The Online Course Show

What if you could boost your course sales every month—without ads, new launches, or more work? In this episode, I’m pulling back the curtain on Relaunch Magic, the system I use to re-engage non-buyers and turn them into customers automatically. If you’ve got an evergreen funnel and leads who didn’t convert, this strategy can help you bring them back in a way that feels natural—not pushy. I’m shari...

Do you ever feel like there aren’t enough hours in the day? If you’re struggling to juggle your responsibilities, feeling overwhelmed, and stuck in the hustle, you’re not alone. In this episode, I chat with time management and productivity expert Alexis Haselberger. We explore how she turned a random LinkedIn message into a thriving six-figure business, offering actionable advice for reducing stre...

Want to increase your revenue without creating anything new? In this episode, I reveal a simple yet powerful strategy that helps course creators generate more income with minimal effort. By leveraging affiliate partnerships, you can boost your earnings while continuing to serve your audience. I share a real-life story of a podcaster who built his business on affiliate marketing, only to watch his...

Ever thought about flipping the script on online courses? What if, instead of selling your course, you gave it away for free - and still built a wildly profitable business? In this episode, I sit down with Itai Nusbaum, who has done exactly that. Itai has created 16 online courses, all available for free, and has used them as a powerful marketing engine to establish himself as the go-to expert in...

Struggling to gain traction with your online course business? You're not alone! In this episode, I dive into what to expect in the early stages and, more importantly, how to turn failure into progress. I share a personal story about my first 24 hours as a brand-new RVer, where everything seemed to go wrong - only to realize that struggle is part of the process, just like when I started my onl...

In this episode, I sat down with Jasmine Jonte, a true expert in course creation and founder of Cre8tion Co. Jasmine has helped top consultants, speakers, and coaches craft online courses that are not only engaging but also deliver powerful results. She shared her secrets for building courses that students rave about, explaining the key elements that make a course impactful, actionable, and unforg...

Feeling overwhelmed, stressed, or like there’s never enough time in the day? In this episode, I share the exact system that transformed my productivity and helped me reclaim my time while staying fully present with my family. These seven powerful rules, refined through my own trial and error, will help you go from spinning your wheels to crushing your goals. Plus, I’m introducing you to two game-c...

Are you sitting on untapped expertise, unsure if it can translate to the online world? This episode is for you! I sit down with Amelia Lee, founder of Undercover Architect, to explore her fascinating pivot from a traditional architectural practice to building a thriving online education business. For nearly a decade, Amelia has been helping homeowners confidently navigate home renovations and buil...

Ever wondered what it truly means to run a successful online course business? In this heartfelt episode, I get real about my journey with Piano in 21 Days, the online course that changed my life. Over a decade ago, this course allowed me to pivot from my career as an electrical engineer to creating a life I love—and it generated over $4 million along the way! But here’s the catch: the numbers have...

What if transforming your online course into a certification program could be the game-changer for your business? In this episode, I sit down with Sahara Rose De Vore, the founder of the Travel Coach Network. Sahara shares her inspiring journey of evolving her online course into a globally recognized certification program. With insights into how certifications add credibility, attract serious stud...

In this episode of The Online Course Show, I share an exciting personal and professional journey - taking a five-month road trip with my family across the U.S. while continuing to run my online business. From how I prepared for this adventure to the systems I’ve built to ensure my business thrives in my absence, this episode is packed with strategies and inspiration for balancing work and life. I...

Are you struggling to grow your online course business because your niche feels “too small”? This week on The Online Course Show , I’m chatting with two incredible sisters, Christy-Lyn and Megan, who turned their passion for teaching harp into a thriving, half-million-dollar-a-year online course business. What’s even more inspiring? They did it while serving one of the tiniest niches out there. We...

The new year is fast approaching, and what better way to start than by creating a game plan for financial success? In this episode, I’m sharing the ultimate roadmap to building a profitable online course business in 2025. Whether you’re just starting out or have dabbled in course creation, this episode is packed with actionable strategies to help you launch and grow a sustainable online course bus...

Today’s episode features special guest, Dean Booty. Dean’s entrepreneurial journey started with the launch of his self-storage podcast five years ago and a newsletter 18 months ago, spearheaded with no initial email list. Inspired by Sean Perry’s "Milk Road," Dean harnessed platforms like LinkedIn and his podcast to attract subscribers, amassing an impressive six-figure revenue with a modest email...

Crafting a killer logo doesn’t have to be daunting! Whether you're starting out or revamping your brand, discover practical tips and tools to design a logo that stands out. Episode Highlights: Why your logo matters—but not more than progress in your business. Key logo design principles: simplicity, audience alignment, flexibility, and memorability. Jacques’ experience with DIY logos and why outsou...

In today’s episode, we’re exploring how to achieve consistent sales without the stress of live launches. Joining us is the brilliant Abi Prendergast , Evergreen funnel expert and author of 'Day 1 Evergreen'. Abi shares her strategies for building authentic evergreen webinar funnels that generate steady income while enhancing the customer experience. We’ll cover her top tips for driving sales, crea...

Today, I’m taking you back to a pivotal moment in my entrepreneurial journey. A moment that completely flipped my understanding of business. It all began with one game-changing book that reshaped how I saw entrepreneurship and paved the way for building a $4 million business that gives me the freedom to live life on my terms. In this episode, I’ll reveal which book transformed my mindset and led m...

Today we dive into the journey of Claire Ellerbrock, a psychiatric nurse practitioner who has built a successful online course business in just 18 months. In this episode, Claire shares how she transformed her course from being a nice-to-have "vitamin" to a must-have "painkiller" for her audience, achieving remarkable milestones along the way. From earning nearly $12,000 monthly and paying off her...

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Today, we're diving into the world of Facebook Ads with a special focus on what's working right now, joined by our expert guest Kwadwo Sampany-Kessie. Kwadwo shares his proven strategies on how course creators can leverage low-ticket offers to generate quality leads and drive sales for higher-priced courses. We cover everything from crafting targeted mini-courses to refining sales messaging, effec...

In today’s episode, we're diving deep into the world of online courses with our special guest, Logan Grimé. Logan is a musician and songwriter who has generated over $140,000 in sales from a low-ticket, $47 course. We'll explore Logan's innovative marketing strategies, his process of repackaging and enhancing his course offerings, and the significant role community plays in online learning. Logan...

Today we're diving deep into the latest strategies for succeeding on YouTube with our special guest, the amazing Marley Jaxx. Marley is a globally-recognized expert in video creation, YouTube growth and content strategy. In this episode, we explore the do's and don'ts of multiple Calls to Action (CTAs), the importance of YouTube analytics, and the power of authentic storytelling. Whether you're a...

Today, we're diving into an inspiring and detailed case study: From 0 to 5-Figures/Month, featuring the remarkable journey of Hugo Ortega. Hugo transitioned from an unfulfilling engineering career to the exciting world of yachting, and eventually to helping others pursue careers on super yachts. We explore Hugo's early business challenges, his strategic adaptations, and the importance of persisten...

Today, we dive into a game-changing approach to growing your audience without relying on ads or social media, featuring Bryan Harris. Renowned for coaching multimillion-dollar companies, Bryan reveals how businesses, especially smaller ones, can focus more effectively on high-ticket products and optimizing personal connections. He discusses the powerful strategy of borrowing other people's audienc...

In today’s episode we sit down with tennis coach turned online course creator, Florian Meier. Florian takes us through his remarkable journey from traditional tennis instruction to a thriving, seven-figure online business. Discover how he leveraged affiliate sales, optimized his brand for search engines, and transitioned his focus to YouTube—where the majority of his traffic now comes from. Floria...