Jump Podcasts

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Are you a marketer adapting to the fast changing landscape of artificial intelligence? How can use AI tools and chat bots most effectively to optimze your workflow and accuracy? Today, Eric Herzog, Google Ads e...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Want to unlock massive scale on TikTok? Well, there is a trick to it and it may NOT behave the same as other channels you run ads on. Today, Shivani Kakkar, Senior Acquisition Manager at Jump 450 shares pro tip...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Be honest, are you a brand that is afraid to test Google ads beyond brand search? Have you become disillusioned by updates like Demand Gen? BUT, you're probably still saying "Okay Google get to the conversions!...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Is Google Search dead? Not yet! AND while everyone else is busy pondering that question, Google has released some new tools for savvy marketers to boost conversions Today, Google Ads expert and Acquisition Mana...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Does AI generated UGC video even perform for brands? Does it look cheap or fake? How do you get the best performance? Arcads.ai came out September of 2024 and there has not been that much information about perf...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Calculate your new customer value: AOV * repeat purchase rate * purchase frequency So for example: $200 product * 75% repeat rate * 2 years = $300 new customer value What is NEW in new customer acquisition? How...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Is your youtube ads performance tanking? Not so fast, you might be a part of the HUGE group of people who are measuring it incorrectly. A new incrementality study done by Haus Analytics (190+ youtube ads experi...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe for weekly episodes. Today on "5 Minute Founders" we sit with Freddie Laker, Serial Entrepreneur and Founding Partner of Chameleon Collective. Freddie has been a CEO three times, a CMO twice and the VP of Strategy for one...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes. Have you expanded your google advertising efforts into an international market? Maybe you're afraid of risking your ad dollars in a space where you're unfamiliar OR you don't understand the impact t...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe for weekly episodes. Today on "5 Minute Founders" we sit with Adriaan Zimerman, Founder of BroBible, Ned & Co, The Early Shift and Greendevour as well as a brand new company launching in Q2 of 2025 called Mojo Country...

How do you build trust with a new client who has been burned at a previous marketing agency? How do you foster emotional intelligence in more technically focused team members? Why is that important? Today we speak with two top team leaders from Jump. Michelle Rose, the Managing Director Of Client Leadership and Mallory Saldanha, Senior Growth Director share how they navigate these issues on an eve...

Are your video ads failing? You might be missing some key performance components that drive conversions. They could be very easy to fix, as well... Today, Dave Armstrong, Director of Paid Media at Jump 450 breaks down our essential approach to creating performance video ads that scale AND are created for optimal testing flexibility. We talk through evergreen best practices that we have discovered...

How are your ad dollars best spent? In the black box of Performance Max relying on Google's AI to win for you? Or making your own decisions with Standard Shopping? It can be a tough call because it really depends on what your goals are. Today, Google Ads expert and Acquisition Manager at Jump 450, Eric Herzog explains the importance of an agaile approach. We have unlocked tremendous abilities with...

Are you a people pleaser at work? Is it getting in the way of you most effectively doing your job? Probably. Today we sit with the Managing Director of Client Leadership at Jump 450, Michelle Rose as she helps us adjust our approach to the people side of working in digital marketing. How do you navigate red tape? How do you choose which hills are worth dying on? And what is the benefit of bringing...

Today on "5 Minute Founders" we sit with Ramiro Velasco, Co-Founder of GoAvance. Expanding brands to Mexico's e-commerce hassle-free. https://goavance.com/ Ramiro shares some of the most common mistakes and obstacles that brands meet when trying to expand into Mexico's e-ccomerce as well as the ways that GoAvance can support those efforts Hosted by Matt LeBlanc, "5 Minute Founders" picks the brain...

Are you looking to create a tailored workflow for your marketing team? Monday.com has so many tools and functions to promote growth and scalability for you team but you need to know how to use them. Today we sit Senior Project Manager at Jump 450, Morgan Scheib as she breaks down exactly how she best leverages the tools and filters available in Monday.com to manage clients, media and creative in a...

Do you want to explode your digital growth in 2025? Today we share 5 of the most impactful digital marketing strategies and lessons for you to make a big splash in Q1. Today we cover a range of topics with multiple marketing leaders from Jump 450. - Actionable Steps To Build A Marketing Strategy with Agency Group Director, Caroline Mercurio - How To Set Up An Incrementality Test with the Managing...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe to Jump Podcasts for weekly episodes. Monday.com has many tools and functions to promote efficiency across industries BUT is it the ideal task tracking plaform for digital marketers? Today we sit Senior Project Manager at Jump 450,...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe to Jump Podcasts for weekly episodes. SEMrush has long been an essential tool for digital marketers but you know if is more than just as SEO tool? Today we sit with Zach Larimer references his 10+ years experience with the tool as h...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe for weekly episodes. Today on "5 Minute Founders" we sit with Dr. Daniel Hallak, Owner and Strategic Advisor at The Sage Group and Chief Commercial Officer of WiLD Leaders. https://www.the-sage-group.com/ https://www.wildleaders.org...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe to Jump Podcasts for weekly episodes. Why does creative reporting have to be so hard? Ad platforms are riddled with obstacles, often forcing team members to dig deep for assets or only allowing you to see the necessary data alongsid...

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com and don’t forget to subscribe for weekly episodes. Today on "5 Minute Founders" we sit with Dr. Rob McKenna, the Founder of WiLD Leaders. https://www.wildleaders.org/ Dr. McKenna shares the ways that his specialized leadership development program levereages psyc...

Are you interested in exploding your business growth with Google AI? Today, Google Ads expert and Acquisition Manager at Jump 450, Eric Herzog breaks down a case study of value based bidding, broad match, keyword targeting AND how we have used these features to break growth records. If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 45...

Are you a digital creative marketing agency that struggles with the creative approval process? Do you have unruly clients that share important creative notes and campaign details through one off slack messages at 3 in the morning? Are you tired of searching through messy folders to find the assets that you need to assemble decent ad creative? Well, the process of making and managing ad creative ca...

How do you create a marketing plan? Where do you even start? Today we have a special treat to demostrate exactly how to create a marketing plan. 5 marketers. 1 hot sauce. We taste test and brainstorm a marketing plan. It's all hypothetical but we will answer the basic questions and define the elements needed to develop a markeitng plan. Thank you to... Mike Dzieciolowski, Acquisition Manager at Ju...