Rooted & Relentless

Meet Kat Jackson , aka Kopilot Kat —a tech solutions architect and founding member of the Rooted & Relentless Mastermind. Kat brings tailored tech solutions to help service-based business owners stop forcing themselves into tools that were never designed for how they actually work. In This Episode: Kat’s evolution from VA → OBM → Tech Solutions Architect Why most business owners end up with to...

In this episode of Rooted & Relentless , Steph sits down with Rachael Perry , founder of Chateau Marigold and one of the founding members of the Clarity Coven inside the Rooted & Relentless Mastermind. What starts as a conversation about content creation quickly turns into something much deeper: grief as a catalyst, motherhood as a driver, boundaries as a business skill, and why relationsh...

In this episode of Rooted & Relentless , Steph kicks off the Stakeholder Experience Series by breaking down why your clients are more than just the people currently paying you and why past clients and even your clients’ clients are part of your business ecosystem too. This conversation reframes client experience as a leadership responsibility , not a customer service task. Because when you tru...

In this Clarity Coven feature, Steph sits down with Alissa Bellantoni — The Golden OBM. Alissa is an Online Business Manager, an Online Business Mentor, and the woman business owners call when the backend is on fire and burnout is knocking at the door. Alissa is one of the founding members of the Rooted & Relentless Mastermind, and in this conversation, we dig into what it actually looks like...

In this special Clarity Coven feature episode of Rooted & Relentless , Steph sits down with Kara Williams , founder of Help Me Kara and a founding member of the Rooted & Relentless Mastermind. This conversation is a masterclass in simplification, execution, and impact — especially for business owners who know they have something powerful to teach but feel stuck at the idea stage. Kara shar...

Catch up on the ENTIRE Stakeholder Experience Series: https://docs.google.com/document/d/1Odsm2fz_vkhGAj9T4uBibozotLpDhpOoFA9rSNrBCjM/edit?usp=sharing What if the fastest way to grow your business wasn’t more content, better hooks, or another launch strategy? What if it was your reputation ? In this episode of Rooted & Relentless , I’m officially introducing a concept that’s been quietly shapi...

In this episode, Steph delves peels back the curtain on a characteristic many business owners miss, showcasing self-leadership as the foundation it is for lasting business success. She discusses how self-awareness, ownership, alignment, and resilience are crucial for growing a sustainable business. Steph shares personal insights and practical advice on leading yourself before leading others sheddi...

Summary Steph dives into the a fave topic of love & hate as we close another year = goal setting. She shares her journey from goal-hater to goal-setter. She emphasizes the importance of SMART goals and offers practical examples for different business functions. With a mix of humor and insight, Steph encourages listeners to set achievable, relevant, and time-bound goals, while also considering...

In this episode, Steph delves into the complexities of hiring offshore support for online businesses. She explores the ethical considerations, potential benefits, and challenges of outsourcing, emphasizing the importance of aligning business practices with personal values and community impact. The big zinger? There is no cut and dry right or wrong answer. This episode explores critical thinking at...

In this episode, Steph delves into the art of making the sales ask, emphasizing the importance of timing and building rapport, but making it short & sweet - you go for the jugular as soon as they give you the ammunition. She shares personal experiences and insights on how to identify the right moment to pitch, ensuring that the ask is made when there's a clear need. The discussion includes str...

In this episode, Steph demystifies common marketing misconceptions, emphasizing the importance of understanding marketing beyond social media. She breaks down the four P's of marketing—Product, Price, Place, and Promotion—and explains how these foundational elements are crucial for getting to the core of how to bring your service to market to ultimately sell it. With all of the online guru's givin...

In this episode of Rooted and Relentless, host Steph Rubio welcomes Taylor Smith of The Power Table to discuss the theme of collaboration over competition. They are both uniquely positioning to discuss this emerging theme because they are "competitors" in the very real sense of the word and Steph has her own mastermind while being a part of Taylor's. They explore the importance of authentic visibi...

In this episode of 'Rooted and Relentless,' Steph digs under the hood a bit to discuss how clarity and qualifying clients in your business are crucial to success (and your sanity). She shares personal experiences and insights on how to identify and attract the right clients who are committed to taking action and achieving success. Steph emphasizes the need for clear messaging, appropriate pricing,...

In this episode of 'Rooted and Relentless,' Steph Rubio demonstrated not only how important direct communication is in both personal and professional settings, but how imperative learning skills like active listening & communicating directly are to your success. She shares insights on how effective communication can lead to business growth, better relationships, and personal empowerment. Steph...

Summary: In this episode, Steph Rubio weaves together tales of a sparkly H&M jacket, a local window tinting business, and the unsung heroes in scrubs to make it clear just how crucial your client's experience is. Discover how these seemingly unrelated stories prove that client experience can be the difference between repeat business and a total flop—without you ever knowing why. Buckle up, bec...

There is power in telling your own story on your own timeline. For the first time in 11 years, Steph Rubio shares the reality behind the controversial story of how she met her husband and the power of telling your own story, on your own time. She discusses the challenges and dynamics of her past and current relationships, emphasizing transparency, respect, and the importance of self-love in honor...

Join me for my first ever guest episode of Rooted and Relentless, where we dive into the world of personal branding with an expert in doing just that, Payton Moran. Discover the not-so-secret sauce behind building a powerful personal brand, how it is going to be THE thing to carry you through the trust apocalypse we currently find ourselves in and learn actionable strategies from two Queens of per...

On this episode Steph shares her unique approach to personal growth and success. Some people call it manifesting. Some people call it living as your next identifiy. Some people call it forward thinking. Some people call it living with intention. Whatever you call it, discover the magic of having a plan and how moving like the next version of yourself can lead to extraordinary achievements. Tune in...

In this episode, Steph gets pretty direct about letting the family & friends still hanging around your social media be the reason you do not show up & sell your offers. Discover practical strategies and inspiring stories from Steph who also had to face these fears head-on and emerged stronger. This episode calls out the importance of having the right support group, of marketing to the peop...

In this episode, Steph Rubio discusses the importance of living your values in business, particularly in relation to politics and human rights. She emphasizes that politics inevitably affects business operations and decisions, and differentiates between political issues and human rights. Steph encourages listeners to be clear about their values and how they align with their business practices, as...

In this episode, Steph Rubio delves into the fragile balance of differentiating your business without losing clarity. Drawing from personal experiences and industry insights, Steph emphasizes the importance of maintaining focus while standing out in a competitive market. Avoid the pitfalls of over-complicating your message and learn strategies to ensure your unique value is communicated clearly an...

In this episode, Steph Rubio delves into the overuse and misunderstanding of the term "strategy" in today's business landscape. As a seasoned strategist, Steph unpacks what true strategic planning entails, contrasting it with the superficial use of the word as a mere buzzword. She shares insights from her own experiences, emphasizing the importance of a well-defined vision and intentional actions...

In this episode, Steph candidly shares her defining moment when she realizes she was facing imposter syndrome & how she overcame it thanks to the guidance of a powerful mentor. Discover how this pivotal experience reshaped her confidence and approach to business, greatly impacting how she shows up today, and inspiring you to embrace your own potential.  #ImposterSyndrome #Empowerment #Mentorsh...

In this episode, Steph Rubio dives into the transformative power of personal branding in today's digital landscape. She emphasizes the importance of authenticity and vulnerability, encouraging listeners to embrace their true selves online. Steph shares personal stories and insights, illustrating how genuine connections can build trust and drive success in entrepreneurship and today's digital marke...

Summary In this inaugural episode of 'Rooted and Relentless', Steph Rubio shares how Rooted & Relentless was born, a peek behind the curtain of her journey of becoming a business strategist, starting with a history of her entering the workforce at the ripe old age of 16, emphasizing the importance of mindset, personal growth, and the relentless pursuit of your dream life - because you only get...