B2B Marketing Mindset

We’ve all heard the buzz about “vibe” marketing, vibe coding and vibe - everything and let’s be serious. If it has “vibe” in the name it means “Zero skill and a subscription to ChatGPT." The post Forget “Vibing,” Traction is Where It’s At appeared first on The B2B Marketing Mindset .

In this episode of The B2B Marketing Mindset, I'm joined by Krystal Rudyk to explore what today’s marketers are missing. The post Forgotten Marketing Hack appeared first on The B2B Marketing Mindset .

My guest today is Candice Grobler - community building expert. We're discussing the invisible iceberg brewing in the path of AI Titanic - are online communities taking over the marketing landscape? The post Forget AI, Communities Are The New Internet appeared first on The B2B Marketing Mindset .

My guest today says: If you’re just plugging into ChatGPT like it’s some kind of marketing Jesus — without a crystal clear offer, target, and brand — AI will just scale the confusion that’s already killing your business. The post Do THIS Before Using AI appeared first on The B2B Marketing Mindset .

Today we have a guest who is asking the eternal question marketers face every day: W.T.F. The post WTF IS UP WITH MARKETING? appeared first on The B2B Marketing Mindset .

Today I’m talking about thought leadership - what it is and if it still matters in the age of AI. The post Is Thought Leadership Dead In the Era of AI “Experts”? appeared first on The B2B Marketing Mindset .

In 1995 I had an employee who was stealing from my company. "Cilia" was a bookkeeper. (Yes, now I know). Cilia wasn't just copping paper clips from the stock room. We're talking "really stealing a lot of (my) money, call the cops, get taken out in cuffs" stealing. Of course we fired her. That's when the shit really hit the fan. The post FIRING A THIEF FIXED OUR OPS appeared first on The B2B Market...

Is AI in sales the work of the devil? A satanic pilot to make take your job? Find out as I talk to Michael Ocean CEO of SellMeThisPen.ai - He is a fellow coach and doing some incredible things with technology and probably isn’t in cahoots with The Dark Lord... or is he?  The post Is A.I. In Sales The Work Of The Devil? appeared first on The B2B Marketing Mindset .

Today I'm interviewing Eli Rubel. Eli is the founder behind No Boring Design, Profit Labs, and MatterMade, he is a serial entrepreneur and investor that turns struggles into profit while “building in public” - sharing his raw, real (and sometimes insane) entrepreneurial journey as it happens on LinkedIn. The post The Profit Code Unlocked: What’s Holding You Back? appeared first on The B2B Marketin...

In this episode I talk to Chris Lopes about Sales Playbooks - what they are and why you should care. The right playbook can make the difference between sales success and sales suck-cess. Heh, heh. The post Mastering Sales Playbooks – Strategy, process, and profit appeared first on The B2B Marketing Mindset .