The Drive

What actually makes someone say yes? In this episode, we sit down with Alex King Kong Cromie to unpack the psychology behind why people buy, what triggers decisions, and how understanding human behavior can transform the way you sell. Alex has been part of over 10,000 sales presentations and distilled everything he learned into 8 practical tips for closing: Diagnose the need early on so you'r...

In this episode of The Drive, Craig Harvey breaks down how the most painful moments of your life can become the fuel that pushes you further than you ever thought possible. Drawing from his own experience of being fired just two months before his contract vested, Craig explains how that setback led him to build North American Senior Benefits into a $120 million company. He shares stories from Mich...

This episode of The Drive hits on something most people skip over: we overestimate what we can do in 100 days and wildly underestimate what 1,000 days of real focus can build. A thousand days ago things looked completely different in Craig's life. Single, no kids, down in San Miguel de Allende. Today there is a toddler running around the house. If a child can go from nothing to walking and ta...

Craig is back with Connor Hassoun for round two of the Think Bigger series. They start with the story of Roger Bannister breaking the four-minute mile in 1954 and how runners who trained with him started breaking the same barrier within weeks. That sets up the whole conversation: who you surround yourself with changes what you think is possible. Craig gets personal about his own path, including pa...

Craig once asked his business partner Chad for a million dollars to get their company off the ground, and Chad said yes without hesitation. That moment kicks off a wide ranging conversation with Connor Hasson about why so many people, even successful ones, end up thinking smaller than they should. They talk about the three tells that someone has stopped growing: the way they talk about the past in...

Connor Hassoun built his own conference at 23 years old and turned his keynote into FORGE, an acronym for Faith, Obsession, Resilience, Gratitude, and Endurance. On this episode of The Drive, Craig sits down with Connor to unpack that talk piece by piece and dig into what it actually takes to build something from nothing. They cover stories that stick with you: a brother training basketball drills...

Craig Harvey breaks down his P.A.T.H. framework, passion, attitude, teamwork, honor, using stories from raising his son, building a company from scratch, and watching Jack Nicklaus visualize a Masters win before it happened. He gets real about controlling your own attitude instead of blaming everyone else for it, and why the people around you either build you up or quietly drain you dry. Then it g...

Craig Harvey built one of the largest final expense insurance brokerages in the country, and for his 50th birthday, he finally gets grilled about how he did it. His business partner Jordan flips the script and puts him in the hot seat, digging into the trailer parks, the broken bones on the football field, and the week he got fired and had almost nothing left. From there it's a straight line...

Ever notice how some people have all the talent in the world and still find a way to blow it? This episode gets into why that happens and what separates the ones who actually make it from the ones who keep falling back into the same traps: giving up too soon, screwing up once success brings new temptations, refusing to keep looking up to mentors, and never growing up enough to handle what they&apo...

The advice that sold a million books and launched a thousand motivational posters might also be the worst career advice you ever took to heart. Joseph Campbell famously told people to follow their bliss, but later admitted he got it wrong. People took it to mean chase what's easy and comfortable. What he really meant was find something worth the struggle. That idea becomes "follow your b...

Balance Is Bullshit | The Drive ft. Max Graham Chasing balance while trying to grow is a losing game, and this episode gets into why. Max Graham has been to 73 countries, all seven continents, and built a serious career in life insurance before 40. Not by doing everything at once, but by going all in during the seasons that called for it and accepting the cost of that. This conversation gets into...

What separates people who succeed once from people who stay successful? The answer might be simpler than you think. Craig Harvey sits down with 29-year-old Connor Elzerman, who earned $630,000 last year and is on track to hit his first million, to break down the six habits he tracks every single day to stay at the top of his game. In this episode, they get into why sleep is part of the grind (not...

Welcome back to The Drive. This episode is a little different. I recently gave this talk at a convention in Mexico and got so many comments on it that I had to bring it here. It's about something most driven people never slow down long enough to think about: the relationship between where you are and where you're trying to go. We're all chasing a "there." A bigger income,...

Most salespeople wait for objections to show up before they try to handle them. King Kong Cromie says that's already too late. In this episode, Alex Cromie breaks down the King Kong Closing Table, a four-pillar framework built from years of studying his own wins and losses in the field. The idea is straightforward: a table needs four legs to stand. Pull one out and the whole thing falls. The...

Heka The Great has been doing magic since he was 9. First paid gig at 11. By 26 he's performed for celebrities, built a real career out of something most people would've called a hobby, and on this episode he shows up to The Drive and does things that genuinely can't be explained. We're talking cards, fire, a light bulb shattering, and then pulling a specific word out of someon...

Craig Harvey rides solo on this episode of The Drive to walk through the five R's inside his book Driven — a framework he has seen change the trajectory of careers, teams, and lives across the board. FREE BOOK GIVEAWAY The first 100 people to leave a comment below sharing which R speaks to them the most will receive a signed copy of Driven shipped directly to them. Craig will sign it personal...

Austin Vanderford grew up in a one-stoplight town in Rockwell, North Carolina. Single mom, abusive father, a broken femur in eighth grade, a best friend killed in a car accident at 16, a felony charge, and a year of house arrest. By every measure, the odds were stacked against him. Today he runs the fastest growing agency at one of the fastest growing insurance organizations in the country, going...

What if everything you knew about sales momentum was actually a physics problem? In this episode of The Drive, Craig Harvey sits down with Blair Ollendorf to break down what they're calling the Thermodynamics of Sales, and once you hear it, you won't be able to unsee it. It starts with something Blair's dad used to say whenever a window was left open with the AC running: "You&a...

What separates the recruiters who build empires from the ones who stay stuck? In this episode of The Drive, Craig Harvey sits down with Max Graham, one of the top recruiters in the country and a 3-time developer of the #1 rookie of the year, to break down the exact mindset, process, and philosophy behind building a high-performing team from scratch. From his time at military boarding school to bec...

Most people say they want to grow. But wanting it and actually doing the work are two very different things. In this episode, Craig Harvey sits down with $3 million earner Dusty Todd to break down the three real indicators that a growth spurt is coming. They've seen these patterns repeat themselves over and over, in top earners, in struggling agents, and in themselves. The three signs: 1. You...

Craig Harvey has made over $60 million in insurance. Alstin Vanderford leads one of the fastest-growing teams the company has ever seen. In this episode, they sit down and just talk. Just two guys who came from nothing, built something real, and are telling you exactly how they did it. They get into the mistakes that kill most young builders before they ever get started, why being great at sales d...

What separates those who reach their goals from those who don't? Two words: mentors and mistakes. In this solo episode of The Drive, Craig Harvey shares one of his most requested talks — Trucks vs. Trailers — and why the best leaders in the world started out as great followers. Drawing from the ancient origin of the word "mentor," Bill Belichick's coaching tree, Frank Lucas&apo...

What separates the highly successful from those who just want to be successful? It's not talent. It's not luck. It's not who your daddy is or where you went to school. In this episode of The Drive , Craig Harvey breaks down the 3 Doors of Leadership — a framework he discovered on a trip to his son's basketball game at Prince Avenue Christian School. What he found walking throug...

There are two versions of John Rocker. The one you think you know from the headlines, and the one who sat down for this conversation. In Part 2, John takes us back to a cheap hotel room off I-295 in Jacksonville, Florida. He was demoted, pitching scared, and counting ERA percentages in his head mid-inning just to cope. Most people would want to forget a moment like that. John built his whole caree...

One of baseball's most dominant closers sits down with Craig Harvey for a real, unfiltered conversation about what it actually takes to win. John Rocker, the fireballing lefty who terrorized lineups with a 100 mph fastball and a filthy slider, opens up about the preparation, obsession, and mental battles that defined his career with the Atlanta Braves. From growing up in Gwinnett County and t...