Exploring Growth

In this episode of  Exploring Growth,  host Lee Murray sits down with Jeff Gothelf, Author, Trainer & Speaker at Sense & Respond Learning. They talk  about implementing Objectives and Key Results (OKRs) and adopting a customer-centric approach. They discuss the importance of experimentation, continuous improvement, and understanding customer behavior to drive innovation and measure success...

In this episode of  Exploring Growth,  host Lee Murray talks with Sam Dunning, founder of Breaking B2B. They discuss the importance of customer research, clear messaging, and user-friendly design while avoiding common mistakes like jargon and hidden pricing. Sam shares actionable insights to create websites that attract and convert customers. Have a guest recommendation, question, or just want to...

In this episode of  Exploring Growth,  host Lee Murray talks with Van Carlson, founder of SRA 831(b)Admin, about the critical role of risk management for business owners. With nearly 30 years of experience, Van emphasizes strategic planning and the benefits of the 831 B tax code. They discuss proactive risk management, brand protection, and the evolving insurance landscape, offering valuable insig...

In this episode of  Exploring Growth,  host Lee Murray sits down with Ellen Wood, Co-founder and CEO of VCFO, to discuss how non-financial factors impact business value, especially when preparing for exits or acquisitions. They highlight the importance of company culture, leadership, infrastructure, and risk management in enhancing a business’s worth. Have a guest recommendation, question, or just...

In this episode of  Exploring Growth,  host Lee Murray chats with Andrew Crapuchettes, founder and CEO of Red Balloon. They talk about the challenges of hiring in today’s climate. Andrew explains how Red Balloon connects non-woke businesses with like-minded talent, focusing on cultural fit. The conversation emphasizes the importance of aligning hires with company values to foster success and a pos...

In this episode of Exploring Growth, host Lee Murray sits down with Brian Will, Industry Leading Business & Sales Management Consultant. They delve into the importance of understanding business fundamentals beyond just the product and offers practical advice on sales strategies. Key takeaways include building trust, addressing objections early, and the critical role of preparation. The episode...

In this episode of  Exploring Growth,  host Lee Murray sits down with Ken Schmidt, Author, Speaker & Former Harley Davidson Executive. They discuss the differences and overlaps between B2B and B2C marketing strategies. The conversation emphasizes presenting value with pride, fostering empathy, and creating memorable customer experiences to drive loyalty and long-term success. Have a guest reco...

In this episode of  Exploring Growth,  host Lee Murray sits down with Cannon Carr, Partner at EP Wealth Advisors. They explore the intricacies of wealth management for business owners and the critical balance between personal and business finances. The episode provides practical insights on dynamic financial planning and preparing for business exits. Have a guest recommendation, question, or just...

In this episode of  Exploring Growth,  host Lee Murray sits down with Allen Cooper, President and CEO of Ancilla Ventures. They highlight the importance of not relying on a single software tool and advocates for a diversified approach to reduce risks. Drawing from his experience in the healthcare sector, Allen offers valuable insights on managing software tools effectively to support sustainable b...

In this episode of  Exploring Growth,  host Lee Murray sits down with Jason Schappert, founder and CEO of Moolah. They dive into the importance of systems, humility, and adaptability in business. Jason opens up about overcoming financial struggles and the emotional experience of selling his business. This episode offers valuable insights into entrepreneurship, emphasizing resilience, continuous le...

In this episode of  Exploring Growth,  host Lee Murray welcomes Manny Skevofilax, business advisor at Portal CFO Consulting, to discuss the delicate balance between growth and profitability. Together, they explore the challenges entrepreneurs face, particularly in light of recent venture capital trends that prioritize rapid expansion. The episode advocates for a balanced approach that promotes bot...

In this episode of  Exploring Growth,  host Lee Murray sits down with Tiffany Hauser, founder and CEO of Evolve, to discuss the emotional challenges of leadership. They dive into topics like imposter syndrome, self-awareness, and personal transformation. She shares strategies for overcoming self-sabotage and fostering a supportive team culture. Together, they explore how vulnerability, reflection,...

In this episode of  Exploring Growth , host Lee Murray sits down with Roee Hartuv, a revenue architect at Winning by Design. They discuss go-to-market strategies for early-stage and second-stage B2B recurring revenue companies. Roee defines early-stage companies as those refining their sales processes after achieving product-market fit. This episode highlights the necessity of a customer-centric a...

In this episode of Exploring Growth, host Lee Murray sits down with Gabe Lullo, CEO of AlleyOOP, to discuss the key elements of building a successful sales team. They emphasize the importance of collaboration, communication, and learning from failures. They also explore the dynamics of sales development and the creation of tailored playbooks for clients. Have a guest recommendation, question, or j...

In this episode of  Exploring Growth , host Lee Murray sits down with Jim Harenchar, CEO of Response Marketing Group (RMG). They discuss RMG's innovative "smart pixel" technology, which identifies and profiles website visitors by matching IP addresses with a comprehensive database of public information. The episode highlights the critical role of data in understanding consumer behavior and improvi...

In this episode of Exploring Growth, host Lee Murray sits down with Sam Chlebowski, founder and CEO of LaunchBay, to discuss the company’s growth journey and the balance between organic and paid marketing strategies. Sam shares valuable lessons learned from early marketing efforts, providing insights into the strategic evolution of LaunchBay's marketing initiatives. The conversation highlights...

In this episode of  Exploring Growth , host Lee Murray sits down with Chad Prinkey, founder and CEO of Well Built Consulting, to discuss the challenges confronting general contractors (GCs) and specialty contractors in the construction industry. They emphasize the significance of operational excellence and delivering exceptional customer experiences. Together, they explore the pitfalls of the low-...

In this episode of  Exploring Growth , host Lee Murray engages in a compelling conversation with Karen Wright Gordon, CEO of 5 Dynamics. They talk about cultivating a workplace culture that embraces failure. They delve into the idea of "intelligent failure," where calculated risks and thoughtful experimentation are encouraged. This episode emphasizes that a culture that accepts failure can lead to...

In this episode of  Exploring Growth , host Lee Murray chats with Angie Ruff, CPG Consultant at Flavor Craft Consulting. They dive into the complexities of bringing products to market, stressing the need to solve consumer problems while balancing technical and creative elements through effective storytelling. This episode provides practical advice for those navigating the product branding landscap...

In this episode of Exploring Growth, host Lee Murray speaks with Julie Huls, founder and CEO of the Waymaker Group. They talk about the transformation of mid-sized U.S. cities in response to technological advancements, particularly AI. They explore the need for a long-term vision and the challenges in engaging entrepreneurs. The discussion emphasizes coalition-building and modernizing strategies t...

In this episode of  Exploring Growth , host Lee Murray sits down with David Kaminsky, CEO of Collaborate Pros, to dive into the dynamic world of SEO and the impact of AI. They highlight the necessity of crafting discoverable and relevant content, emphasizing strategic linking and harnessing AI for content creation. David also reveals practical strategies to boost online visibility and drive growth...

In this episode of "Exploring Growth," host Lee Murray chats with Dominik Tarolli about creating an effective sales process, or "sales machine." They explain how many businesses lack a formal sales plan, which leads to inefficiencies. He advocates for a systematic approach to sales, focusing on understanding customer needs, building trust, and the importance of follow-ups.  Hav...

In this episode of Exploring Growth, host Lee interviews Paul Butterfield, founder and CEO of Revenue Flywheel Group. Paul shares his extensive experience in technology and sales leadership, focusing on how to transform sales teams into customer-centric organizations. They highlight the need for a unified strategy to bridge gaps between sales and marketing, aiming to drive revenue and build strong...

In this episode of Exploring Growth, host Lee Murray talks with Jinesh Patel, co-founder and CEO of UptimeHealth. They explore the vital role of medical equipment in healthcare and the challenges faced by providers. They also discuss how identifying technological vulnerabilities and operational inefficiencies can enhance patient care and streamline operations. The episode highlights the importance...

Join our host, Lee Murray, in this episode of Exploring Growth as he speaks with Brandy Burch, founder and CEO of BenefitBay.com, about the complexities of employee benefits and healthcare. Brandy shares her expertise in benefits management, focusing on the importance of addressing diverse employee needs and empowering employees as healthcare consumers. Have a guest recommendation, question, or ju...