The Digital Slice

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Listen as Brad and Stephanie chat about the tips and tricks business owners need to know to run successful digital marketing campaigns. Stephanie Nivinskus is the CEO of SizzleForce Marketing, a Fractional CMO agency that services scaling companies. Since 1995 she's been developing brand-building marketing campaigns...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Peter Voss as they chat about Artificial General Intelligence and the development of Conversational AI and a hyper-personalized Chatbot you may have already unknowingly spoken with (Wait until you hear who some of his clients are!). Peter is a Pioneer in AI who coined the term 'Artificial Gene...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jamin Warren, Founder/CEO at TwoFiveSix talk about best practices for brands to reach the right gaming audience on the right platform with the right message. Jamin is the CEO/founder at TwoFiveSix, a strategic consultancy that helps brands engage in the...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jodi Daniels discuss the importance of businesses being in compliance with privacy laws to help build trust with their customers or clients. Jodi is the founder & CEO of Red Clover Advisors, a boutique privacy consulting agency, and co-host of She Said...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Kate Bradley Chernis chat about being a female CEO in a male-dominated world. And how to transfer the skills you learned being a line cook and a DJ into running a company that developed a product that helps businesses pump a ton of content out on social...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Samir Balwani as they discuss the need to develop a solid digital marketing strategy to accelerate the growth of your business. Samir Balwani is the CEO and founder of QRY (pronounced "query"), a media agency that helps e-commerce and Direct To Consumer brands accelerate their growth. Samir is...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Patrick Woods. Patrick is the co-founder and CEO of Orbit, a leading community growth platform. With over 10 years of marketing and customer success experience, he's worked with business leaders from some of the world's fastest-growing businesses to leverage the power of community. He's the co...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Juliana Marulanda, Founder of ScaleTime as they talk about how small businesses can scale. With over 19 years of experience across Wall Street, the nonprofit sector, technology startups, and family-owned businesses, Juliana Marulanda, founder of ScaleTime, has served over 300 digital agencies....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Brooke Chapman as they chat about everything the owner of a small business needs to know about marketing. Well, that might be a tiny bit of an overstatement, but they do cover a lot of ground as Brooke drops value bomb after value bomb. Brooke Chapman is the Executive Director for ThreeBy3 and...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Mickie Kennedy as they chat about using the press release to stand out and get media attention. Mickie Kennedy founded eReleases 23 years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. He is an expert at helping sm...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Brian Walker talk about making data-driven decisions. Not every business needs to be present on every social media platform or run every different type of ad. Business owners need to gather and analyze their data to make intelligent moves. Brian leads t...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Simon Severino as they chat about how business owners go to market. How they enter a market. How to win a market. How to stay in the market. And how to enjoy crushing it in the market. Simon Severino is the CEO of Strategy Sprints, Europe's leading remote Growth Advisory. His global team of Ce...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Rabi Gupta, CEO of Evabot discuss Rabi's mission to improve and accelerate the way corporate relationships are built. When Rabi moved to Silicon Valley, he realized the importance of building relationships using gifts but got frustrated by the lack of t...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Courtney Smith Kramer are talking about finding your purpose and how it relates to our quest for happiness as an individual and as a brand. Success is currently defined in today's paradigm as an outcome of achievement, status and recognition, which of c...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Meredith Kallaher talk about using Facebook and Instagram ads to expand your business' reach and explode your sales. Meredith talks about how business owners can communicate the value of their offers, move prospects along their customer journey quickly,...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Clint White chat about Clint's unique approach to business building and smart growth. And, how tattoos, really, are akin to all the products and services we consume. Clint's unique approach to business building and smart growth got him recognized as a C...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Lewis Rothkopf, President of Martin, talk about programmatic marketing. How marketers know if their programmatic marketing is working. What metrics we should be paying attention to. How small businesses can compete with industry behemoths. And, much mor...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Mitch Jackson, chat about Web3 and the Metaverse. Mitch has been practicing law since 1986 and, quite possibly, looks at the Metaverse and Web3 a little differently than most. He's also got some great tips for business owners who want to plant their fla...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Anna Kostroun, CMO at NewRocket talk about your marketing team's secret weapon, throwing spaghetti on the wall to see what sticks, trusting your gut and why women ought to be able to kick back and put their feet up on the conference room table.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jared Loftus, COO of Rasa.io talk about a new tool that uses artificial intelligence to personalize your email newsletters. Listen in to learn how to make your email less boring and more relevant to your readers. Really. Who doesn't want to create less...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Christian LeFer chat about changing the world through the formation of nonprofits. And, Christian's discovery of a way to get the IRS to act quickly on your nonprofit application.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Rob Balasabas talk about many things, including Rob's new job at Uscreen, a robust video monetization, and distribution platform. Rob manages the Uscreen Affiliate Program, as well as Uscreen's Influencer and Brand Partner Relationships. Rob is a content creator at heart and publis...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Jonathan Baldock talk about the importance of employee advocacy, LinkedIn best practices, and more.  Jonathan works in an advisory role for SocialHP. With 10 years of experience at LinkedIn, serving customers like Accenture, JPMorgan Chase, Johnson & Johnson, PepsiCo, Hershey's, IB...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Carrie Gottschalk as they chat about how businesses could be using digital advertising to grow their business during the global pandemic. Carrie talks about whether businesses should be holding back and maintaining the status quo when it comes to digital advertising. And, she talks about what...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Today's podcast is a really great discussion I had with Mike Betzer. At the time we recorded the podcast, Mike was Senior VP and General Manager of Khoros. The very next day Mike's title was changing and there was a planned internal announcement. Public announcements are taking place as we release today's podcast an...