SwissCast Shows: Where Swiss Life Meets English Voices

How do your pricing decisions change as your business evolves? In this conversation with Josefine Wanner , we talk about her journey from setting her first coaching prices (and even trading sessions for coffee) to building scalable offers and making more deliberate pricing decisions. We get into why she stopped calculating what she earns per hour, the math behind low-ticket offers, when a low pric...

Got Booch? Ever grabbed a kombucha off the shelf thinking you're doing your gut a favor? Yeah… about that. In this episode, we sit down with Gina, founder of the Swiss Kombucha Company, to blow the lid off what's actually in most store-bought kombucha—and spoiler alert, a lot of it isn't even kombucha. Gina takes us behind the scenes of her journey from brewing 200 liters a month in her sticky kit...

Her mother-in-law's advice was that crying helps babies develop their lungs. The advice from home was the opposite. Sasha Romary was raising her first child in Paris, caught between two cultures that agreed on almost nothing. In this episode, Sasha shares what it was like becoming a mother in France, then Singapore, then Germany, and what pushed her to become a sleep and parenting coach: the isola...

“I Was the Problem and I Didn't Know It” Sometimes the thing slowing the business down is not the market, the team, or the timing. It is the founder who has become so central to everything that the business cannot grow without cracking. What You'll Learn: The Hook: Why founders often look everywhere else for the problem before realizing they may be the bottleneck. Reality Check: Linda shares the s...

Got 10 Minutes? Speaking Your Partner's Language (No, Not That One) It came up on the last So Frickin' Healthy Live. It keeps coming up in conversations. And honestly, it should come up more — because most relationship friction isn't about not loving each other enough, it's about not speaking the same language. Danna and Megan break down all five love languages, share what's working (and what took...

He'd spent years as a certified financial planner telling clients that the numbers matter. Then he moved his own family to Portugal, and found out the numbers were never really the hard part. In this episode, Mark Moberg shares what happened when his wife's company relocated the family to Lisbon: the six rough months his kids went through, the guilt of leaving an aging parent behind, and the conce...

When a customer says, “That’s too expensive,” it’s easy to assume the price is the problem — and reach for a discount. But pricing pushback can have very different things behind it, from timing and priorities to how the customer sees the value. In this episode, I look at why discounting becomes our default reaction, share two very different examples of what can actually sit behind a pricing object...

This Is Harder than I Want It To Be: Season 2—What Happens After Things Break Linda van Egmond introduces Season 2 of "This is Harder Than I Want It To Be," focused on what happens after failures and breakdowns in leadership, teams, systems, or growth. She argues that failure is part of good leadership and highlights founders who acknowledge mistakes and fix them. Unlike Season 1, which covered sh...

How do you become a coach (and actually make it work) without having it all figured out first? If you’ve ever thought, “I’d love to be a coach, but I’m not sure I’m qualified… and also I have no idea how the business side works,” this conversation is for you. Megan and Danna sit down with Ben Fox to unpack what it really looks like to grow into coaching , build credibility (even when you’re young)...

Final Thoughts: An Inside Look at Health Coaching - Joanna's impressions one month later What is it actually like to work with a health coach, especially if you’ve never done health coaching before? In this wrap-up episode, Joanna reflects on her experience working with Danna and shares what surprised her, what stuck, and what she would tell someone who is thinking about hiring a health coach. She...

Beyond the Proof-Of-Concept: How HealthSeed Is Scaling Healthcare Innovation Across Borders. In the final episode of Narratives of Purpose's special series from the 2026 HIMSS European Health Conference , host Claire Murigande speaks with Safia Agueni, the COO and co-founder of HealthSeed. HealthSeed is a Swiss healthcare venture studio helping biotech, medtech, diagnostics, AI drug discovery, and...

Most people never ask what happens to their estate plan, their prenup, or their inheritance if they move to another country, and that assumption can cost families everything. This episode digs into exactly that gap. International tax attorney Christine Concepción joins Arielle to unpack how residency rules, inheritance tax, prenups, and trust structures behave differently once a US family crosses...

FAQ 2: "At what point is my business actually ready for structure - and how do I know I'm not just adding bureaucracy?" Worried that “more structure” will kill your scrappy edge and turn your business into a slow corporate machine? In this episode, Linda breaks down the real difference between structure that creates clarity and bureaucracy that creates drag, plus a quick test to make sure anything...

Got 10 Minutes? IBS vs IBD — Your Gut Is Trying to Tell You Something You've heard of IBS. You've probably said "I have IBS" at some point — maybe even without a formal diagnosis. But do you know what it actually means? And do you know the difference between IBS and IBD? Because they are not the same thing, and mixing them up could mean missing something your body really needs you to catch. Danna...

How Africa Is Reimagining Healthcare with AI. In the fifth episode of Narratives of Purpose's special series from the 2026 HIMSS European Health Conference , host Claire Murigande sits down with Valentine Kamau, the creator and host of AI HealthBeat Africa. They explore the rapidly evolving landscape of AI and health tech across the African continent. Valentine shares her journey from health scien...

A safety incident at her kids' school was the last straw. Within months, one family had traded the US for Medellín, Colombia, and started building a life around a completely different set of values. Alyssa Bolaños grew up between cultures long before she ever considered leaving the US permanently. In this episode, she shares how she and her husband decided where to raise their two boys, why they p...

How Do I Make It Last? Joanna walked into her final session with the only question that matters: How do I make this stick when things are hard? Travel. Illness. Holiday season. She's exhausted again—and she knows exactly why. A few months ago, she wouldn't have noticed the difference. Now her body tells her immediately when she's off track. That awareness? That's the win. She asked about dinner bu...

You Before Baby and You After Baby Are Not the Same Person ft. Ben Fox Yes, it's a guy talking about maternity leave. Danna said it before Megan could. But here's the thing — Ben Fox spent five years coaching women through one of the most professionally precarious moments of their lives, and he's genuinely good at it. This episode is for anyone who's pregnant, thinking about getting pregnant, or j...

Addicted by Design: How Big Tech is Wiring Young Brains and What We Can Do About It. In the fourth episode of Narratives of Purpose's special series from the 2026 HIMSS European Health Conference , host Claire Murigande speaks with Marc Ritter, the CEO and co-founder of AWE Digital Wellness. AWE Digital Wellness is the first online mental health platform specifically aimed at addressing internet a...

A Trump Account, officially called a 530A account, is a new federal retirement account for children, funded by a $1,000 seed deposit for every eligible US citizen baby born between January 1, 2025 and December 31, 2028. For US expat families, the eligibility rules and account-opening process raise questions the law doesn't answer yet. Cross-border tax advisor Christie DuChateau, EA, of BNC Tax joi...

She Came Ready Joanna walked into session five with a list. "I have a lot of stuff." That's exactly what a coach wants to hear. She was ready to move on to movement—nutrition felt handled. But Danna pulled her back for a moment. There was something in how Joanna talked about "falling off the wagon" with food logging. Was she disappointed because it actually helped her? Or because she felt like she...

FAQ 1: "Do I need an integrator or do I just need to get better at managing my time?" You don’t have a “time management problem” if your days are packed with decisions, questions, and fires that only you can put out. In this episode, Linda helps you figure out whether you need a better system, or a better structure. What You'll Learn: The Hook: Why “I just need to get more organised” is often a si...

Got 10 Minutes? What You Eat Is Messing With Your ADHD Megan was TikToking, as one does, and landed on a video about food-induced ADHD symptoms. She immediately thought of Danna. Because obviously. Both certified ADHD-havers, both deeply invested in food — which basically makes them experts. This one's for anyone whose brain feels like it's running 47 tabs and someone just spilled coffee on the ke...

Why Women's Health Is the Investment Opportunity Investors Are Missing. In the third episode of Narratives of Purpose's special series from the 2026 HIMSS European Health Conference , host Claire Murigande sits down with investment strategist Maryann Selfe, Founder of The Billion Dollar Blindspot. With 25 years in institutional capital markets, Maryann brings a rare financial lens to a sector long...

Can you keep buying US ETFs after you move to Europe? Austin Davidson found out the answer is more complicated than it should be. Most Americans moving to Europe don't realize that a regulation called MiFID II can quietly cut off direct access to the ETFs they've always used. In this episode, Austin Davidson, an American investor living in Germany, shares exactly what happened when his brokerage a...