James Dooley Podcast

This video explains which digital marketing strategies businesses using digital PR should focus on in 2026 to improve AI visibility, brand trust and lead generation. James Dooley and Ben Nicholls start with KPI tracking because attributing return on investment across digital and traditional channels is becoming harder as AI search grows, making clear measurement essential. They cover brand SEO, AI...

This video explains which digital marketing strategies brands seeking AI visibility should focus on in 2026 to improve recommendation within large language models, positive brand sentiment and entity trust. James Dooley and Ben Nicholls start with KPI tracking because measuring AI visibility and citations shows whether trusted sources are genuinely moving the needle for a brand. They cover brand S...

This video explains which digital marketing strategies businesses seeking AI visibility should focus on in 2026 to improve grounding data inclusion, AI citations and brand recommendations. James Dooley and Paul David Truscott, Ben Nicholls and Peter Victor Jones start with KPI tracking because measuring citations, mentions and recommendations across large language models shows what is actually wor...

This video explains which digital marketing strategies entrepreneurs should focus on in 2026 to improve brand authority, search visibility and the quality of opportunities and partnerships they attract. James Dooley and Ben Nicholls start with KPI tracking because measuring coverage, reach and resulting enquiries shows whether digital PR investment is genuinely building an entrepreneur's reputatio...

This video explains which digital marketing strategies local businesses seeking Google Maps rankings should focus on in 2026 to improve map prominence, local leads and branded search. James Dooley and Ben Nicholls start with KPI tracking because measuring map rankings, local enquiries and campaign performance shows which digital PR efforts genuinely move prominence. They cover brand SEO, AI visibi...

This video explains which digital marketing strategies entrepreneurs should focus on in 2026 to improve market validation, customer acquisition and sustainable scaling from zero to one million pounds. James Dooley and Craig Campbell start with KPI tracking because knowing your demand, competitors and cash position to the pound keeps an early stage business on course. They cover brand SEO, AI visib...

This video explains which digital marketing strategies digital PR agencies should focus on in 2026 to improve branded search demand, trusted third-party exposure and AI and search engine visibility. James Dooley and Ben Nicholls start with KPI tracking because measuring brand search and campaign pick-up shows which digital PR angles actually deliver results for this niche. They cover brand SEO, AI...

This video explains which digital marketing strategies online reputation management companies should focus on in 2026 to improve brand visibility, trust across AI search engines and proactive control of their narrative. James Dooley and Ben Nicholls start with KPI tracking because measuring brand sentiment and search presence shows whether reputation work is actually shifting what Google and LLMs...

This video explains which digital marketing strategies UK lead generation companies should focus on in 2026 to improve branded search demand, AI visibility and the quality of enquiries generated. James Dooley and Ben Nicholls, Peter Victor Jones and Paul David Truscott start with KPI tracking because measuring branded search, rankings and enquiry quality shows which campaigns actually move the nee...

This video explains which digital marketing strategies businesses seeking Google Knowledge Panels should focus on in 2026 to improve brand search demand, entity recognition and Knowledge Panel population. James Dooley and Ben Nicholls start with KPI tracking because measuring branded search growth shows whether digital PR is moving a business from a KGM ID to a full Knowledge Panel. They cover bra...

This video explains which digital marketing strategies e-commerce brands should focus on in 2026 to improve AI brand sentiment, move from being cited to being recommended and strengthen reputation across large language models. James Dooley and Jonathan Kiekbusch start with KPI tracking because measuring sentiment and citation quality, not just citation volume, is what reveals whether AI is genuine...

This video explains which digital marketing strategies enterprise e-commerce brands should focus on in 2026 to improve AI visibility, product recommendation rates and long term brand defensibility. James Dooley and Jonathan Kiekbusch start with KPI tracking because attribution across LLMs and traditional channels is increasingly difficult, making accurate measurement essential for sensible budget...

This video explains which digital marketing strategies roofing companies should focus on in 2026 to improve semantic coverage, search rankings and conversion rates. James Dooley and AI James Dooley start with KPI tracking because measuring semantic coverage shows whether a page truly answers what customers and search engines are looking for. They cover brand SEO, AI visibility and Google Business...

This video explains which digital marketing strategies businesses using LLM probing should focus on in 2026 to improve AI visibility, brand perception and content strategy. James Dooley and Malte Landwehr, Sanjay Singh and Jabez Reuben start with KPI tracking because tracking prompts and responses at scale across multiple large language models is the only reliable way to understand how a brand is...

This video explains which digital marketing strategies enterprise and B2B businesses should focus on in 2026 to improve visibility in Microsoft Copilot, higher-value enquiries and stronger conversion rates. James Dooley and Malte Landwehr start with KPI tracking because attribution from Copilot is notoriously difficult and asking clients how they heard about you reveals enquiries that analytics ne...

This video explains which digital marketing strategies businesses seeking a Google Knowledge Panel should focus on in 2026 to improve search presence, entity verification and control over how their brand appears online. James Dooley and Paul David Truscott start with KPI tracking because measuring entity confidence and visibility shows how close a brand is to claiming, creating or fixing a Knowled...

This video explains which digital marketing strategies personal brands and entrepreneurs should focus on in 2026 to improve search presence, entity disambiguation and the chances of triggering a Google Knowledge Panel. James Dooley and Paul David Truscott start with KPI tracking because measuring confidence signals and search interest shows whether an entity is strong enough to earn a Knowledge Pa...

This video explains which digital marketing strategies personal brands and businesses seeking a Google Knowledge Panel should focus on in 2026 to improve entity trust, branded search visibility and quality of inquiries. James Dooley and Paul David Truscott start with KPI tracking because measuring return on investment turns a Knowledge Panel from an expense into a performance-based, brand-building...

This video explains which digital marketing strategies companies seeking a Google Knowledge Panel should focus on in 2026 to improve brand trust, search visibility and disambiguation within Google's Knowledge Graph. James Dooley and Paul David Truscott start with KPI tracking because measuring branded search demand and entity signals shows whether a company is notable enough to warrant a Knowledge...

This video explains which digital marketing strategies SEO professionals and brand owners should focus on in 2026 to improve entity trust, Knowledge Panel creation and AI visibility. James Dooley and Paul David Truscott start with KPI tracking because measuring search demand and consensus signals shows whether Google is confident enough to surface your information. They cover brand SEO, AI visibil...

This video explains which digital marketing strategies people and businesses seeking a Google Knowledge Panel should focus on in 2026 to improve entity clarity, search trust and faster Knowledge Panel generation. James Dooley and Paul David Truscott start with KPI tracking because measuring entity confidence and popularity signals shows exactly how close a person or business is to triggering a pan...

This video explains which digital marketing strategies businesses and personal brands should focus on in 2026 to improve their Entity Confidence Score, strengthen their Google Knowledge Panels and build stronger entity recognition with Google. James Dooley and Paul David Truscott, Peter Victor Jones and Kasra Dash start with KPI tracking because measuring branded traffic, searches and the ranking...

This video explains which digital marketing strategies businesses building their online entity should focus on in 2026 to improve entity clarity, search trust and AI visibility. James Dooley and Paul David Truscott start with KPI tracking because measuring entity confidence signals shows whether Google and AI models are correctly recognising who you are. They cover brand SEO, AI visibility and Goo...

This video explains which digital marketing strategies businesses and entrepreneurs seeking an entity passport should focus on in 2027 to improve search trust, AI visibility and lead quality. James Dooley and Paul David Truscott, Peter Victor Jones and Kasra Dash start with KPI tracking because measuring entity confidence and Knowledge Panel progress shows whether Google and the large language mod...

This video explains which digital marketing strategies AEO agencies and enterprise brands should focus on in 2027 to improve AI search visibility, positive brand sentiment and trustworthy recommendations across Google AI Mode and AI Overviews. James Dooley and Garrett Sussman start with KPI tracking because setting expectations and measuring mentions, sentiment and visibility helps brands understa...