Fully Managed

Here are three things you’ll learn in this episode:   1. Building an Empathetic Agency for Lifestyle Brands: Emily Lyman, a marketer by trade and heart, founded Branch and Bramble, an agency specifically dedicated to helping lifestyle brands. Her approach emphasizes empathetic marketing to connect with audiences and drive long-term loyalty, even as she juggles the unique challenges of entrepreneur...

Here are three things you’ll learn in this episode: 🌐 From Finance to Film: A Journey Driven by Purpose and Family: Damon Durrell, founder of Monarch Motion & Media, transitioned from a decade-long career in commercial banking to pursue his creative passion in video production. This shift was motivated by a need for more flexibility to care for his family, demonstrating how personal values can le...

Here are three things you’ll learn in this episode:   1. Navigating Major Shifts in Digital Marketing: Ben Lund, with two decades of experience, highlights three pivotal changes in digital marketing: the "mobile moment" (around 2014) when mobile traffic surpassed desktop, the rise of programmatic advertising (mid-to-late 2010s) focusing on conversions over clicks, and the current "age of AI." He e...

Here are three things you’ll learn in this episode:   1. Founding Atomic Agency: Motivated by a desire to create a meaningful agency, Gayle founded Atomic in February 2020. Despite initial uncertainties, he focused on small, impactful actions that align with his philosophy of helping clients achieve their goals, reflecting the lessons learned from the book "Atomic Habits." 2. Human-Centric Marketi...

Here are three things you’ll learn in this episode:   🌐 AI's Role in Automating and Enhancing Go-to-Market (GTM) Strategies: Ankur Pandey, founder of Longshot AI and Intro AI, focuses on "automating or AI-fying GTM stacks," encompassing content marketing, SEO, sales, outreach, and prospecting. He explains how AI can significantly speed up content creation by researching, identifying content gaps,...

Here are three things you’ll learn in this episode:   1. The Art of Logo Reimagination and Brand Identity: The guest, a creative guru, offers innovative ideas for reimagining famous logos (like a "gap" between letters for Gap) and discusses the importance of visual identity, color schemes, and font choices in creating memorable and impactful brand recognition, especially for global brands where ic...

Here are three things you’ll learn in this episode:   1. Revolutionizing Non-Profit Engagement through Mutually Beneficial Partnerships: Kaleidoscope.io, founded during the pandemic, helps non-profits, corporate partners, and creators/influencers find "micro mutually beneficial opportunities." This approach focuses on building long-term relationships where all stakeholders gain value (not just fin...

Here are three things you’ll learn in this episode: Bridging Community and Activity Through Technology: Ian shares his motivation for co-founding Run the Day, emphasizing the importance of community and physical activity. The company combines technology and human support to make organizing races easier for local communities, promoting health and social connection. Streamlining Race Management with...

Here are three things you’ll learn in this episode:   - The Role of Creative Concepting in Advertising: Ryan explains that his company focuses on transforming advertising agency strategies and scripts into visual concepts and animatics, primarily as a sales tool to secure large budgets for major commercial productions. - Embracing AI in the Creative Production Pipeline: WBTDP has developed a custo...

Here are three things you’ll learn in this episode: Starting Content Creation as a Craft, Not Just for Money: Angel advises aspiring creators to begin with the intention of developing their skills and treating content creation as a creative outlet, emphasizing that this approach helps build a strong foundation before focusing on monetization. Balancing Passion with the Business of Influencing: The...

Here are three things you’ll learn in this episode: Search Engine Optimization and how it can help your business grow The Evolving Landscape of Online Visibility Leveraging Real Experiences for Credibility About Dennis and BlitzMetrics Website: https://blitzmetrics.com/ Linkedin: https://www.linkedin.com/in/dennisyu/ ✨Sponsors✨ Penji, the human-first creative subscription service for agencies an...

Here are three things you’ll learn in this episode: Brand Identity and Simplicity in Logo Design: Kevin emphasizes the power of simplicity in effective logo design, using examples like Verizon and Gap, while acknowledging that brand context can sometimes call for more visual complexity to differentiate. Unearthing Stories from Complex Data: The episode highlights a unique approach to data visualiz...

Here are three things you’ll learn in this episode: Niche PR for a Passionate Industry: Katie Dubow, CEO and founder of Garden Media Group, explains how her company specializes in PR for the gardening industry, promoting everything from seeds to outdoor furniture. She highlights the unique fulfillment of working in a field that scientifically boosts happiness and resonates with her personal values...

Here are three things you’ll learn in this episode:   🌎 Identifying and Filling a Market Gap: Leigh Padgett, a disabled veteran, recognized a significant unmet need for properly fitting bras, especially for women with larger cup sizes, in Detroit. She launched Busted Bra Shop in 2013 with minimal capital, driven by the realization that women were traveling long distances or struggling to find sui...

Here are three things you’ll learn in this episode: Kirsten's Career Journey and Passion for Healthcare PR: Kirsten, a senior at Temple University majoring in Public Relations and Journalism, gained early experience in pharmaceutical PR through internships. She developed a passion for healthcare communication after working with organizations like Philly Teen Vax and RX 360, where she now has a pos...

Here are three things you’ll learn in this episode: Embracing Unconventional Marketing & Risk-Taking: The episode highlights the importance of thinking outside the box in marketing, even if it means taking risks or being provocative to grab attention. It emphasizes that while some methods may seem unconventional, they can be highly effective in a noisy market. The Reality of Entrepreneurial Journe...

Here are three things you’ll learn in this episode: The Importance of Understanding Client and Business Needs: David discusses the challenge of learning a new industry when working with different businesses. He emphasizes the importance of asking the right questions, as clients often assume their knowledge is common understanding. Shannon relates this to agency work, explaining that both service p...

Here are three things you’ll learn in this episode: Rebranding Through Nostalgia: James suggests that reviving iconic brands like Blockbuster could be highly successful by tapping into consumer nostalgia and the growing appeal of physical media. The Psychology of Branding: A brand's visual elements, such as colors and textures, are intentionally crafted to evoke specific emotions and resonate psyc...

Here are three things you’ll learn in this episode: Building a Global, Cohesive Remote Team: Daniil shares how Stera Global leverages tools like Discord and prioritizes personal connection to overcome the challenges of managing a worldwide remote team, fostering trust and accountability among employees. The Evolution of Agency Growth: Learn from Stera Global's journey, including the pitfalls of re...

Here are three things you’ll learn in this episode: Unique Career Paths in Marketing: Kiara's journey from tech startups and healthcare to higher education highlights how diverse experiences, particularly in client relations and project management, contribute to a well-rounded marketing professional. Authentic Storytelling in Higher Education: The episode emphasizes the importance of genuine stude...

Here are three things you’ll learn in this episode: Values-Driven Business: Never Settle operates on the principle of "not settling," focusing on doing the right thing in business, prioritizing people, ethics, and moral values, rather than solely pursuing profit. Strategic Growth for All Businesses: The agency offers services like branding, design, marketing, web development, and e-commerce to bot...

Here are three things you’ll learn in this episode: Digital Marketing Evolution: Learn how digital marketing strategies have transformed, especially post-COVID, with a focus on online presence, social media, and the integration of AI tools. Brand Storytelling & Cohesiveness: Gain advice on understanding your brand, setting clear goals, and maintaining a consistent brand voice across all marketing...

Here are three things you’ll learn in this episode:   - From Environmental Engineering to App Development: Lindsay shares her unconventional career path, transitioning from a focus on international aid and environmental work to finding her passion in the fast-paced world of app development. - The Birth of Welcome: Lindsay recounts her initial struggles with app development and how a negative exper...

Here are three things you’ll learn in this episode:   1. The "No Such Thing as Advanced SEO" Argument: Harry defends his long-held belief that effective SEO fundamentally relies on high-quality, authoritative, thorough, and genuine content, rather than complex "advanced" tactics, while acknowledging the importance of technical and off-page elements for long-term longevity.   2. Strategic Business...

Here are three things you’ll learn in this episode:   1. From Graphic Design to Community Tech: Danny shares his diverse professional background, starting with early iPhone app icon design and moving through various creative roles, ultimately leading him to found Ville. Social as a solution to foster real-world connections.   2. Ville. Social's Innovative Approach to Events: Ville. Social uses a T...