Create Your Purpose®

This episode is a recording of Un-complicate Your Business , a free roundtable I co-hosted with Laura Sinclair, founder of This Mother Means Business. We got into why business doesn't have to be as hard as we make it — and the very specific ways we make it harder anyway. Paralysis dressed up as "still figuring it out." Solving the wrong problem instead of the real one. Drifting away from the basic...

This episode is a recording of the very first Purpose Circle: a small, live conversation I'm hosting (planning quarterly) for entrepreneurs who want to circle deeper into the patterns shaping how we run our businesses. We jumped right in with introductions and a "yes I regret" round, then explored why saying yes is often how we build a business in the early days... and how those same yeses can qui...

If your business has been feeling like a spaghetti mess — reactive, stretched thin, or just plain unsustainable — this special training / working session is for you. In it, I walk you through the  Frazzled → Focused Continuum  to help you pinpoint where you are right now, normalize the ups and downs of entrepreneurship, and show you how to move one notch forward through  purposeful refinement . Yo...

If you've been feeling stretched thin or like you're carrying two full-time jobs at once — life and business — this conversation is for you. In this roundtable, Quinn Tempest, Parijat Deshpande, and Karen Ozeri unpack the invisible load women hold behind the scenes: the mental load, identity shifts of motherhood, and the nervous-system strain of trying to "do it all" while running a business. They...

If your inbox has gone quiet and you're wondering what changed—this conversation is for you. In this joint roundtable, Quinn Tempest and Sarah Masci unpack why so many service providers are facing slower seasons right now (hint: it's not just you), and how to build steady client flow through trust, specificity, and relationship-based marketing. 🎥  Want to watch the replay instead? See the full vi...

From Frazzled to Focused: A Strategic Reset for Solopreneurs If your business has been feeling like a spaghetti mess — reactive, stretched thin, or just plain unsustainable — this special training is for you. In it, I walk you through the Frazzled → Focused Continuum to help you pinpoint where you are right now, normalize the ups and downs of entrepreneurship, and show you how to move one notch fo...

A recording of a live business roundtable discussion with business & sales strategists Quinn Tempest + Megan Smyth about what's no longer working online—and the values-driven strategies that are getting results in 2025. Topics include: Why so many entrepreneurs are feeling the slowdown—and what's really behind it The "trust recession" and how to rebuild relationships with your audience Outdated ta...

A recording of a purposeful business roundtable I co-hosted with brand strategist Annie Franceschi. Listen for a candid conversation about what it *really* takes to build a business that supports  you —not just your bottom line. Topics covered included: redefining success, no-meeting Mondays, resetting your relationship to results, time design for solopreneurs, 4-day workweeks, and more.    

Listen along and chart out your next 90 days of actions to grow your business sustainably. You can easily follow along with my Priority Planner - print it out or have a document open to type down ideas in! Want more support on the regular ? Join my Create Your Purpose® Collective to get strategic support and accountability to follow through on your plan. Applications are open til May 8th: https://...

Stuck in overwhelm, but ready to grow your business? On April 9th, I led this free training for 50+ solopreneurs, and it's now available for listening! In this session, you'll learn how to break free from burnout, ditch the "throw spaghetti" strategy to business growth, and refocus your energy with a clear, purpose-driven plan for growth. Want to see the visuals that went along with this training?...

Business feel slow lately? You're not alone 💜 Come inside my Create Your Purpose Collective for a special discussion about how real-world women entrepreneurs are scoring more clients without sacrifing their values, well-being, or sense of purpose. Plus, hear about the changes our Collective members have made since joining and get a feel for what it's like to be part of our community!  Apply to jo...

Working IN your business helps you survive, but working ON your business helps you *thrive.* To protect your big ideas and move them forward, you have to build guardrails: simple rituals and habits to help you prioritize what you work on, plan ahead, and take strategic action. Listen to this episode** where I take you behind the scenes of my 3 business planning rituals (annual / quarterly / monthl...

It's that time of year w
hen everyone on social media declares their "Word of the Year." Is it just a trend or does it have the power to change the trajectory of your business (& your life)? Tune in to hear how my own "Word of the Year" helped me shift my entire business model, develop a new (& meaningful!) profitable offer, AND create space to start a family. Plus, hear what word I've chosen for...

There is an elephant in the room we need to discuss: Instagram! Is it worth staying on this platform anymore? Can you actually see biz results from it? Or should you give up and head over to TikTok? I answer all these questions and more in this episode where you'll hear my "hot take" on Instagram right now and how the echo chamber of haters can often drown out the reality. Tune in to learn how CAN...

[From the archive] This conversation was the 3rd-ever episode of this podcast! That's why I'm bringing it back so you can hear from the ever-inspiring Komal Shah - education consultant, author, and longtime Create Your Purpose Collective member! Tune in to hear the full story of how - while on a holy pilgrimage in India - Komal met a child that changed the path of her life and helped her uncover h...

Tomorrow is a big day: my due date!! Whether bébé has arrived yet or not, I think this topic will help those of you who are considering starting a family or already navigating motherhood & entrepreneurship. If motherhood is NOT part of your journey, I honestly still think you'll get so much out of this episode because the heart of our chat is really about *prioritizing what matters MOST.* Kate Ros...

What a dramatic title, huh?! But this topic seriously gets me riled up! "Consistency" in marketing is often equated with how often you post/email/create content, but it's also a recipe for BURN OUT! What's the alternative, you wonder? Tune into this episode to hear it! You'll get my candid thoughts on why marketing gurus need to be more nuanced in how they talk about content, learn some "radical"...

Does even thinking about your biz bank account make your knees quake? You're not alone! Getting familiar with your numbers can help you take big leaps forward as an entrepreneur. That's why I invited Bernadette Joy, debt-free money coach, to talk about how you can move towards financial independence in your business (and what FI *really* means). Tune in to hear how she eliminated $300k in personal...

Get ready to channel your inner cheerleader! Laura Kelly is a confidence coach who brings some pep to the podcast that I wasn't even prepared for (but delighted nonetheless). Listen to hear about the time she launched a brand new offering in her business only to "fall flat on my face, not once, but TWICE." Even more importantly, we talk about how she REACTED and RESPONDED to these so-called failur...

We're in a season of talking marketing & sales on the podcast - those tactical things you can do this fall to build momentum & drive REAL results by the end of the year. So, I invited Erika Tebbens - an expert on sleaze-free sales - to share actionable tips along with her insights on the more subtle, internal shifts that will help you *actually* feel good about selling. Yes, it is possible! Tune i...

You didn't start your own biz to feel overwhelmed & joy-less. You wanted to feel LIT UP by your work! Let me introduce you to something that will make it EASIER to know *exactly what to focus on* (& invite back in your sparkle): The 5 Stages of Business. Are you a Curious Carole? Or a Scaling Sam? Listen to hear the backstory of why I created the stages in the first place, why knowing your stage c...

3 years ago, Lisa Spring suddenly became severely disabled. While grieving the loss of her vocation, she found herself questioning how she could possibly "create her purpose" while relegated to bed. Lisa and I talk frankly about the dark days of her illness (and how Spotify playlists got her through it!) and how adjusting her expectations to meet reality as it was was how she moved forward. Listen...

From a young age, Bryana was aware of often being the only Black person in predominantly white communities. That sparkled her passion to help organizations & individuals create BRAVE spaces to have tough conversations about race, and this purpose has driven her business decisions ever since. This was my 2nd-ever episode of this podcast and it deserves more attention than it got! That's why I'm bri...

Way back when this was a lil' baby podcast with a small group of listeners, I released this solo episode about the travel magazine idea I thought would become my entire business. That is UNTIL I let that idea die... So, I decided to dust off this audio from the archive to share it with more of you! Listen to hear the backstory of how I decided to go full-time in my biz 5 years ago, how I followed...

Anyone who has ever DIY'ed their website knows it's wayyyy more than just a website. It's your purpose brought to life, and as Krista Walsh - copywriter & strategist - says, it can also be your primary sales tool. That is, If you do it purposefully! We dive into all things messaging, website, & copy in this episode so tune in to hear tactical tips to up-level your About page, ways to zero in on as...