Done By Lunch

I spend a lot of time thinking about the future, and even though I hate being wrong, I'm sharing 3 predictions for what you'll need to make sales in 2026 - and beyond.  Mentioned in this episode: Scale your income and business without having to work more or hire a team with Done By Lunch Coaching . Have me develop and/or review your YouTube strategy in YT90 Activation Lab . When you&apos...

Have you ever leaned on a tool so hard that, when it suddenly wasn't available, you felt like you couldn’t work without it? I watched someone go through that with AI this year, and it made me stop and rethink how I’m using it myself. Today I want to share 3 cautionary lessons about AI, along with how I'm using it, and more importantly how I'm NOT using it. Mentioned in this episode:...

In this episode, I share the behind-the-scenes lessons learned from launching my new YT 90 Growth Lab membership, including why launching messy can be okay, and how an offer that's "too good" can backfire. When you're ready... ➡️ Make sure to follow/subscribe here in your app to get notified of Bonus Episodes ⏰ Start growing a YouTube channel in only 90 minutes a week with my...

Why do offers that once sold great suddenly stop working? Most entrepreneurs assume the program is broken… so they rush off to build something new. But the real problem is usually much simpler. In this episode I'm breaking down the hidden force called habituation , the reason your audience tunes out an offer they’ve seen too many times. And I'll show you how tiny shifts in your offer fra...

Shiny objects don't always look like distractions—sometimes they feel like legitimate opportunities that could change everything. In this episode, discover the single question that instantly reveals whether something deserves your attention or is just another red herring pulling you away from what actually drives results. Plus, learn the two-step system for protecting your focus before the ch...

I used to be freaked out about offering money-back guarantees, but eventually I learned how to do it effectively, and in a way that I LOVE offering them! I'm breaking that down in this episode. 00:00 — What if your biggest business fear could actually unlock more sales? 01:45 — How a simple idea and a quick launch led to unexpected results. 05:05 — The secret math behind guarantees 08:30 — Th...

You need to make more offers. So do I. Only 3-7% of your audience is ready to buy at anytime. But how can you do that if selling makes you uncomfortable? In this episode I'll share what I'm doing to remove the pressure and still make lots of sales. 0:00 – Why you might be missing out on sales (and what most people never realize) 1:00 – A behind-the-scenes look at a new offer (and what ha...

In this episode I'm kicking of Season 2 with a totally new format that hopefully will be helpful (let me know!). 🤞 00:00 Introduction to Season Two 00:25 What is a Done by Lunch Business? 01:52 High Leverage Assets Explained 04:12 Low Leverage Assets vs. High Leverage Assets 05:23 Rebuilding my Done by Lunch Business 08:27 Getting Paid to Stop Procrastinating 09:52 Building a Multipurposing...

This will happen to everyone, so let's talk about how to deal with hateful comments online so you're ready when it does. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE): https://mrjerrypotter.com/done-by-lunch-entrepreneurs-newsletter/?utm_source=youtube&utm_medium=description&utm_campaign=en Leave a (hopefully nice) comment on YouTube about this ep...

What would happen if you inspired the urgency of evacuation to  streamline your business. Inspired by a true story. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: The news story I heard that inspired a fast way to declutter my business The 3 questions to ask yourself to streamline quickly When you're ready... ➡️ Make sure to follow/s...

We start businesses for freedom, but most of us go about it the wrong way (myself included!). But now I'm sharing what I figured out. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: How we're defining a "dream business" The only 3 things your business needs How entrepreneurs get time freedom wrong Get the full Show Note...

Struggling on YouTube? Don't quit. I'm sharing how less than 100 subscribers transformed my life. 👉 Make sure your channel (new or old) has all 12 areas optimized with the YouTube Incubator workshop: https://donebylunch.co/youtube-incubator/ 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: The sad reality my channel started with...

This was my best online course launch ever with 37% of people joining the program - but there was one big mistake that probably cost me even more, and it had nothing to do with strategies or tactics. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: The one thing that 47% of buyers had in common A big thing that went wrong that had nothing t...

If your Podcast Downloads are STUCK, these are the 3 most common, but easily missed reasons why. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: The reason podcasters don't get new listens even when you feel like you're promoting everywhere The mistake our brains make when promoting that hurts our download numbers The reason well...

Stuck on Podcast vs. YouTube for your business or personal brand? This episode will help you choose before committing. 👉 3 Secrets To A Successful Podcast On YouTube (FREE): https://thenewwaytopodcast.com/?utm_source=podcast&utm_medium=description&utm_campaign=en 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: Why YouTube & Po...

Sharing my 4 phases of launching an online course by explaining how I'm launching my new YouTube course for entrepreneurs (and my potential $20,000 mistake). 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) 👉 Join the YouTube Incubator to properly optimize your channel (Not free but powerful!) ---------- In this episode: The 4 phases I use to launch an online co...

I'm sharing 14 podcast marketing strategies, and every one of these free marketing ideas can bring new people into your show. 👉 Want the full list of 25 Podcast Marketing Strategies? Get it here ➜ https://donebylunch.co/podcast-marketing-strategies/ ---------- In this episode: Podcast marketing strategies for Social Media Podcast marketing strategies for YouTube Podcast marketing strategies...

Wondering how to increase productivity? I'm sharing 7 easy productivity hacks for online entrepreneurs, some of which I had to learn the hard way. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: Why People Pleasers are the most unproductive (and how to stop it) The part of my productivity that comes from a fast food restaurant Two thi...

Is starting a YouTube channel still worth it? The short answer is yes, but ONLY if you change the way you look at it, as I'm sharing in this episode. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: Changing the way you measure success on youTube Why YouTube is giving new, smaller channels more views than they did when I started Why th...

Podcasting is turning 20 years old, so I'm sharing 9 podcasting tips that will no longer work. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) ---------- In this episode: Why many podcasting tips don't work anymore The exact tips you should be avoiding and the strategies that are working Join my upcoming Masterclass: 3 Secrets To A Successful Podcast On You...

I have been called ridiculously optimistic by people I respect. I've been called dangerously optimistic by some people I don't necessarily respect.  But I really think that people undervalue the power of optimism in entrepreneurship. And I'm sharing 3 reasons adding optimism to your business can make a massive difference in your success! 👉 Join thousands of entrepreneurs and get th...

Before cutting my workload in half, there are 7 lies I told myself that kept me working more than I should have (or needed to!), and I'm sharing them for the first time in this episode. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) In this episode My most embarrassing moment as a parent and the lesson I learned from it Why I started saying no to paid opportuni...

If I were to create a YouTube channel for my business again, there are 7 things I'd do differently. At the time of this recording we've grown past 150,000 subscribers and are approaching 10 million views. But I remember the beginning, the emotional ups and downs, wondering if it's worth it. So this is for you if you're in the beginning phases, struggling to get to the next leve...

As online entrepreneurs we have SO many things we can focus on in our businesses, but if you are serious about working less (and making more), it's time to focus on High Leverage Assets (HLAs). In this episode Jerry Potter walks you through how to identify the best HLA to focus on. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) In this episode Use The Entrepren...

I tried to work less in my online business by focusing on efficiency, but everything changed when I figured out the real key to time freedom - and I'm sharing in this episode. 👉 Join thousands of entrepreneurs and get the Done By Lunch newsletter (FREE) In this episode 00:00 Why I Incorrectly Approached Working Less 02:51 What's Possible When You're Done By Lunch 06:19 Why This Pod...