Growing In The Green Industry

In this episode of Growing in the Green Industry, we welcome our guest Angela Cornish with Virginia Green. Angela discussed insights on HR and leadership, with topics including planning for the next year, training and development, succession planning, and compensation and benefits. They also explored the challenges and opportunities in the green industry, the importance of training and development...

This replay episode of Growing in the Green Industry is presented by the Veterans in Landscape Network and hosted by Joe Lewis with Yard Solutions, Brian Chapman with LMI Landscapes and Terry Williams with Green Lawn Fertilizing.  In this special VILN takeover episode these military Veterans discuss how to be adaptable leaders and working beside your team as well as leadership dependability and be...

In this episode of Growing in the Green Industry, we welcome our guest Andrew Bray, Senior Vice President of Government Relations and Membership at NALP.  Andrew shares the recent changes in the political landscape and the impact on our industry. He also discussed the challenges and opportunities that arise with the new administration. Despite some concerns, Andrew acknowledges that the new admini...

In this replay episode of Growing in the Green Industry, our hosts talk about filling the gaps with new hires and some of the challenges they face when bringing on new team members - how to measure and quantify what we have asked them to achieve and how fast that should happen.  They also discuss knowing where you are as an organization and the balance of flexibility.  They talk about employee sat...

In this replay episode of Growing in the Green Industry, we welcome Erin Barr, HR Consulting with Erin Barr Consulting.  Erin talks about some of the struggles that the green industry has been facing when it comes to workforce.   Erin talks about strategies to make progress and how to approach your team with getting feedback.  She talks about the importance of making sure whatever you implement in...

In this episode of Growing in the Green Industry, we welcome our guest Christianna Denelsbeck with Landscape Workshop. Christianna shares the importance of understanding and respecting different roles within an organization, the need for transparency and collaboration, and the significance of financial awareness and training.  She talks about building strong operations and accounting relationships...

In this replay episode of Growing in the Green Industry, we welcome Hope Smith with Plants Creative Landscape. Hope shares her story behind the Ultimate Experience Manager and talks about what the ultimate experience for Plants Creative is all about.  Hope talks about employee engagement and the one-on-one discussions she has with her team and how that helps build that employee trust.   She touche...

In this episode of Growing in the Green Industry, we welcome our guest Bob Williamson with Cetane Associates.  Selling your company is a hot topic in our industry.  Bob shares how the conversation usually starts with wanting to sell your business.  He talks about many people not being ready to sell their company immediately, but Bob shares advice on the process of selling a business.  He talks abo...

In replay this episode of Growing in the Green Industry, we welcome Skyler Westergard with LandCare.  Skyler shares his story about how he ended up in learning and development and how he went about creating new opportunities.  He talks about different ways that people learn and retain information as well as how we assess learning.  He also talks about the importance of investing in your team.  Thi...

In this episode of Growing in the Green Industry, we welcome our guest CEO of the National Association Landscape Professionals, Britt Wood.  Britt shares his thoughts on our industries unique ability to network and share is like no other industry.  He talks about the value of attending educational events like ELEVATE and the new Executive Leadership Program with the University of Darden School of...

In this replay episode of Growing in the Green Industry, we welcome our guest, Brandon Sheppard, Franchise Owner of Weed Man and President-Elect of NALP.  In this episode we also welcome our newest host, Skyler Westergard with LandCare.  Brandon shares his experience with volunteering at Renewal and Remembrance and how important the opportunity is to give back to those who give to the green indust...

In this episode of Growing in the Green Industry, we welcome our guest Anita Palmer with Sperber Landscape Companies. Anita discusses the importance of organic growth through acquiring new customers and developing employees' skills and careers. She shares her passion for landscaping, architecture, and community, which aligns with the industry's flexibility in pursuing various paths. Anita...

This replay episode of Growing in the Green Industry is presented by the Women in Landscape Network and hosted by Beth Berry with Advanced Turf Solutions, Becca Presley with Senske and Gail Reinhart with Five Season Landscape Management. In this episode they discuss how to get more women involved in the industry. They also discuss some of the challenges that women go through in a male dominated in...

In this episode of Growing in the Green Industry, we welcome our guest Brad Hill with Par 3. Brad shares his journey from a landscape business owner to his current role at Par 3 Landscape. He discusses the challenges and strategies involved in establishing a successful irrigation business, with Brad sharing his insights on leadership, technical expertise, and the importance of persistence. Brad al...

In this replay episode of Growing in the Green Industry, we welcome Paul Fraynd, CEO of Sun Valley Landscaping. Paul talks about setting clear expectations and handling the many ideas that come your way. He also dives into the subject of mental health and the importance of checking in with your team and how personal success breathes business success. This episode is hosted by Miles Kuperus, Brett...

In this episode of Growing in the Green Industry, our guest Jacob Hong with Woodlawns Landscape Company is a former landscape management student; discusses his career progression from sales to company leadership. They also talk about the importance of personal and professional growth, the balance between current roles and future opportunities, and the significance of understanding and aligning wit...

In replay this episode of Growing in the Green Industry, we welcome Doug McDuff, President and Co-owner of Landscape America. Doug shares his perspective on open book management focusing on teaching your team the next steps in growth and accountability and the importance of transparent communication. Doug talks about shifting your business and sticking to the plan when other opportunities may aris...

In this episode of Growing in the Green Industry, our guest Daniel Hill with Piedmont Technical College. This episode is Daniel shares his journey into education and his perspective on the green industry, emphasizing the importance of bridging the gap between educators and industry professionals.  They also discuss the role of teachers and mentors in shaping the lives and careers of their students...

In this replay episode of Growing in the Green Industry, we welcome Kristin Pontarelli, COO of Proscape Landcape Management Corp. Kristin was a Spanish teacher for over 25 years when she decided to start working for her husband’s company. During this episode, she shares her perspective on how having a Spanish speaker on staff in a management role has helped to bridge some of the gaps between staff...

In this host episode of Growing in the Green Industry, Brett and Skyler talk discuss the challenges of maintaining productivity and motivation during the summer season. Brett emphasizes the importance of finding a balance between work and personal time, while Skyler expresses struggles with feelings of guilt for investing time in self-improvement. They both share that quality of work is more impor...

In this replay episode of Growing in the Green Industry, our guest Richard Kuperus of the Farmside Landscape & Design discusses how he balances work, school, and family dynamics in business. Topics covered include how to navigate business relationships as a young professional, navigating shifting dynamics at work, and balancing ambition with humility. This episode is hosted by Neal Glatt of Gr...

In this episode of Growing in the Green Industry, we welcome Ed Furner with Mariani Landscape.  Ed shares his thoughts on challenges and strategies with handling difficult clients and the importance of seeing complaints as opportunities for education and relationship building rather than a threat.  He also talks about the importance of time management and having a hands-on approach. Ed emphasizes...

In this replay episode of Growing in the Green Industry, we welcome Bob Grover, President of Pacific Landscape Management. A long-time contributor and participant on state and national association leadership teams, Bob shares thoughts about past experiences and goals for the future, as he stepped into the NALP Board of Directors President role. The group also explores work/life integration, how yo...

In this host episode of Growingn in the Green Industry, Brett and Skyler talk about the value of a degree in horticulture and the strengths and limitations.  They discuss building personal relationships and recruiting tactics along with touching on the importance of successful internships.  They also talk about what happens if you don’t have a connection to horticulture and the different technique...

In this replay episode of Growing in the Green Industry, our hosts talk about mapping your customer journey. They discuss being an effective communicator and making the market more aware of who you are as well as knowing what to go after and being very specific. They touch on selling on value and always having a “plan B.”   This episode is hosted by Miles Kuperus at Include Software, Brett Lemcke...