Going Forward

In this powerful episode 118, Part 2 of Going Forward , host Eric Elliott continues his conversation with Brooke Lively, Founder of Scaling Law, for a deeper look at what actually makes a law firm scalable, valuable & sustainable. Picking up from Part 1, Eric & Brooke move beyond the idea that more leads will fix everything. Instead, they dig into the numbers law firm owners need to unders...

In this eye-opening episode 118, Part 1 of Going Forward , host Eric Elliott sits down with Brooke Lively, Founder of Scaling Law, for the first half of a two-part conversation on what it really takes to build a healthier, more profitable law firm. In Part 1, Brooke & Eric unpack a hard truth many law firm owners eventually face: growth is not always the same as health. Brooke has spent years...

In this powerful episode 117 of Going Forward , host Eric Elliott sits down with entrepreneur, ecommerce strategist, educator, and founder Ezra Firestone for a conversation that has been in the making since Eric first met Ezra in person in 2024. Known for building and leading brands like Smart Marketer, BOOM, Zipify Apps, and other ecommerce ventures, Ezra brings a conversation that goes far beyon...

In this special episode 116 of Going Forward , we’re turning the microphone around. This episode is a re-release of Eric Elliott’s recent appearance on Personal Injury Mastermind with host Chris Dreyer, a conversation we found so valuable that we wanted to share it directly with the Going Forward audience. Eric, Founder of VIP Marketing and Craft Creative, joins Chris to unpack what law firms ofte...

In this inspiring episode 114 of Going Forward, host Eric Elliott sits down with Amber Hall, Founder and Managing Attorney of Amber Hall Law, to explore what it really takes to build something from nothing and stand out in a competitive industry. From her roots as a Division I athlete to launching her firm with little more than a laptop and determination, Amber shares how mindset became her greate...

In this episode of Going Forward , Eric Elliott sits down with Jason Myers, CEO of Legal Conversion Center, for a no-BS conversation about leadership, empathy, and the unseen moments that define a company’s reputation. Jason shares his unlikely path from answering phones for minimum wage to leading a 100+ person organization built on one simple philosophy: dignity and respect. Together, they unpac...

Every year leaves behind a trail of ideas worth returning to. In this Best of 2025 episode, we’ve gathered the moments that carried us forward throughout the year. We had exceptional guests whose conversations sparked clarity, challenged comfort zones, and pushed us to think bigger and act more intentionally in our own communities and beyond. These are the lessons that defined the year for us, and...

In episode 112 of Going Forward, Eric Elliott is joined by Michael Scarpati, co-founder and CEO of RetireUS, to expose the hard truths behind financial planning today. From the myth of “set it and forget it” retirement accounts to the hidden toll of financial stress, he explains why doing nothing may be the most dangerous decision of all. Together, they unpack why 85% of financial professionals ar...

In Part 2 of Episode 111 of Going Forward, Eric Elliott continues his inspiring conversation with Marcus Lattimore, former collegiate football All-American NFL running back, diving deeper into his journey of reinvention and the wisdom gained beyond the football field. Marcus reflects on the impact of his career-ending injury, not as a setback but as a moment that reshaped his purpose and opened th...

In episode 111, part 1 of  Going Forward , Eric Elliott is joined by Marcus Lattimore, former collegiate football All-American NFL running back, and now a celebrated spoken word artist, to explore the power of mindset and resilience. From his early days as an All-American football player to his career-changing injury and beyond, Marcus shares how his life’s most challenging moments became the foun...

In episode 110 of  Going Forward , Eric Elliott is joined by Joshua Lenon, Lawyer in Residence at Clio, to dive into the rapidly evolving world of legal technology and its impact on law firms today. As one of the leading voices at the intersection of law and technology, Joshua brings a wealth of knowledge from his work with Clio and his expertise in the legal field. Together, they discuss key insi...

In episode 109 of Going Forward , Eric Elliott sits down with Anton Gunn , former senior advisor to President Barack Obama and the world’s leading authority on Socially Conscious Leadership. Anton shares his incredible journey, from being a standout SEC football player to becoming a force in leadership consulting, helping organizations build diverse, high-performing teams. As the bestselling autho...

In this Episode 108 of Going Forward , host Eric Elliott is joined by Paul Schmidt and Maximilian Pyle, key decision-makers at Craft Creative and VIP Marketing , to dive deep into the significance of authenticity in branding and marketing. They discuss how brands can fail when they stray from their true identity and the crucial role of consistency in messaging. Together, Paul and Max explore the p...

In Episode 107 of Going Forward , Eric Elliott sits down with longtime creative partner and friend Paul Schmidt, President of Craft Creative , for an honest look at why most law firm advertising misses the mark. They explore the deeper issue of identity, the setbacks of generic branding, and how their own journey led to bold campaigns like VIP Marketing’s “Let Us Cook.” Packed with insights for ag...

In this candid episode 106 of Going Forward, host Eric Elliott sits down with longtime Charleston TV journalist and author Raphael James to talk about what happens when life demands more than you’re ready for and how telling the truth can set you free. They explore Raphael’s experiences supporting family members through autism and dementia, and how those deeply personal moments led to his powerful...

In episode 105 of Going Forward , host Eric Elliott sits down with trial attorney and law professor Sara Williams for an inspiring, candid conversation about purpose, perseverance, and building your reputation in the legal industry. From humble beginnings to becoming a nationally respected voice for young lawyers and women in law, Sara opens up about her journey, the challenges of navigating a mal...

In this solo episode of  Going Forward , Eric Elliott dives into the critical importance of auditing your circle. As a business owner, the people around you can either lift you up or hold you back. Who’s in your corner? Who truly has your best interest at heart? Eric breaks down why surrounding yourself with the right team—those who will climb the mountaintop with you—is essential for success. It’...

In this episode of  Going Forward ,  Eric Elliott  welcomes  Brian Feroldi , financial educator and investment expert, to discuss the power of financial literacy in business and investing. Brian shares his journey into investing, why understanding numbers is crucial, and how passion alone isn't enough to run a successful business. They also explore the financial pressures law firms face, inclu...

In this episode of the Going Forward Podcast, we explore Mike Morse's inspiring journey from humble beginnings to becoming a prominent figure in the legal world. Mike shares how his passion for his firm and his deep connection to his community have been key to his success. Mike discusses the importance of staying community-focused, diversifying your business approach, and building strong found...

As 2024 comes to a close, we want to thank you for being part of the Going Forward Podcast. This year has been packed with thought-provoking conversations and powerful lessons from industry leaders and innovators. Your continued support means the world to us, and we’re excited to bring you even more inspiration and actionable insights in the year ahead. Here’s to moving forward together in 2025! C...

In this episode of Going Forward, Eric Elliott sits down with Harlan Schillinger, a trailblazer in the legal advertising industry and a trusted advisor to law firms nationwide. Harlan shares his decades of experience revolutionizing legal marketing, emphasizing the power of tracking, accountability, and putting clients first. We discuss the importance of measuring success beyond leads, building a...

In this episode of Going Forward, Eric Elliott sits down with Brandon Dawson, founding member of Miller, Dawson, Siegel, and Ward—also known as the Thumbs Up Guys. Brandon talks about building a thriving law firm by prioritizing culture, trust, and client experience. He shares how his firm uses modern technology without losing the personal touch, ensures consistent communication with clients, and...

In this episode of the Going Forward podcast, Eric Elliott talks with personal injury attorney Jessica Tehlirian about the realities of personal injury law. Jessica discusses common misconceptions, the importance of integrity in the legal field, and how her experiences have shaped her approach to client care and community involvement. This conversation offers valuable lessons for anyone interested...

In episode 98 of Going Forward, Bill Biggs dives into the importance of leadership and culture in law firms, explaining how firms with strong leadership not only achieve better financial results but also improve client experience and team morale. In this episode we cover: the link between leadership and financial performance, challenges of leadership across generations, building a strong internal...

In Episode 97 of The Going Forward Podcast, we welcome Jim Doyle, a renowned sales coach and author of Selling with a Servant Heart. Lauded for its refreshing approach to sales, the book has inspired countless professionals to redefine success by focusing on customer impact over traditional sales metrics. This episode dives into the transformative power of servant leadership in sales, emphasizing...