Marketing and Heart Podcast

Show Notes: Taking Risks in Business—How a $30,000 Bet Changed My Life Links: 📥 Free Download: The Mad Hatter’s Guide: The Proven Strategy to Drive More Visitors to Your Etsy Shop or Website with Blogging Click here to grab the free guide! 🚀 🎓 Free Workshop: Discover How Blogging Can Drive More Traffic to Your Handmade Business Sign ...

Show Notes: Why Etsy Sales Might Be Better Than You Think Links: 📥 Free Download: The Mad Hatter’s Guide: The Proven Strategy to Drive More Visitors to Your Etsy Shop or Website with Blogging Click here to grab the free guide! 🚀 🎓 Free Workshop: Discover How to Ethically Use BuzzFeed’s Traffic Strategy for Your Handmade Business Sign up for the free workshop here! Top...

Transcript: Introduction Welcome back to The Marketing and Heart Podcast! Today, we’re going to dive into a topic that hits home for a lot of handmade business owners: the idea that your products need to be perfect before you can sell them. I’ve been there—when I first started making jewelry, I was obsessed with perfecting every little detail. It felt like if my pr...

Welcome back to The Marketing and Heart Podcast! Today, we’re going to dive deep into one of the most common and exhausting limiting beliefs that handmade business owners and Etsy sellers struggle with—the belief that hard work alone guarantees success. You’re probably familiar with this idea. Maybe you’re hustling right now, pouring hours into your handmade busin...

Welcome back to The Marketing and Heart Podcast! Today, we’re going to dig into one of the most common limiting beliefs I see among handmade business owners and Etsy sellers: the idea that SEO alone will get you the sales you’re looking for. I get it—everyone talks about Etsy SEO like it’s the holy grail. You’ve probably heard that all you need to do is...

Stop the Social Media Grind—Unlock the Power of Pinterest for Your Handmade Business In this episode of The Marketing and Heart Podcast, we’re diving into why Pinterest is not just another social media platform. If you’ve been relying on Instagram or Facebook for traffic, but feeling overwhelmed by the constant grind, this episode is going to shift your perspective.  Pintere...

Why Social Media Isn’t the Answer to Driving Consistent Sales for Handmade Sellers After taking some time off, I’m excited to be back with fresh content and insights to help you take control of your handmade business. In this episode, I’m addressing a huge misconception that so many Etsy sellers and handmade business owners fall into: relying on social media to drive traffic and...

As a handmade business owner or Etsy seller, you may be used to saying yes to every single request that comes your way. Or cow-towing to every nasty customer demanding unreasonable requests of you. This can lead to burnout and resentment from both you and your customers. It's so important to set boundaries with your customers in order to maintain a healthy balance in your business and life and to...

There are many different ways to market and run your handmade business. But have you ever heard of human design? It's a new way to run your business that is based on the human design types. In this episode, we will discuss how to use human design marketing to promote your handmade business. We will also talk about each of the human design types and what makes them unique.SHOW LINKS:https://joviana...

Do you want to start a craft business? Are you an artist looking to sell your work? If so, you need a business plan! A craft business plan will help you map out your goals and strategies for your new venture. It will also help you track your progress and ensure that you are on the right track. In this episode, I'll teach you how to make a craft business plan that will help you succeed!LINKS:Curiou...

If you're looking for one of the best ways to grow your Etsy email list & promote your handmade shop, running these types of giveaways yield the best return on your time and effort.GIVEAWAY SOCIAL MEDIA RULES:Instagramhttps://help.instagram.com/179379842258600Facebookhttps://www.facebook.com/business/news/page-promotions-termsTiktok -  isn't very clear, proceed with caution.https://support.tik...

Did you know most people don't put in that much effort in their product descriptions? Did you also know that learning the art of (ethical) copywriting will help you to not only make more sales, but to develop and maintain a relationship with your customers?Want to check out the training I mentioned in the show? Go here:https://marketingandheart.thrivecart.com/the-next-level-membership/Prefer to re...

We are talking about how to overcome artists imposter syndrome. Something. I think we all go through at some point because artists and Etsy craft sellers are often their own worst critics. Prefer to read it on the blog instead? Go here:https://marketingandheart.com/how-to-overcome-artist-imposter-syndrome/Want some help with email and social media marketing for your handmade business? Get my free...

Welcome to the Marketing and Heart podcast! I'm your host, Jackie. I look forward to spending some time with you and to help you grow your handmade business. I'll be spilling things I've learned along the way since 2011 that allowed me to quit my job and work my business not only full time, but to six figures. Cheers to your success!

So what exactly is Etsy SEO, why does it matter and how can it make you more money in your Etsy shop? Join me and find out!👉 Not in the mood to listen? Go here for the blog -→ https://marketingandheart.com/understanding-etsy-seo/

If you’re an Etsy shop owner, you know that building a strong relationship with your customers is key to success. One of the best ways to do this is through email marketing. In this episode, we’ll discuss how to grow your business with Etsy email marketing and some tips for getting started.LINKS FROM SHOW:- Read the blog version here -→ https://marketingandheart.com/the-ultimate-guide-to-etsy-emai...

Burnout is nothing to mess around with! In fact, it's one of the worst experiences to have especially if you're a handmade business owner running an Etsy shop. Here are 15 tips to help prevent burnout!If you'd prefer to read the blog, go here: https://marketingandheart.com/15-tips-to-prevent-burnout-from-your-handmade-business/Free training:https://marketingandheart.com/marketing-with-heart/

With so many things to do, so many hats to wear just to make your handmade business run, it's all too easy to lose motivation to continue giving your biz the time and energy it needs to thrive. In this episode I go over 6 tips to help you stay motivated.Link to the Marketing and Heart community: community.marketingandheart.comPrefer to read the blog instead? Go here: https://marketingandheart.com/...

Finding the most profitable craft to sell isn't as easy as numbers! Listen to this weeks episode to find out why.Prefer to read the blog version instead? Go here --→ https://marketingandheart.com/what-are-the-most-profitable-crafts-to-sell/Go here for my free email & social media marketing training --→ https://marketingandheart.com/marketing-with-heart/

Sick of Etsy and looking for a new place to sell your handmade crafts? Listen on, the results might surprise you! --→ Prefer to read instead of listen? Check out the blog: https://marketingandheart.com/10-alternative-websites-like-etsy-for-handmade-craft-sellers/--→ Want to join my community? community.marketingandheart.com

Did you know there are some things you can do in your Etsy shop to help boost your sales and ranking in search? In this episode I talk about 8 different ways you can increase your sales on Etsy right now.Prefer to read the blog? Go here --→https://marketingandheart.com/how-to-increase-sales-on-etsy/Want access to my free training? Go here --→https://marketingandheart.com/marketing-with-heart/Guide...