Media Roundtable

Independent creators have to find a way to succeed, often without a network to support them and a safety net to fall back on.. In fact, 80% of the ORBIT top 15 performing podcasts are indies. But what does it take to win on their own… and is it worth it? Find out in an all-new Media Roundtable: Special Edition . Direct from Podcast Movement Evolutions at SXSW,  Dan Granger (CEO & Founder,...

Killer Mike Didn’t Choose Independence by Accident. Here’s What Marketers Should Hear. On a new Media Roundtable: Special Edition , Dan Granger (CEO & Founder, Oxford Road ) sits down with Grammy-winning rapper, independent artist, activist, and host of Conversate with Killer Mike , Michael Render , better known as Killer Mike. Mike’s story isn’t the typical “indie creator” narrative. He was r...

How does an audiophile thrive in the era of YouTube? How can two circles solve everything? Find out in the first video podcast of Ad Infinitum, featuring the legendary sonic sage Dallas Taylor! That’s right, the world’s only podcast solely dedicated to audio ads is back, now in video! Today, we present to you Ad Infinitum Season 4, Episode 1: "Two Circles: Dallas Taylor on Podcasting, YouTube, and...

Podcasts begin with a dream and a mic. But to reach the world, they often benefit from having someone in their corner like this week’s guest. On a new Media Roundtable: Special Edition , Dan Granger (CEO & Founder, Oxford Road ) hosts indie creator advocate Brendan Monaghan (CEO, Libsyn , founder of Megaphone). Libsyn is the founding sponsor of our Indie PaC Awards , which is an extension of t...

B2B marketers don’t have the luxury of building brands or boosting ROI. You need to do both. So how do you do it? You listen to this week’s special guest. Media Roundtable: Special Edition, Dan Granger (CEO & Founder, Oxford Road ) hosts veteran CMO Laura Goldberg (CMO, Auctane , Stamps.com , ShipStation ). Laura’s been everywhere from the NFL, where she learned brand-building, to CMO roles at...

Dan announces the Indie PaC Awards, the first-ever awards ceremony exclusively for independent podcasters and creators, happening March 15th at SXSW in Austin. The ceremony will be hosted by Killer Mike , the Grammy-winning artist, entrepreneur, and advocate for creator ownership who has built his career on the same principles of independence the awards celebrate. Nominees include Steven Bartlett,...

Lost in today’s media landscape? Or are you just curious as to how the industry got here? You need to go back to Marshall McLuhan, the grandfather of media literacy, and the grandfather of this week’s special guest. On this week’s  Media Roundtable: Special Edition ,  Dan Granger  (CEO & Founder,  Oxford Road ) and  Giles Martin  ( EVP, Strategy,  Oxford...

A king who forged an empire. The birth of an upstart prince. A battle for control. It’s not the new Game of Thrones, it’s a historical dive into the rise of audio, from the early days of radio to the explosion of podcasts and beyond. The world’s only podcast solely dedicated to audio ads is back with a one-of-a-kind episode that will change your understanding of the medium forever. Presenting the...

When do ads build trust and when do they break it? That’s the question at the center of this week’s  Media Roundtable: Industry Edition . Stew Redwine  (Executive Creative Director,  Oxford Road ) is joined by Oxford Road experts  Jillian Garner  (Account Manager),  Neal Lucey  (EVP, Strategy & Product), and  Kyle Jelinek  (VP of Client Services) to...

Imagine you’re the best at what you do… and you didn’t realize it until now. In a creator spotlight episode of  Media Roundtable: Special Edition ,  Dan Granger  (CEO & Founder,  Oxford Road ) welcomes  Gina Ryan  (Host of  The Anxiety Coaches Podcast ). Gina’s podcast is a quiet powerhouse that ORBIT ranked #1 in our  Self-Improvement  list. But be...

What happens when a podcasting powerhouse is also an elite marketer? Find out in a creator spotlight episode of  Media Roundtable: Special Edition . This week,  Dan Granger  (CEO & Founder,  Oxford Road ) welcomes The Podcast Princess herself,  Hala Taha  (CEO & Founder,  YAP Media , host of  Young and Profiting ). It's hard to overstate what big Hal...

Podcasts have walked the red carpet and settled into your living room. But where’s the industry heading next? Find out on a new  Media Roundtable: Industry Edition . Stew Redwine  (Executive Creative Director,  Oxford Road ) breaks down the biggest stories with fellow audiophiles: Bart Roselli (EVP Media, Oxford Road ) Courtney O'Connor , (Director, Podcast Media, Oxford Road ) Gile...

Happy 2026! Time to dust off the crystal ball. Will we finally get standardized measurement? Will podcasters still pick video over audio? How should you navigate a seller’s market? Find out as we make big, bold (and accurate) predictions for 2026. All on a new  Media Roundtable: Special Edition . Dan Granger  (CEO & Founder,  Oxford Road ) welcomes back a stacked team of podcast...

What’s one podcast genre that’s successful for advertisers but is often overlooked? Find out in a creator spotlight episode of  Media Roundtable: Special Edition . Dan Granger  (CEO & Founder,  Oxford Road ) welcomes the co-hosts of the hit, faith-based podcast  Girls Gone Bible ,  Angela Halili  &  Arielle Reitsma . They’re talking: A Meteoric Rise, Bran...

Does video beat audio for ROI? The industry has pivoted hard to video. It offers massive scale and new discovery opportunities. But for years, we’ve operated inside a measurement "black box," forcing marketers to assume that a YouTube view is worth the same as a podcast download. We now know that assumption is potentially costing brands millions. In this  Media Roundtable: Special Edition , G...

Video podcast wars. Reaching critical mass. Radio’s reckoning… or reinvention. What was the biggest story of 2025, and how will it shape 2026? Find out as we look back on 2025 in a new Media Roundtable: Industry Edition . Dan Granger (CEO & Founder, Oxford Road ) breaks down the stories that shaped the year with fellow audio luminaries: Hernan Lopez (Founder, Owl & Co ) James Cridland (Edi...

As a marketer, you have to guess what will make people act. But what if you could just know? The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 15: "Human Hacks." Host  Stew Redwine  (Executive Creative Director,  Oxford Road ) welcomes best-selling behavioral science author  Richard Shotton  ( The Choice Factory ,&nbs...

How will the industry shift with 200k AI episodes? Or with Netflix’s $400M podcast push? How do audio and video podcasts  actually  stack up for attention? Find out on a new  Media Roundtable: Industry Edition , sponsored by our friends at  ALLCITY Network . Dan Granger  (CEO & Founder,  Oxford Road ) breaks down the biggest stories and their potential impacts on...

How can audio ads break through in a world of AI ads and boring reads? By being relentlessly real. The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 14: "This is My Real Voice". Host  Stew Redwine  (Executive Creative Director,  Oxford Road ) welcomes  Brandon Beville  (Producer,  Morning Wire ). They get to the...

Did you have Netflix becoming a major audio platform on your bingo card? If you’re surprised, we’re here to help you make sense of the big moves by the industry’s (new) big players. This week on The Media Roundtable: Industry Edition,  Dan Granger  (CEO & Founder,  Oxford Road ) hosts audio experts: James Ingrassia (EVP, Strategy & Insights, Oxford Road ) Shannon Quintana ,...

What happens when you invite AI into the Ad Infinitum hot seat? The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 12: " Infinite Prompts." Host  Stew Redwine  (Executive Creative Director,  Oxford Road ) welcomes Juniper GPT for a Human/AI collab session. Together, they break down  Magellan AI ’s July 2025 Movers &amp...

Advertisers want to spend an extra $1B in podcasting; but they’re holding back until we address the industry’s biggest issues. This week on  The Media Roundtable , we’ve assembled a powerhouse of CAOs to talk about the findings of our  2025  What Brands Want  report . At this summer’s CAO Summit, we learned that podcasting could be one  billion  dollars bigger… if bra...

CAOs: We analyzed $1.6 billion in podcast ads. Here's what actually drives ROI. The team at  Oxford Road  unveils  ORBIT , the Oxford Road Benchmark Intelligence Tool, built on $1.6 billion in actual campaign performance data. Not estimates. Not surveys. Real results from real advertisers spending real money. This is the planning tool we've been chasing for a decade. ORBIT doesn't j...

To make an industry better, sometimes you gotta shake things up.  We’re celebrating one full year since two competitors, Oxford Road and Veritone One, joined forces to become the world's largest podcast and creator-based video agency. Dan Granger (CEO & Founder, Oxford Road ) gathered leaders from across the new org to talk wins, hard-fought lessons, and tips for anyone looking to self-di...

This week on the Media Roundtable, we’re sitting down with Lex Friedman (not to be confused with Lex Fridman), one of podcasting’s original builders and a leader who’s shaped the business of podcasting since Day 1. Before launching his own consulting business, Lex played a part in nearly every major chapter of the industry, including Chief Business Development at Midroll , Chief Revenue Officer at...