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Adams & Knight

What's the Big Idea?

What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas. In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct. Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

N'hésitez pas à visiter le site du podcast et à soutenir son créateur : www.adamsknight.com

Auteur

Adams & Knight

Catégorie

Business

Site du podcast

www.adamsknight.com

Dernier épisode

21 sept. 2023

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Épisodes

What’s the Big Idea About Web 3.0? 05.05.2022

Eric Truntz, Matt Splain and Charles Schoenfeld educate us on the intricacies of Web 3.0 and call out the opportunities it brings to marketers.

What’s the Big Idea About Working in Marketing? 21.04.2022

Sophia Alfieri, Caci Cosenzi, Amy Urso, and Carson Bloomquist discuss their professional journeys in marketing and communications thus far.

What's the Big Idea About Sonic Branding? 07.04.2022

Allison Butler and Don Carter join Sophia Alfieri and Pat Dugan to define sonic branding and discuss some of the most popular sonic signatures of today.

What’s the Big Idea About Full-Funnel Marketing? 22.03.2022

In this episode of What’s the Big Idea?, Marc McFarland and Tommy Shaw hop on the mics to talk us through full-funnel marketing strategy.

What's the Big Idea About Taglines? 08.03.2022

In episode three, "What’s the Big Idea About Taglines?", Pat Dugan and Kelly Krug join Sophia Alfieri and Will Thomas to discuss the purpose of taglines and why your brand could use one today.

What's the Big Idea About Influencers? Part 2 07.02.2022

In part two of "What’s the Big Idea About Influencer Marketing?", Edgardo Rossetti and Caci Cosenzi talk more about the benefits of influencer partnerships and how to measure your success in cultivating them.

What's the Big Idea About Influencers? Part 1 04.01.2022

On this episode of What’s the Big Idea?, Sophia Alfieri and Will Thomas are joined by social media gurus Edgardo Rossetti and Caci Cosenzi to delve into the in’s and out’s, and the good and bad of partnering with an influencer.

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