Adams & Knight
What's the Big Idea?
What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas. In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct. Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.
N'hésitez pas à visiter le site du podcast et à soutenir son créateur : www.adamsknight.com
Auteur
Adams & Knight
Catégorie
Site du podcast
Dernier épisode
21 sept. 2023
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Épisodes
What's the Big Idea About Inclusive Marketing? 21.09.2023 15:38
Eric Panke and Ed Rossetti stop by the studio to discuss the importance of inclusive marketing.
What's the Big Idea About UGC? 08.09.2023 9:02
Sophia and Amanda take a few minutes to discuss the purpose of UGC.
What's the Big Idea About Agency Partnerships? 24.08.2023 8:20
Lora and Karishma talk through how to build and maintain a good agency/client partnership.
Sparkplug: What's the Big Idea About Vanity URLs? 27.07.2023 6:43
VP of Media Services Tommy Shaw discusses best practices when using vanity URLs.
Sparkplug: What's the Big Idea About Sonic Branding? 29.06.2023 7:23
Allison Butler and Don Carter talk creating sonic signatures.
What's the Big Idea About Brand Trust? 15.06.2023 18:03
CEO Jill Adams and SVP Marc McFarland discuss building brand trust.
What's the Big Idea About GA4? 01.06.2023 21:58
Tommy Shaw and Denis Gendreau discuss the upcoming changes free Google Analytics users will see.
Sparkplug: What's the Big Idea About TikTok? 11.05.2023 11:23
Edgardo Rossetti and Caci Cosenzi weigh in on the marketing capabilities of TikTok.
Sparkplug: What's the Big Idea About Tourism Marketing? 27.04.2023 10:11
Our head of tourism marketing goes through recent industry learnings.
What's the Big Idea About Interactive Trends? 14.04.2023 18:33
The interactive team is back in the studio talking about trends to look out for this year.
Sparkplug: What’s the Big Idea About Media Targeting and Messaging? 30.03.2023 9:55
Tommy Shaw and Edgardo Rossetti explain how to effectively target your audience through digital and social media.
What's the Big Idea About Working in Marketing? 2023 16.03.2023 15:22
Karishma Pinto, Malcolm Little, and Tess Myers discuss their marketing careers and backgrounds.
What's the Big Idea About Design Trends? 02.03.2023 18:48
Eric Panke and Courtney Beyer reflect on how design has changed over the past few years.
Sparkplug: What's the Big Idea About AI? 16.02.2023 7:56
Pat Dugan and Eric Truntz offer their perspectives on Artificial Intelligence and how it will affect marketing.
What's the Big Idea About Podcasting? 02.02.2023 12:55
The pod squad reflects on one year of What's the Big Idea?
What's the Big Idea About TikTok? 15.12.2022 24:57
Edgardo Rossetti and Caci Cosenzi return to discuss the popular platform, TikTok.
Sparkplug: What's the Big Idea About Full-Funnel Marketing? 01.12.2022 7:14
SVP of Strategic Services Marc McFarland and VP of Media Services Tommy Shaw give a quick rundown of the do’s and don’ts of Full-Funnel Marketing.
Sparkplug: What's the Big Idea About Employee Engagement? 16.11.2022 6:34
Our SVP of Healthcare Strategy/Branding and Creative Director of Digital discuss quick tips on creating an employee engagement plan.
Sparkplug: What's the Big Idea About Influencers? 27.10.2022 8:59
Our in-house social media gurus stop by to give top tips on choosing the right influencer to represent your brand.
Sparkplug: What's the Big Idea About Hosting a Website? 13.10.2022 5:57
Eric Truntz returns to explain how to successfully host a website.
Sparkplug: What's the Big Idea About Your Website? 21.07.2022 7:25
Ryan Jakubowski stops by the studio to list important considerations for your website.
What’s the Big Idea About Media Targeting and Messaging? 07.07.2022 19:21
Tommy Shaw and Edgardo Rossetti join Sophia Alfieri to discuss matching your creative and messaging to the online audience you are trying to target.
What’s the Big Idea About Multi-Channel Video Marketing? 16.06.2022 24:57
Allison Butler, Jason Johnson, and Carson Bloomquist go through considerations your brand should have when planning a multi-channel video shoot.
What’s the Big Idea About Storytelling Marketing? 03.06.2022 22:21
Kelly Krug and Amy Urso return to the studio to explain how brands can make authentic storytelling work.
What's the Big Idea About Employee Engagement? 21.05.2022 26:20
Reem Nouh and Eric Panke join Sophia Alfieri and Amanda Driscoll to talk through their 5 E’s of employee engagement.
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