Center Stage

This week, we're calling you out. Yes, YOU. For too long, many business owners have relied on their own expertise to make decisions even when that decision isn't something they have expertise in. This week's guest, Rusty Gaillerd, joins us to talk about how that mindset got in his way, how he overcame it, and what you can do to have the courage to make the best decisions for you and...

You don't have to be the best at your job to win the most business. Providing great customer service can be a real differentiator when it comes to winning clients and growing your firm. Our guest this week, Matt Spiegel from Lawmatics, joins us to talk about what you can do to set the right expectations and provide a stellar client experience. Learn more about Lawmatics and the ways they can...

A marketing plan is one of the most important tools for developing and executing your marketing strategy. Our guest this week, legal marketer and founder of Marketing for Justice, Dan Brian, joins us to talk about the ins and outs of building and analyzing your marketing plan. Learn more about all the great things Marketing for Justice is doing by visiting www.marketingforjustice.com

There are so many layers to running a successful firm. This week's guest, attorney James Grant, explains everything it takes to run a business and what skills you need to possess to put yourself in the best position to live the life you want to live. Learn more about James and his firm at www.8334thewin.com

Are you on the fence about seeing a therapist for your mental health? In this week's episode, John interviews therapist Sharon O'Connor about what actually happens in a session, what types of therapy are available, and how the simple power of talking can make a big difference. Learn more about Sharon and her practice at www.integratedtherapiesnc.com, and you can reach Sharon directly at...

Yep, it's another LinkedIn episode! (That probably means it's a really important topic right now that you should be paying attention to.)  This week we're joined by lawyer coach Alay Yajnik to talk about your LinkedIn strategy and what you can do to develop referrals from this booming social platform.  Learn more about Alay's LinkedIn group by visiting www.linkedinforlawyers.ne...

Merging with another firm isn't going to be easy. There will be a lot of stress and a lot of unforeseen bumps in the road. In the end, however, you'll emerge in a much better place. This week's guest, attorney Hailey Hawkins, recently merged firms (during Covid, no less), and shares her experience and advice with us on this week's Center Stage.

It's our 100th episode of Center Stage! To end year 2, we're joined by the Spotlight Branding Account Managers to talk about what they've seen that makes lawyers and other pros so successful, as well as their own tips and systems they've used to have success at their own jobs. Thank you so much for listening and helping this show grow! We'll be back with more great discuss...

We're almost to episode 100! This week, we chat with business coach Scott Aaron about value-added content and how easy it is to build your firm through meaningful connections on LinkedIn. Learn more about Scott and take advantage of the resources he has to offer by visiting www.scottaaron.net

This week we're diving into an area where many of you might have some experience - forensics! Oftentimes lawyers will need to enhance or authenticate evidence to help their client's case, so Edgar Fritz from Reliance Forensics joins us to talk about that process, the future, and all that goes into his work. Learn more about Reliance Forensics by visiting their website at www.reliancefore...

This week we're joined by BluBrry CEO Todd Cochrane to talk about how powerful of a marketing and business development tool podcasting can be. Todd is one of the biggest influencers in the podcasting world and he built his company based solely on his own podcasting success, so he knows what he's talking about! Learn more about all the ways BluBrry can help you build your show by visiting...

Corruption isn't just for governments and Fortune 500 companies, it can happen in small businesses, too. This week, we're joined by compliance expert Susana Sierra to discuss what corruption looks like in smaller firms and what can be done to combat it. Learn more about Susana and her company at www.bh-compliance.com or reach out to Susana directly at susana.sierra@bh-compliance.com.

The legal industry is notoriously slow to adopt new technologies into their firm's systems and processes. This week, we're joined by Assembly Software CTO Jim Garrett to discuss what firms should already have adopted and what the future holds for the legal industry. Learn more about Assembly Software and their solutions for law firms at www.assemblysoftware.com

As a small firm owner, you know you need to offer benefits to your employees to attract good talent and keep them around. But where do you start? How do you navigate all the options? This week we're joined by Alexandra Blanco and Nelson Manes from Vensure to explain what you can do and the various avenues you can take. Connect with Alexandra and Nelson on LinkedIn, or reach out to them person...

LinkedIn can be more than a social media platform. It can be a referral nurturing, expertise boosting business development tool that can help your firm's marketing strategy. This week, we chat with LinkedIn profile guru Angela Dunz about how to make your LinkedIn presence all that it can be. Want to learn more about Angela and get her help? Connect with her on LinkedIn!

Lawyers' brains are wired in a unique way. They're masters at executing, being down in the weeds and navigating the complex legal world. However, when you're running your own firm, you need to have other strengths that many lawyers don't necessarily possess. Our guest this week, lawyer coach Gary Mitchell, joins us to talk about all the ways you can address those needs and set...

Do you work ON your firm, or just IN it? This week, we chat with business coach and entrepreneur Pete Mohr about what it takes to actually make the firm you built work for you and give you the life you always wanted. (And no, this isn't some self-help interview, there's actual advice and direction!). Learn more about Pete by listening to his Simplifying Entrepreneurship podcast and takin...

Use it or lose it! That's what International Man of Memory Chester Santos believes will happen to our memory skills if we don't keep them in shape! Join us this week as Chester talks about memory skills and walks us through an exercise in memory. To learn more and to get free enrollment (a $200 value!) in Chester's memory course, visit www.memoryschool.net and use promo code CS

For many people, writing a book is a bucket list item. Retired attorney Mark Bello made it happen. He joins us this week to talk about his process and how you can make it happen for yourself. Check out Mark's Zachary Blake legal thriller series and download a free mini novella at www.markmbello.com

We get it - relinquishing control can be hard to do. But it won't bankrupt your firm - it will position it for growth. Just ask this week's guest, Attorney John Cannon (which we did for you!). He joins us this week to talk about what he delegated and how he went about doing it. Want to learn more about John and his firm? Visit jpcannonlawfirm.com or email John directly at john@jpcannonla...

Having good systems and processes in place saves time, makes your firm run smoother, and open up a world of opportunity to grow and scale. Andrew Zihmer from Zihmer Law has taken his background as an engineer and helped his wife turn their law firm into a well-oiled machine. Andrew joins us to chat about how you can make it happen for your firm as well. If you'd like to talk to Andrew and lea...

Your marketing brings the leads in, but your intake team can be the real key to your firm's success. This week, we chat with Adam Reiman from lawyer.com about the importance of a good intake team and what they need to be doing to ensure the firm's success. Adam has also graciously offered to do a FREE secret shop or provide a complimentary coaching session for our listeners. You can call...

What's your story? How do you avoid becoming a commodity? These are some of the biggest issues small firms face when it comes to their branding. This week, we're joined by Storify founder Seth Erickson to discuss what you can do to stand out from the crowd. Get the first chapter of Seth's book, How to Track Humans , and learn more about Storify at www.storifyagency.com/centerstage

Stories create connections! This week on Center Stage, we're joined by brand expert, consultant, and founder of TB Media Group Tamika Bickham to talk about how to craft a purposeful story (even if you don't think you're that interesting) and how to create great video content to help tell that story. Learn more about Tamika at www.tbmediagroup.com and connect with Tamika on Instagram...

According to our 2022 Legal Marketing Trends Report, only 33% of law firms use video in their marketing strategy and early 2/3 of those who don't say they can't see the value in it. Our guest this week, Robert Weiss from MultiVision Digital, aims to help turn that around. Learn more about MultiVision Digital by visiting their website: www.multivisiondigital.com