EyeCode Media

In this episode, Chris discusses the concept of building pillars in optometric practice management. He emphasizes the importance of identifying and owning pillars that provide stability and support for the practice, particularly in managing chronic diseases. Chris outlines the steps necessary for developing these pillars, including understanding their existential importance, asking key questions,...

Kyle Klute, Brianna Rhue and Aaron Werner discuss Same as Ever: Timeless Lessons on Risk, Opportunity and Living a Good Life by Morgan Housel. This books is filled with great one-liners and insights that made us stop and rethink the world around us. questions@eyecode-education.com ------------------------ Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Le...

Dr Allen Chung purchased an established pracitce in San Diego, CA. Allen tolk that practice and has grown his practice significatnly year over year over years and he shares what he's learned along the way that has contributed to his and his team's success. Allen has slides and to watch this episode, visit the YouTube channel https://youtu.be/QOTzRx54hMM questions@eyecode-education.com ------------...

In this episode Chris is joined by special guest Dr. Justin Kwan to explore whether myopia management truly lives up to its reputation as the "standard of care." Despite its growing recognition, only a small percentage of eye care providers currently offer myopia management. Is the value of this treatment being overstated, or does the research support its widespread adoption? Tune in for a thought...

Many of our optometric colleagues recently received a letter from a 3rd party payer notifying that the level of E&M codes billed was higher than that of our peers. Aaron and John Rumpakis discuss what to make of the letter, the importance of understanding the language of billing & coding, and how not to let anyone intimidate us into "down coding" the high level of quality care we provide o...

https://practicecompliancesolutions.com/update-on-ftc-eyeglass-rule/   -------------------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! https://coopervision.com/our-company/... Go to MacuHeal...

Joelle Holland entered optometry school saying she'd never marry another optometrist, and then she did. Drs Joelle and Zac Holland join the podcast to share their story of paying off not just one but two student loans from optometry school. We then dive into their respective journeys treating myopia management in separate practices with different approaches.    You can catch more of Drs Holland wh...

You are costing your business a lot of money! Yes, you! In today’s episode we will talk about what it takes to make sure you are utilizing your resources in a way to make the most of the money you bring into your business so there is more left over for the important things.

In this monologue, Chris discusses the role of dopamine in reward and pleasure and how it relates to the actions we take in our practices. He explores the subconscious actions that occur from dopamine release and the impact it has on our perception of value. Chris compares the financial rewards of providing routine services, such as selling glasses and contact lenses, to providing medical services...

Matt Kleir is a combat vetran, teacher, contractor, multiple business owner, father, husband, and pilot. He is a great storyteller and we are sharing this episode in two parts. Matt joins the podcast to share his life story and we disucss how the American Dream is built on sweat, experience, growth through experience. To connect with Matt: Active Shooter Defense School (https://asdschool.com/) DW...

Matt Kleir is a combat vetran, teacher, contractor, multiple business owner, father, husband, and pilot. He is a great storyteller and we are sharing this episode in two parts. Matt joins the podcast to share his life story and we discuss how the American Dream is built on sweat, experience, growth through experience. To connect with Matt: Active Shooter Defense School ( https://asdschool.com/ ) D...

Dr. Chris Wolfe discusses the impact of private equity on patient care and the evolving healthcare landscape. It highlights the trend of physicians leaving private practice and opting for employment with larger health systems or corporate entities. The declining reimbursement rates and rising costs pose challenges for optometrists, leading to the need for strategic thinking and adaptability. The i...

Werner Gellermann, PhD joins to discuss the opportunities and challenges measuring carotenoids in human skin and retinal tissue. Visit this YouTube link to see powerpoint slides Dr Gellermann shares during the discussion. Dr. Gellermann is the CIEO of Longevity Link Corporation and co- founder of the LifeMeter technology ( https://www.lifemeter.com/ ) . His research background is in the field of S...

In this conversation, Chris and Dr. Haley Perry discuss the current state of AI and its potential threats and opportunities for the profession. They explore fears related to AI replacing eye care professionals and the potential loss of patient care. They also discuss the mistrust of AI and concerns about data privacy. The conversation delves into how AI works and the challenges of teaching and gui...

The most effective leaders are Supercommunicators. What is a "Supercommunicator," according to author Charles Duhigg? Someone who makes conversation easy, enjoyable, and lasting and who helps us feel heard and known when we are around them. Thankfully, supercommunicating is a skill that can be learned. Drs Kyle Klute and Brianna Rhue join to discuss how we apply what we learned from the book to ou...

I bet you feel like you already have enough to do. A lot of what you do (many tasks you shouldn’t be doing), should be done by someone else in the business. And it will be done at least 80% as well as, if not better than, if you do it. It will also cost you less for others to do it. Here’s the real secret; they love doing the stuff you hate to do. That frees you up to do the things that only you c...

David Edler recently retired from a successful career working in optometry, starting at Wesley Jessen and then spending most of his time with Vision Source helping independent optometrists achieve their full potential. Over the past 40 years, he worked in sales, customer service, project management, marketing, training, stand-up comedy, storytelling, klezmer musician, neighborhood rock band keyboa...

Dr. Aaron Werner discusses the importance of tracking business metrics in a practice and shares his approach to monitoring key performance indicators (KPIs). He emphasizes the value of regularly reviewing metrics to identify areas of improvement and make informed decisions. Some of the key metrics he tracks include revenue per exam, revenue per doctor hour, revenue per staff hour, capture rates, a...

9 Key Metrics: https://eyecodeeducation.ck.page/262f3cef1d Comprehensive Optometry Simplified Community: https://www.eyecodeeducation.com/bundles/comprehensive-optometry-simplified   In this episode, Dr. Kyle Klute and Dr. Chris Wolfe discuss the cognitive anchor of the annual eye exam and the internal struggle that comes with it. They explore how optometrists are often anchored to the belief that...

In this conversation, Laurie Sorrenson and Chris discuss the importance of seeking help and building a team in both personal and professional aspects of life. They touch on Laurie's experience with her husband's resistance to getting hearing aids and how it relates to the challenges of asking for help in business. They explore the roles of CEO, CFO, and COO in a practice and the value of hiring co...

Entrepreneurship and practice ownership are not always rainbows and unicorns. Sometimes it rains, sometimes it pours. How do you handle situations when things don’t go as planned? Aaron shares his experience over the last weeks and shares how he and his team addressed their challenges. Would you do anything different? How do you handle “terrible, horrible, no good, very bad days”? ----------------...

In this conversation, Chris and Prof John Nolan discuss the measurement and correlation of carotenoid levels, specifically macular pigment optical density (MPOD). They explore the challenges of measuring MPOD directly and the limitations of current clinical devices. They also discuss the correlation between skin carotenoid levels and MPOD, debunking the claim that there is an 8% correlation. Prof...

In this bonus episode, Chris and Eric discuss the importance of building a financial dream team for practice owners. They emphasize the need for clarity and certainty in a time of uncertainty, and the impact of external noise on financial decisions. They highlight the value of understanding the financial aspects of the practice and the potential for wealth generation. They also mention the upcomin...

On July 1, 2024 California SB-553 "Preventing Workplace Violence" went into effect and enforcemnt begins January 1, 2025. Joe DeLoach of Practice Compliance Solutions (PCS) joins to help us navigate what this means for practice owners, what compliance looks like and we discuss how this is *should* be positive for office culture. We also discuss the word *should* and how that can lead to unmet expe...

The conversation explores the topics of profitability and revenue in the context of an optometry practice. The hosts discuss the difference between cashflow and profit and loss, the importance of understanding customer value, and the significance of upselling additional products and services. They also touch on the challenge of competing with big box retailers and the value of expertise in making...