Payrollin'

Matt Umholtz went from being employee G257 at a national payroll provider to building one of the most vertically focused payroll machines in the country. In this episode, he joins Matt Vaadi to share how one McDonald’s client led to thousands more—and why most payroll companies never unlock that kind of momentum. They dive into the decision to niche hard into restaurants and multi-location brands,...

In this episode of Payrollin', Matt Vaadi explores how AI, automation, and outsourcing are transforming payroll and business operations. He discusses how ADP and Justworks are using these technologies to boost efficiency and reduce costs, and introduces his new business venture, Outsourced Scale, which is revolutionizing operations with virtual assistants and automation. Matt also shares insights...

Join Matt and Jason Gullett, Director of Client Success at guHRoo, as they break down their biggest takeaways from the 2025 Independent Payroll Providers Association (IPPA) Spring Summit. From leadership lessons and first payroll stress to AI adoption, offboarding best practices, and real-world insights from industry legends like Farsheed Ferdowsi and Jeb Blount—this episode is packed with tactica...

In this episode of the Payrollin’ Podcast, Lori Brown, CEO of PayNW,  shares the strategies, challenges, and lessons that propelled her payroll company to grow from $500K to $13M in just a few years. She discusses the pivotal role acquisitions and industry relationships played in their growth, along with the hard-earned lessons from a costly sales experiment that didn’t go as planned.  Lori also h...

Welcome to the first episode of Payrollin' for 2025! 🚀 In this episode, Matt Vaadi explains why guHRoo decided to leave the Entrepreneurial Operating System (EOS) behind and shares their game-changing strategies for 2025 planning. From innovative AI tools that streamline operations to his must-read book pick for entrepreneurs and a personal goal-setting process, Matt offers actionable insights to...

In this Payrollin’ episode, Matt explores the realities of starting and scaling a payroll business with John “JMS”  Mason-Smith, CEO and Co-Founder of HireWith. John shares his journey of building, growing, and exiting a payroll company, offering insights into client needs, operational challenges, and competing with industry giants. They also discuss key steps for newcomers, including financial pl...

In this episode of Payrollin', Matt sits down with Eli Polanco, the innovative founder and CEO of Nivelo, to explore the rapidly evolving world of payroll payments. Eli shares her entrepreneurial journey, detailing how she transitioned from a career in banking technology to solving complex payment issues in the payroll industry. Together, they discuss the challenges of building a startup in a high...

In this episode of Payrollin’, Matt explores the ideal first day for new hires, revealing key strategies to ensure long-term employee retention and satisfaction. Discover how the first 10 days can make or break a new hire's decision to stay with your company and learn how to make those days count. From heartfelt welcomes to comprehensive onboarding plans, Matt shares practical tips to create a pos...

In this episode of Payrollin’, Matt, dives deep into the world of custom GPTs, sharing invaluable insights on how his team uses these tools to save over 10 hours a week. Moving beyond basic ChatGPT prompts, Matt explores the creation and implementation of custom GPTs tailored for specific tasks, shedding light on their practical applications and benefits. From streamlining internal processes to en...

In this episode, Matt delves into the art of developing a successful partner program. Drawing from personal experience, Matt discusses how a simple cold call led to a thriving partnership that has generated over 20 deals. He explores the essential components of a partner program, offering insights for both newcomers and those looking to expand. Tune in to discover valuable strategies and practical...

In this conversation, Matt Vaadi shares a simple employee referral program for client success teams that resulted in 10 leads in the first month at guHRoo. He details the process, incentives, and benefits of the program, emphasizing its win-win nature for all involved. He also highlights the importance of consistency, communication, and rewards for successful implementation. The program has led to...

In this latest episode, Matt shares 20 essential lessons he learned while growing his company, tailored for those in the payroll industry but valuable for any business owner. Avoid the pitfalls and set your business on the path to success with these actionable insights. He covers the following mistakes to avoid: Being too big picture focused Not following blueprints Attrition math Niching down Off...

If you don't have a predictable way to generate leads, you don't have a business, you have a hobby. In this episode, Matt breaks down the four ways you can generate leads for your company. Which one is your preferred method? Subscribe Now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Google⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Ways we can help you: -> Want to grow your payroll company?⁠⁠⁠⁠...

In this latest episode, Matt unveils the secrets to turbocharging your payroll company's growth and scalability. From revealing guHRoo's internal scalability assessment to discussing critical areas for improvement and success, this episode is packed with invaluable insights. He talks about the following: Growth vs. Scale Scalability Assessment Leadership Insights IPPA Feedback & Invitation and mor...

In this episode, Matt delves into the art of leveraging conferences and events for maximum benefit, with a special focus on the upcoming IPPA (Independent Payroll Providers Association) summit. Whether you're a sponsor or an attendee aiming to make an impact at the IPPA conference or any other event, this episode is a comprehensive guide to making the most of your event experiences. He also talks...

Join Matt and Lee in this episode as they delve into their experiences and key takeaways from the IPPA (Independent Payroll Providers Association) Summits over the years, highlighting the immense value these events offer to businesses in the payroll and HR sector. This episode is packed with stories, advice, and insights that underscore the importance of community, learning, and innovation in the...

In this Payrollin’ podcast episode, join Matt, as he shares the 5 mistakes and lessons he learned in 2023. He delves into personal and professional growth, discussing significant topics like leadership, decision-making, and team dynamics in the context of running a payroll business. He also talks about the following and more: Learning from Mistakes and Red Flags in Decision-Making Balancing Sales...

In this Payrollin’ podcast episode, Matt Vaadi engages in a conversation with John Mason-Smith, CEO and Co-Founder of HireWith,  delving into John's intriguing journey of selling his payroll bureau and his thought-provoking exit plans. Throughout the episode, they explore a range of intriguing subjects, including: Maximizing the value of your payroll business Current Trends in M&A Market HireWith...

The dynamic nature of small businesses is evolving at a rapid pace, and to achieve success, one must embrace the changes - not fight them. Join Matt Vaadi in this Payrollin’ Episode as he highlights the key HR trends and strategies that are essential to attracting, leading, engaging, and retaining your team in this new era. Matt explores into crucial topics such as: Remote and Hybrid Workplaces In...

In this Payrollin’ episode, Matt Vaadi will be your guide as he shares his expertise on nailing down messaging for sales and marketing success. This episode is designed to help you gain clarity, connect with your audience, and create valuable conversations that drive results. Matt also discusses his private Payroll  Facebook Group,  current listens, Payrollin' updates, and the content strategy for...

Have you heard of Money Transmitter Licensing (MTL)? Take a deep dive into MTL with Matt and Bridget Escobar, as they talk about Bridget's background and delve deeper into the realm of Money Transmitter Licensing on Payroll Bureaus in this Payrollin’ episode. They also talk about the following and more: Model Law MTL Penalties How do you ensure compliance with MTL to avoid penalties MyPayrollHR fr...

In this episode, Matt shares the pros and cons of having a dedicated implementation specialist on your team.  Get ready to gain a fresh perspective on building a dream team! Matt covers the following and more in this episode: What's new at guHRoo? Matt’s recent podcast listens An AI for anyone looking to streamline their meeting notes The best way to implement new account in creating delightful ex...

Join Matt in this episode as he gives you an exclusive look into guHRoo and how it has evolved over the past eight years. He shares insights on their goal-setting process and how it aligns with their long-term vision. Additionally, he discusses some of the tools and strategies that have helped guHRoo grow and succeed. Throughout the episode, Matt covers a variety of topics including: Planning for...

In this episode, Matt had a fascinating conversation with Mary Grothe, CRO at Payroll Network, Founder of House of Revenue®, Keynote Speaker, and Forbes Books Author.  They chatted about Mary’s journey to revenue success as she builds up the processes and people required to scale revenue across Branding, Marketing, Sales, Customer Success (CS), and Revenue Operations (RevOps) They also talk about...

In this episode, Matt shares his biggest key takeaways from the IPPA Spring Summit that took place in Las Vegas from March 1st to 3rd. The IPPA Spring Summit is a conference where payroll professionals nationwide gather to share best practices, learn about new trends in the industry, and connect with fellow professionals. Matt covers the following and more in this episode: Mike Rayburn's “What If”...