Exploring Growth

In this episode of Exploring Growth, host Lee Murray sits down with Nathan Klug, Founder of LIFT Growth System, to challenge one of the biggest assumptions in modern marketing: the constant obsession with finding new leads. Nathan shares why businesses often overlook the value already sitting inside their existing network and how simple follow-up systems can unlock significant growth opportunities...

In this episode of Exploring Growth, host Lee Murray sits down with Jackson Wightman, Founder & CEO at Proper Propaganda. They unpack how AI is reshaping search, discovery, and public relations. They explore the shift away from traditional SEO and volume-based PR metrics, and how AI engines like ChatGPT are changing the way brands get found online. The conversation highlights the importance of...

In this episode of  Exploring Growth , host  Lee Murray  sits down with  Aspen Noonan , CEO of Elevate Holistics, to discuss her journey from COO to CEO and the lessons she learned along the way. Aspen shares how empathy, adaptability, and a commitment to continuous learning have shaped her leadership style as she navigates the challenges of leading a fast-growing company. They explore the realiti...

In this episode of Exploring Growth, host Lee Murray sits down with Gaurav Bhattacharya, CEO of Jeeva AI, to explore how AI is transforming modern sales and growth strategies. They discuss how combining traditional guerrilla marketing with AI-driven personalization and storytelling can help companies scale while maintaining authenticity. The conversation also highlights the power of founder-led co...

In this episode of Exploring Growth, host Lee Murray sits down with Justin Rashidi, Co-Founder at SeedX to explore how B2B companies can better leverage their CRM systems to drive smarter growth. Justin shares insights into the common mistakes organizations make with CRM adoption and why aligning sales and marketing efforts inside the system is essential for long-term success. The conversation als...

In this episode of Exploring Growth, host Lee Murray sits down with with Scott Desgrosseilliers, CEO at  WickedReports.com . Scott explains how marketers can move beyond channel-first thinking and instead focus on attribution-driven strategies that reveal what’s actually driving results. They discuss how to simplify complex marketing data into clear, actionable insights that help teams confidently...

In this episode of Exploring Growth, host Lee Murray sits down with Elina Panteleyeva, founder of Dood Woof, to unpack how she turned DIY dog content into a fast-growing pet brand in just two years. With no prior product experience, Alina bootstrapped her company from zero to nearly $600K in year one and is on track to hit $2 million in year two. They discuss the power of focusing on a niche, docu...

In this episode of Exploring Growth, host Lee Murray sits down with Adi Soozin, Best Selling Author and Managing Partner at Heritage Real Estate Fund. They uncover the strategy behind exponential, community-driven growth. Adi shares how building hyper-focused networks and cultivating exclusivity can create powerful demand and activate true brand advocates. The conversation highlights why depth of...

In this episode of Exploring Growth, host Lee Murray sits down with Kevin Gast, founder and CEO of VVater, to explore how innovation is transforming the water purification industry. They discuss Water’s Faraday reactor technology and its potential to disrupt traditional purification methods across residential, industrial, and municipal markets. The conversation also covers the challenges of market...

In this episode of  Exploring Growth , host  Lee Murray  welcomes back  Dan Sanchez , marketer and AI enthusiast, for a timely conversation on the rapidly evolving AI landscape. They explore the concept of  local AI , including the privacy advantages and practical implications of self-hosting AI models like ChatGPT. The discussion highlights what this shift means for innovation, security, and the...

In this episode of Exploring Growth, host Lee Murray sits down with Ken Rapp, CEO of  Bluestream.io . They explore why the customer journey shouldn’t end at the point of purchase. Ken shares how  Bluestream.io  helps brands stay connected with customers after the sale by delivering personalized product experience journeys. They discuss how post-sale engagement plays a critical role in reducing chu...

In this episode of Exploring Growth, host Lee Murray sits down with Margaret Upshur, founder and CEO of Mobius Materials, to explore one of the semiconductor industry’s biggest hidden challenges: excess components and the unchecked gray market. Margaret shares her journey building a trust-driven marketplace designed to bring transparency, reliability, and efficiency to an industry long plagued by...

In this episode of Exploring Growth, host Lee Murray reconnects with Mary Keough, Director of Marketing at CoLab. Mary shares how she built a LinkedIn audience of nearly 30,000 by leaning into authenticity, vulnerability, and real-world experience. They explore the unique challenges of industrial marketing, from understanding the language of the business to aligning with leadership expectations. M...

In this episode of Exploring Growth, host Lee Murray sits down with Evlyn Mondo, Managing Director at Casablanca, to dive into the concept of  slow tourism  and how it’s reshaping company retreats in Barbados.  They also explore why privacy, cultural connection, and curated experiences matter more than ever for families and corporate teams. From immersive local experiences to team-building opportu...

In this episode of  Exploring Growth , host Lee Murray talks with  Morgan Blake  about the complexities of paid advertising, with a special focus on the construction industry. They discuss common pitfalls like unclean data and misaligned goals, emphasizing the importance of understanding your audience and setting up campaigns correctly. The conversation also explores storytelling, transparency, an...

In this episode of Exploring Growth, host Lee Murray talks with Jeff Wenberg, CEO of Offer Evolution. Jeff emphasizes the power of simplicity in messaging—focusing on clear, benefit-driven communication rather than technical details. They explore how to adapt messaging for different audiences, especially when moving from warm to cold markets, and the importance of storytelling throughout the sales...

In this episode of Exploring Growth, host Lee Murray talks with Harish Chandramowli, founder and CEO of Flaire. He shares his journey from computer science engineer to tech entrepreneur in the fashion industry. He emphasizes the importance of understanding customer needs, fostering honest communication, and driving innovation in the mid-market fashion space. The conversation offers valuable lesson...

In this episode of Exploring Growth, host Lee Murray talks with Julie Matzen, founder of Borderline. They discuss the balance between AI tools and human validation, and how Borderline’s platform makes expert collaboration easy and adaptable. The conversation emphasizes the enduring value of human connection, expertise, and creativity in an AI-driven world. Want to connect or recommend a guest? har...

In this episode of Exploring Growth, host Lee Murray talks with Eli Portnoy, Founder and CEO of   Backengine.ai , about the critical role of customer feedback in scaling B2B companies. He explains how  Backengine.ai  uses AI to turn customer interactions into actionable insights, empowering teams to make smarter decisions and improve customer satisfaction. The conversation offers valuable strategi...

In this episode of Exploring Growth, host Lee Murray talks with Cat Holt, Founder and CEO of Cool OG, about the art of brand transformation and corporate communications.  She emphasizes the importance of creativity, authenticity, and understanding audience needs. The conversation highlights the role of courageous marketing, leadership, and aligning company culture with brand messaging. Want to con...

In this episode of  Exploring Growth , host Lee Murray talks with Ryan Ferrier, CEO of   Lob.com , about how direct mail is being reinvented as a powerful marketing channel. He emphasizes the importance of personalization and cost-effectiveness in direct mail campaigns and explains how to integrate mail with digital strategies.  Want to connect or recommend a guest? harvardmurray.com/exploring-gro...

In this episode of  Exploring Growth , host Lee Murray talks with Ben Hansen, Founder of Profit Doctor, about the concept of  “profititis” . Ben explains why businesses must look beyond revenue and focus on optimizing profitability. He shares practical strategies, from separating growth investments from operational costs to running regular profitability reviews.  Want to connect or recommend a gue...

In this episode of  Exploring Growth , host Lee Murray talks with Andrew Amann, CEO and Co-founder of NineTwoThree AI Studio. They discuss the transformative role of AI agents in business. Andrew shares insights on how AI enhances productivity, reduces costs, and drives revenue growth. The conversation explores the future of AI in business and provides practical strategies for integrating AI into...

In this episode of  Exploring Growth , host Lee sits down with with Tyler Hochman, Founder & CEO at FORE. They dive into the transformative power of integrating private data with AI to unlock valuable business insights. Discover how companies are using AI to analyze proprietary data, drive innovation, and fuel smarter decision-making. Want to connect or recommend a guest? harvardmurray.com/exp...

In this episode of Exploring Growth, host Lee sits down with Ashish Gupta, CEO of  ScaleUpExec.com , to explore the power of team values and culture in driving business success. Ashish shares how defining clear values and building a strong culture can align teams, inspire performance, and create long-term growth. This episode is packed with practical insights on shaping a culture that empowers tea...