually run DMCs. This is not a travel inspiration podcast. This is not supplier marketing. And it’s not theory. It’s real conversations about what’s happening inside the DMC industry right now: shrinking hotel margins,...

Are Michelin starred restaurant a benefit to tourism? What about for MICE tourism? I try to answer this question in this episode. You can get in touch with me by email miceweekly@gmail.com

In this episode I talk about why I stopped doing the podcast, and what are the plans for the future of the podcast. Also, I am announcing my brand new newsletter: MICE Weekly. You can sign up here: miceweekly.com The email for the podcast and newsletter is miceweekly@gmail.com

In this episode I share my thoughts around breakfast as a unique selling point. Businesses, and hotels in particular, can create something unique and wonderful around their breakfast that not only will set them apart from the competitions, but also can show up on positively on the balance sheet. I exemplify my view by talking about The Best Breakfast in Norway, from Scandic Nidelven Hotel, which I...

In this episode I share a very cheap and extremely effective marketing hack that is especially effective for MICE agencies. But it will work very well for event companies and eventprofs as well! It is as easy and cheap as it is effective!

In this episode I share how a DMC, an event planner or a hotel can easily add a fun and useful product to their product offering and generate extra income. The One Hour Team Building is, as the name suggest, a one-hour team building activity which easily can be adapted to any destination and by most type of MICE related businesses. The most profitable activities and team building’s you can offer,...

I wanted to find out what various MICE professionals and eventprofs thought would change post the Coronavirus pandemic.  I reached out to about 20 professionals in the industry to ask their opinion.  This is a monologue episode where I, your host, present the answers and add my own opinion on the matter. A short and sweet episode, 14min!

Influencer marketing is by now a term most people in the travel industry are familiar with. However, most of that is associated with millennials, highly edited images on a beach with turquoise waters and #lovemylife.  A new breed of influencers in the B2B space is emerging slowly.  In today's episode, we speak to eventprof and B2B influencer and vlogger (video blogger) Sabrina Meyers, out of Colog...

In this episode we discuss Social Media Marketing for the travel industry with industry insider Graham Williams. What can MICE companies do with their social media marketing to prepare their business for the other side of COVID-19. We talk about general marketing advice, Facebook, Instagram, LinkedIn, and we touch on the topic of influencer marketing. A great episode and lots of valuable insights...

In this episode I share 5 tips for how you can prepare your MICE business to become one of the winners after the coronavirus crises.

I this episode I discuss how important it is for us in the MICE industry to own our F-ups and how not dealing with them can directly impact your bottom line. I discuss two different cases of messing up. The first exemplifies how to handle messing up the right way, while the other one shoes how a hotel in Vilnius, Lithuania, completely blew their chances of doing right. I show how messing up direct...

As an owner of a DMC business, I have seen my agency's income tank and bookings worth upwards to $500000 disappear overnight.  To say that I am stressed, would be the understatement of the century!  In this episode, I discuss how I use various anti-stress techniques to try to deal with it all.

In the first episode of MICE FM I introduce myself, tell you a little bit about my background, what I do, and where I am based. I also outline the vision I have for the podcast and what I hope it will become!