MicroConf On Air

Churn can make or break your startup. In this pod (pulled from one of our YouTube videos), Rob Walling answers the question "what is churn?" and goes into detail on different ways to reduce it in your startup.  Episode Sponsor Find your perfect developer or a team at  Lemon.io The competition for incredible engineers and developers has never been more fierce.  Lemon.io helps you cut through the no...

In this Refresh Episode, Rob Walling chats with Rand Fishkin at our recent MicroConf Local event in Seattle.   They chat about the ups and downs of building (and selling) Moz , building SparkToro , and yes, they even dig into a bit of D&D.   Links from the Pod: MicroConf Local: Atlanta October 18, 2022 MicroConf Local: Austin November 30, 2022 Rand Fishkin I Twitter Lost and Founder Rob Wallin...

Customer acquisition funnels for SaaS startups work differently than other businesses.   In this pod (pulled from one of our YouTube videos) Rob Walling breaks down everything you need to know about acquiring customers for your SaaS product. From customer acquisition cost (CAC) to customer acquisition strategy, make sure you're doing the right things to get more customers.   Links from the Pod: Mi...

Building or scaling a startup? Here are 16 lessons I learned building a million dollar software business.   This is the audio from one of our YouTube videos, in which Rob talk about growing a startup to over $1M in revenue. It isn’t an easy feat, but by learning these lessons faster and avoiding these costly beginner mistakes, growing your SaaS or software business wont be as hard!   Links from th...

In this talk from MicroConf Growth Europe 2021, Laura Roeder talks through making hard decisions and restructuring MeetEdgar.   Laura went on to sell MeetEdgar at the end of 2021. Links from the pod: Watch this talk on YouTube MicroConf Youtube Channel MicroConf Europe Tickets- Malta I Nov 15-17, 2022    Laura Roeder I Twitter

You need to be tracking these specific SaaS metrics in your business if you want it to succeed and grow! This is the audio from one of our YouTube videos that goes over the essential key performance indicators (aka KPIs) that you need to know in order to improve your SaaS product metrics. From churn rate to LTV to CAC and more, let's go through the SaaS KPIs that matter most. Links from the Pod: M...

In this talk from MicroConf Growth Europe 2021, Rob Walling gives a wide ranging talk on all things pricing. Topics covered include: Expansion Revenue ARPC, not LTV The Impact of Raising Prices How to Raise Prices Links from the pod: Watch the video version of this talk MicroConf Youtube Channel MicroConf Europe Tickets- Malta I Nov 15-17, 2022    Rob Walling I Twitter

Should you build a micro SaaS product? And will your micro SaaS idea actually be profitable? This pod is from a recent video on our YouTube Channel in which Rob walks you through everything you need to know about new and emerging micro SaaS business models so you can decide if it's right for you! Links from the pod: MicroConf Europe in Malta- November 15-17, 2022 68 B2B SaaS Marketplaces Article f...

In this talk from MicroConf Growth EU 2021, Sabba Keynejad walks through his journey of building Veed from 0 to $5M ARR in 2 years. While the growth was quick, Sabba says that this was a "overnight success, ten years in the making". Listen along to follow his incredible startup story and to hear his 6 tactics to help you grow your own SaaS. Links from the pod: Watch the video version of this talk...

Starting a SaaS business with no money is hard, but not impossible. In this episode, we are sharing the audio from one of our recent YouTube videos in which Rob outlines what steps you should take if funds are tight but you have a great SaaS product idea.   You may want to consider startup funding options, but that's not always necessary, so in this video I'm going through what you can do to get s...

In this episode, we are sharing the audio from one of our recent YouTube videos in which Rob Walling dives into 10 SaaS mistakes to avoid. You'll learn how to shortcut your success with the fundamentals of what's needed for SaaS growth. He'll be going over SaaS marketing tips, bootstrapping, MRR, and more.   Watch the original video here: https://youtu.be/8Jjb7fPV6PQ   Bootstrapper's Guidebook to...

Subscribe to the MicroConf YouTube Channel  If you run a SaaS business, you need to know how to get customers. Getting customers for your tech startup can be one of the hardest parts of starting a SaaS company. In this week's episode, we are sharing the audio from one of our recent YouTube videos in which Rob covers 3 basic things you need to do to get your first 100 customers for your product. If...

In this talk from MicroConf Remote 3.0, Jay Clouse discuss the Tweet100 community and challenge that encourages folks to increase their engagement and voice through Twitter. He built the community, the challenge, and page using no-code tools. You don’t need to build a marketing operation within your stack - no-code can solve most of the challenges you have. Get the Deck ___________ Upcoming Events...

In this episode of On-Air, Jesse Mecham, the founder of You Need A Budget , joins @RobWalling to chat about why core values and culture truly matter. Jesse also gives an update on how YNAB has grown since he gave his talk at MicroConf in 2014.   If you haven't seen the talk, you should check it out: https://www.youtube.com/watch?v=jw8N7YrBM4o

Any SaaS founder can tell you that implementing feature requests can be a major drain on their resources. But they are a great way to nurture your relationship with your users. Jessica will walk you through the build of a feature request (our MicroConf Connect wiki!), how it can be quickly build and deployed, and how you can use the tools to build MVP’s for your most requested features.   - https:...

A Rob Q+A Solo Adventure! Rob Walling answered listener questions live from MicroConf Connect (https://microconfconnect.com). Topics Covered: What are three key tips for pre-launch, pre-revenue to make sure that you absolutely must do? What has the body of a Unicorn and the head of a Pegasus? How was launching Tiny Seed Tales different than Startups for the Rest of Us podcast? What's changed in te...

This episode is from MicroConf 3.0: No-Code. Jane Portman ( @uibreakfast ) shares how every customer success story begins with a streamlined, concise, and conscientious onboarding and nurturing experience. In this talk, Jane will review a variety of no-code automation recipes you can implement as your users move from leads to trials to customers and beyond.   Links from the podcast: UserList Get t...

In this episode, Rob Walling ( @robwalling ) chats with Tony Chan ( @toeknee123 ) from CloudForecast.io about key takeaways from the recent MicroConf Growth in Minneapolis.  _______________________ Links from this pod: Tickets for MicroConf Remote 4.0:$$$ , on May 3-5th are on sale at microconf.com/remote Also, tickets for our next MicroConf Local:London on May 18 are on sale here:  https://microc...

Cold outreach can be a painful, unyielding process that may leave you pulling out your hair. The real magic happens when you find a process that lets you ramp up the volume of your cold outreach campaign, and identify qualified leads to the to the top of that funnel. Andy will cover some of the key automation points in your cold outreach campaign and how no code can take some of the stress out of...

Staying sane as an entrepreneur is not always easy. In this episode, Rob talks with Sherry Walling to chat about the habits of successful entrepreneurs.   This episode is sponsored by our Alternative Financing Partner, Pipe. Do you need growth capital to scale, ramp up your marketing, and acquire new customers? Pipe turns your recurring revenue into up-front growth capital within as little as 24 h...

SEO is a numbers game. High value keywords can be identified and pages can be optimized to grow in the ranks, but once you have a gold standard asset set for a keyword, you may be able to take that work you put into that optimization and multiply the effects by using programmatic SEO.   Nico will cover how he has built an SEO machine using no-code, how to hone in on a replicable keyword, and what...

If you are looking to start selling to customers and earning money on the internet - building a SaaS is rarely going to be the best way to get started. The Stair step Approach to Bootstrapping ( microconf.com/stairstep ) is a method that Rob Walling charted out in 2015 and it has helped thousands of entrepreneurs slowly build their chops online, find a way to buy back their time from an employer,...

No-code is the word of the year, but the tools, processes, and ideas behind the movement have been around for years. As SaaS founders, we’ve been using no-code without calling it no-code for years. In this talk, we’ll cover some of the history of automations and linking tools, how it has evolved into the no code movement it is today, and where we see it going in the years to come. This recording i...

The Updated Survival Guide for Bootstrapping SaaS A few years ago, Omar Zenhom shared the story of how it went from being broke with fewer than 300 people on his email list to having 14,000 paying customers and 1 million attendees for WebinarNinja in 5 years.   We recently caught up with him to hear what he's been up to with WebinarNinja since then.  In this podcast, you'll hear about the followin...

How did Omar Zenhom go from being broke with fewer than 300 people on his email list to 14,000 paying customers and 1 million attendees in 5 years? Omar speaks about his journey from 0 to 14,000 customers, launching his podcast The $100 MBA, which won several prestigious awards from iTunes, Forbes, and Fast Company) and the journey of bootstrapping WebinarNinja The not-so-secret to his success was...