OOO-Marketing

Rabbit, Rabbit

Welcome to Rabbit, Rabbit: REDEFINING WORK & LIFE Host Kristine Scichilone has built the career, chased the title, and scaled the business. She's also unraveled, questioned everything, and rebuilt with more intention. This show is where that experience meets the conversations she wishes she'd had sooner, about how to live, work, and lead on your own terms. Each episode explores the intersection of ambition and alignment, through sharp marketing insight, honest founder reflection, and the real stories behind success (the kind that don't make it to LinkedIn).Whether you're scaling, starting over...

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Autor

OOO-Marketing

Categoría

Business

Web del podcast

sites.libsyn.com

Último episodio

23 de sep. de 2026

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Episodios

E149: How to Finally Launch the Thing You Keep Delaying 23.09.2026

You don't need a better idea, more time, or the "right" moment; you need a start date and thirty days of showing up without dabbling. In this episode, Kristine breaks down why most new habits, launches, and side projects stall out in the first few weeks (it's not a discipline problem, it's a structure problem), names the exact excuses that keep smart, capable women stuck in idea-mode, and gives a...

E148 The Expertise Trap: Why You Can't Explain What You Do 19.08.2026

The more expertise you have, the harder it is to explain what you do simply. On this episode of Rabbit, Rabbit: Redefining Work & Life, I name a pattern I see constantly in smart, capable women building something of their own: the expertise trap. The more you know, the more nuance you can see, so your brain defaults to giving the complete answer instead of the simple one. That is why your about pa...

E147 Portfolio Careers Are not About Passion, They're About Risk Video 29.07.2026

What is a portfolio career, really? Kristine breaks down the 40-year-old idea everyone thinks is new and why it's about risk, not passion. A portfolio career is a working life built on multiple income streams, roles, and projects, instead of one full-time job with one employer. The term isn't new: it was coined by management thinker Charles Handy back in the 1980s, decades before "multi-hyphenate"...

E146 Imposter Syndrome at Work: You're Not Behind, You Just Joined Late 24.06.2026

Every time I walk into a new project, the first all-hands meeting, the first Zoom with a team that's been in it for months, my brain does the same thing. How am I going to catch up. Will they figure me out. Not because there's anything real to figure out. But because my first instinct is to assume everyone in that room knows more than me. It took me an embarrassingly long time to see what was actu...

E145 Summer Should Be Fun 03.06.2026

Episode 145: Summer Should Be Fun This one's a little different. No framework. No guest. No big strategic reveal. Just me, being honest with you about something I've thought about more than a normal person should think about anything: Rabbit, Rabbit is taking a summer. Not disappearing. Not going on hiatus in that way, where podcasts go on hiatus and then vanish into witness protection. None of th...

E144 The Permission You're Waiting For Is Yours 21.05.2026

E144 The Permission You're Waiting For Is Yours You keep telling yourself you just need a little more time. A little more certainty. One more round of research before you make the move. Here's the reframe: you don't have a readiness problem, you have a permission problem. And the two look almost identical. This episode is about the difference between a readiness problem and a permission problem, a...

E143 Stop Posting Like an Influencer When You're Trying to Build Something Real 06.05.2026

Stop Posting Like an Influencer When You're Trying to Build Something Real If showing up online feels exhausting, it's not because you're bad at it; it's because you're following advice built for people whose full-time job is being visible. And you? You're trying to run an actual business. In this episode, I'm breaking down why most visibility advice doesn't work for founders, consultants, and peo...

E142 The Quiet Ones: What Introverts Know About Leadership 22.04.2026

They told you to speak up more. Be more visible. Work the room. And so you tried. You forced yourself into the open office, the networking events, and the constant collaboration. And it worked, until it didn't. Kristine explores what introversion actually is (and isn't), why workplace culture is built for extroverts, and how introverts can build careers that honor the way they're actually wired. T...

E141 Not Just the Loud One: Rethinking Extroverts 08.04.2026

Here's a question nobody's asking: how are the extroverts doing? In this episode of Rabbit, Rabbit, Kristine and her extrovert co-founder Danielle have an honest, warm, and occasionally spicy conversation about what extroversion actually looks like, across personal life, work life, and leadership. Not a personality breakdown. A real conversation between two people who work together every day and h...

E140 The Otrovert: Have They Finally Identified Me? A Lesson In Leadership 24.03.2026

The Otrovert: Have They Finally Identified Me? A Lesson In Leadership You took the quiz. It said extrovert, because you light up rooms, command meetings, own a stage. But then you went home and needed 24 hours of silence. And you thought: something must be off with me. Nothing is off with you. You just didn't have the word yet. In this solo episode, Kristine introduces the concept of the Otrorvert...

E139 Reinvention as a Return: How to Evolve Without Burning It All Down 11.03.2026

We're in Life Design Mode for this Episode There's a season where nothing is technically wrong, but the old rules stop working. You're still capable. Still producing. Still holding it together. But it doesn't feel like you anymore. In this episode of Rabbit, Rabbit, we explore reinvention not as a glow-up or a rebrand—but as a return to self. Kristine and Danielle are joined by Jane Stewart of Ins...

E138 If You Cringe at Your Own Content, This Is for You 25.02.2026

Rabbit Rabbit is where Business Brain meets Life Design. This Episode is Business Brain Focused If You Cringe at Your Own Content, This Is for You. You're great at what you do. Your clients get results. Your referrals are strong. So why does your marketing feel… off? In this episode of Rabbit Rabbit, Kristine dives into one of the most underdiagnosed blockers to growth for expert-led brands: uncle...

E137 How to Stop Doing Too Much: Sunset What's Draining You & Protect Your Focus 05.02.2026

February is where the January promises start to crack, and honestly? Good. This is the month you stop stacking more goals and start making strategic edits . In this episode of Rabbit, Rabbit , we're talking about sunsetting : the intentional, high-integrity way to end what's no longer working—without guilt, drama, or a full-blown identity crisis. You'll get a simple framework to decide what stays,...

E136 Multitasking Is Killing Your Productivity (Here's What to Do Instead) 28.01.2026

Think you're being productive by juggling emails, client calls, and five open tabs at once? Think again. In this episode, Kristine breaks down the myth of multitasking and why it's quietly sabotaging your focus, creativity, and energy. She dives into: What multitasking really is (hint: it's just task-switching) How it's draining your brain, raising your cortisol, and lowering the quality of your w...

E135 Why Smart People Stall And How to Stop The Drift 21.01.2026

Why do smart, capable people stall on ideas they actually care about? In this episode of Rabbit, Rabbit, Kristine and her cofounder Danielle unpack a pattern they see everywhere, high performers who aren't failing, but drifting. The business idea you revisit every Sunday night. The creative project that's been "almost started" for years. The next chapter that lives in a notes app called Maybe Some...

E134 From Stuck to Started: Why Perfect Planning is Keeping you Paralyzed 13.01.2026

From Stuck to Started: Why Perfect Planning Is Keeping You Paralyzed You know you could consult. You know you could teach. You know you have an offer people would pay for. So why are you still stuck? In this episode, I'm getting real about the gap between knowing what you want to do and actually doing it. I share my own journey through years of corporate media acquisitions—watching brands get dilu...

E133 The New Work Rules: What 2026 Means for Your Career, Business, and Sanity 06.01.2026

The rules of work have changed. Are you still playing by the old ones? Flexibility isn't a perk anymore; it's baseline empathy. Burnout isn't about working too hard, it's about working out of alignment. And the career ladder? It doesn't look anything like it used to. In this episode, we're breaking down the five trends reshaping work in 2026, but not as predictions. As invitations. You'll learn: W...

E132 Why Authenticity Isn't Enough Anymore, And Why Connection Matters More Than Ever 10.12.2025

Why Authenticity Isn't Enough Anymore, And Why Connection Matters More Than Ever "Authenticity" has become the buzzword of modern branding, but somewhere along the way, it lost its meaning. In this episode of "Rabbit, Rabbit," Kristine and Danielle unpack why "being authentic" has started to feel more like a performance than a practice, and what real connection actually looks like. From vulnerabil...

E131 Can You Be Grateful and Still Want More? The Truth About Gratitude and Growth 26.11.2025

Gratitude is powerful, but it doesn't mean you have to stay small, quiet, or constantly "fine." In this episode, we're rescuing gratitude from the wellness-industrial-complex and reclaiming it as a practice that actually serves you. Because real gratitude isn't about bypassing your reality or performing contentment for an audience. It's about holding both what is and what's possible, without apolo...

E130 Why Mindset Matters More Than Strategy (And How to Shift Yours) 12.11.2025

What if your burnout isn't from doing too much, but from believing you always have to? In this episode of Rabbit, Rabbit, Kristine cuts through the surface-level mindset talk to expose the real operating system beneath your strategy: your beliefs. The ones you absorbed from grind culture, toxic bosses, or outdated definitions of success. We're talking about the actual reasons your strategy keeps s...

E129 Laid Off, Fired, and Free; Turning a Career Setback into Your Next Chapter 29.10.2025

Getting laid off isn't the end of your story, it might just be the moment it finally starts to make sense. In this episode of Rabbit, Rabbit, Kristine and Danielle (one of the other co-founders of OOO-Marketing) open up about the day 200 people (including themselves) were let go from the jobs that had defined so much of their lives, jobs they'd built their identities around, and how that gut-punch...

E128 Why Most Founders Fumble Their Messaging (And How to Fix It Fast) 14.10.2025

Some brands don't have a marketing problem. They have a clarity problem. In this episode, Kristine breaks down why even the smartest founders and teams end up with fuzzy, forgettable messaging and how to fix it fast. From the "Buffet Positioning Trap" to "Therapy-Speak Messaging" to the ego leaks that kill connection, you'll learn how to build a message that actually lands. This isn't about wordsm...

E127 Clarity is a Spiritual Discipline (Not Just a Strategy) 30.09.2025

This Week's Episode Clarity isn't about finding the right words; it's about confronting what you already know but don't want to say. In this episode of Rabbit, Rabbit, Kristine shares the cost of misaligned momentum, the trap of waiting for "clarity" to arrive, and the turning point when brutal honesty unlocked a new path forward. You'll hear: Why most "lack of clarity" is actually avoidance The c...

E126 Mid-Summer Reset: How to Reconnect with Yourself Without the Pressure 17.07.2025

Mid-Summer Reset: How to Reconnect with Yourself Without the Pressure Summer isn't just a time to unwind; it's an opportunity to realign. In this episode, we explore how to use the slower pace of summer to quietly reconnect with yourself, your goals, and your energy, without turning it into another self-improvement project. You'll learn how to anchor one meaningful habit, create space that's actua...

E125 From Observer to Contributor: How to Actually Build Momentum in Groups 26.06.2025

You Found the Room—Now Make It Matter You finally joined the space that feels aligned. The community. The room full of people doing things that excite and inspire you. So… why are you still holding back? In this episode of Rabbit, Rabbit, we're breaking down what no one talks about: how perfectionism, imposter syndrome, and "new kid" energy can keep you silent in the very spaces meant to support y...

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