The Chris Hanna Show

Weird question Chris Hanna has been sitting on for a while. If a 25-year-old Chris walked through the door today, would he like him? Not be impressed by him. Like him. Two completely different questions. Back in 2009, Chris was a few years into his career and had just become a branch manager at a car rental company. Small team, long hours, running his own territory, pushing hard for revenue. A 35,...

Nobody warns you that changing your life will change your relationships. Your thinking shifts, your priorities move, your tolerance for certain things drops. Then comes the uncomfortable part: people you genuinely care about may not fit your life the way they used to. Chris Hanna goes back through his career and finds the same pattern every time. Four and a half years in car rental, talking to the...

Chris Hanna used to think constant availability was what made him great at customer service. Texts at midnight, emails on weekends, calls taken mid-conversation. He carried the habit out of his corporate years and straight into his own business. What he actually did was train people to expect access to him on their schedule. This one is about building boundaries into a service business without fee...

Dangerous question for any founder. If you started your company today, knowing everything you know now, would you build the same thing? Chris Hanna did not set out to build All In Content. It happened by accident. He left a CEO role to launch Hire4Me, a business built on hiring for small businesses, because he had hired, led, and promoted hundreds of people across his career and kept hearing the s...

Chris Hanna left the corporate world for freedom, flexibility, and fulfillment. Then he did what every entrepreneur does. He built a business. Clients, responsibilities, expenses, a studio, and a brand tied directly to his own name. Every so often, an uncomfortable question surfaces. Did he build freedom, or a nicer cage? The freedom is real. Some days he does not start until noon. Some weeks run...

A grab bag episode. Three things Chris Hanna has been chewing on that did not each need their own hour. First, the one he had a conversation about yesterday: since launching All In Content, he has never once looked for a job, not on LinkedIn, not on Indeed, not even in what has been one of the hardest years he has had. Recruiters have reached out. Clients have offered him full-time roles. He has n...

Early on, nobody could batch record content faster than Chris Hanna. So he sold it. 50 to 100 videos in a single session. He believed in it, he delivered it, and he did it consistently for about a year and a half. He now thinks it was one of the biggest mistakes he made in the business. This episode is Chris arguing against an offer he successfully sold to a lot of businesses, and walking through...

Chris Hanna opens this one cold: a beautiful video that does not explain who you are, what you do, or why you do it is a waste of money. The word cinematic keeps showing up in consultations and proposal requests. Cinematic website intros. Cinematic social. Cinematic webinar content. Chris thinks most businesses asking for it are about to overpay for something that will not move a single deal. Then...

Networking built a big part of Chris Hanna's business. Content at scale so people knew him before they met him, then rooms where those people finally shook his hand. It worked for years. This year it stopped. And the reason is not the one most people would guess. When Chris was unknown, every event meant brand new conversations at scale. Consultations booked, deals done. As he became known th...

Chris Hanna is talking money in this one. Specifically, the people who owe him and have decided not to pay. The studio has a simple setup. 250 dollars, 90 minutes, walk out with raw footage. Book and prepay through the website. Clean process. Then Chris broke it for people he knew, people he figured were good for it, and let them pay after the session instead. Some paid part. Some paid nothing. So...

For years Chris Hanna had a rule. Every time leads dipped, he could trace it back to a dip in his posting. Slow down for two or three months, and the next two or three months would be quiet. Post more, and the business came back. This year he tested that rule harder than he ever has. Three to four posts a day across every channel. Thirty to fifty pieces a week. And the leads did not come. This epi...

All In Content has sold done-for-you services since day one. Ideas, recording, coaching, editing, captions, thumbnails, scheduling, posting. As hands-off as it gets for the business. In this episode, Chris Hanna says out loud something he has never talked about publicly: the clients who lean on that hardest are often the ones getting the least out of it. He walks into a batch session with 20 to 40...

Chris Hanna led, hired, trained, and promoted more than 500 people across his career. He was known as a good leader. He coached other leaders for a living. So why can't he delegate a single task inside his own business? This one is honest to the point of uncomfortable. Chris walks through the pattern he has been wrestling with for months: every time he hands work to someone else, he ends up d...

The World Series of Poker was on Chris Hanna's list for years. He got there. He played a lot of tournaments. And he spent most of the week frustrated, tilted, and disappointed in himself. Not because of the results. Because of everything he decided before he went and then didn't do. He had a plan. Eat well. Get in shape. Sleep properly. Study more. Skip the drinking. Play a specific way....

You can build a good business and still market it into confusion. That's what Chris Hanna did for the last year. He leaned into selling low-ticket raw recording sessions. Book the room, hit record, take your files, edit it yourself. It sounded like an easy entry point. In practice, it made people unsure what All In Content specializes in; it attracted the wrong conversations, and it generated...

Most business podcasts die before episode ten. Not because they failed. Because the owner quit right before it started to work. Chris Hanna has had a front-row seat to it. He produces video and podcasts for business owners, and he has watched different shows shut down.  This episode is about that mistake. Why it happens, why it is almost always wrong, and exactly what to do instead. Inside: The fi...

I definitely make mistakes. In this raw and unfiltered episode of The Chris Hanna Show , Chris breaks down the hiring mistakes, pricing missteps, financial underestimations, and scaling errors that shaped his entrepreneurial journey. This isn’t polished. It’s not theoretical. It’s real. From repeating hiring mistakes… To underestimating the true cost of building a studio… To overcommitting to proj...

Not every business owner needs a studio. But the right ones do. In this episode of The Chris Hanna Show , Chris breaks down the real purpose behind launching the All In Content Studio — and who it’s actually built for. This isn’t for influencers chasing trends. It’s not for hobby creators. It’s not for people still experimenting. It’s built for business owners past the experimentation phase. Owner...

Most business owners don’t struggle with ideas. They struggle with environment. Distractions. Notifications. Interruptions. Mental clutter. In this episode of The Chris Hanna Show , Chris breaks down the real reason content studios are transforming how entrepreneurs approach video marketing and content creation. It’s not about fancy lights. It’s about control. A distraction-free studio environment...

Growth feels exciting. More services. More offerings. More ways to say yes. But expansion without conviction creates resentment. In this episode of The Chris Hanna Show , Chris shares the hard lessons from attempting to expand his video marketing business into full-service offerings — and what happened when he started agreeing to work he didn’t believe in. It didn’t create growth. It created misal...

Doing your own marketing feels responsible. It feels scrappy. It feels cost-effective. But what if it’s quietly draining your business? In this episode of The Chris Hanna Show , Chris breaks down the hidden costs of DIY marketing for small business owners — and why doing everything yourself may actually be slowing your growth. It’s not just about money. It’s about time loss. Context switching. Men...

Most businesses don’t fail at video because of quality. They fail because of direction. In this episode of The Chris Hanna Show , Chris breaks down the critical difference between hiring a videographer and hiring a true content partner — and why that distinction can completely change your business trajectory. A videographer delivers footage. A content partner builds systems. If you’re an entrepren...

Building a studio wasn’t a flashy move. It wasn’t about aesthetics. It wasn’t about showing off gear. It was about survival. In this episode of The Chris Hanna Show , Chris pulls back the curtain on the real reason he built a dedicated video marketing studio — and what it taught him about entrepreneurship, operational efficiency, and business strategy. Flexibility sounds exciting. Until it creates...

Losing a client hits hard. It feels personal. It feels like rejection. It feels like something broke. But what if client loss isn’t failure? In this episode of The Chris Hanna Show , Chris breaks down the emotional and strategic reality of churn — and why misalignment is often the real issue. Not all churn is the same. Some client departures are warnings. Some are market signals. Some are necessar...

Long sales cycles test your confidence. You send the proposal. You follow up. Then… silence. In this episode of The Chris Hanna Show , Chris breaks down the real psychology behind client decision-making — and why long sales cycles aren’t a weakness in your business, but a filter. If you sell high-ticket services, video marketing, consulting, or professional services, this episode will shift your m...