Rob Walling
MicroConf On Air
Welcome to the MicroConf Podcast! Every week, we feature the stories and strategies you need to level up your SaaS business. From the visionaries and makers who fuel sustainable, profitable software companies that don’t need to seek venture capital to make a meaningful impact in their lives.
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Autor
Rob Walling
Categoría
Web del podcast
Último episodio
21 de oct. de 2026
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Episodios
MicroConf Tactics: NEVER Make These 6 Mistakes (Lessons from 20 Years in Business) 05.11.2025 11:43
Rob Walling shares 6 founder regrets that didn’t just cost him money, they nearly derailed his business. From invisible mindset traps to avoidable missteps in hiring and decision-making, each one reveals something most founders don’t realize until it’s too late. Links from the Pod MicroConf Remote MicroConf Events Watch this video on YouTube Subscribe to the MicroConf YouTube Channel
MicroConf Tactics: The BEST Sales Funnel For Your SaaS (new data changed my advice) 22.10.2025 11:56
In this episode, Rob Walling breaks down data-backed strategies to improve your trial funnel and explains why most SaaS founders should rethink freemium vs. free trial. Backed by insights from the nearly 700+ startups who participated in the State of Independent SaaS Report and 200+ of his own investments. Links from the Pod MicroConf US Tickets are on Sale 2024 State of Independent SaaS Report...
MicroConf Tactics: Break Through the 7 SaaS Plateaus 08.10.2025 30:49
Plateaus are the death of SaaS; unless you know how to spot and beat them. In this talk from MicroConf New Orleans in 2025, Rob Walling shares real data from 192 startups and reveals how to break through the 7 SaaS growth plateaus- including leaky funnels, high churn, lack of leads, and losing product-market fit. Links from the Pod MicroConf US 2026 Tickets are on sale! MicroConf Remote Tickets...
MicroConf Tactics: Why to Avoid B2C SaaS at All Costs 24.09.2025 12:03
In this episode, Rob reveals why selling to consumers (rather than businesses) is so freaking hard. He shares the only B2C SaaS strategy he would ever bet on, after starting 6 companies, investing in 224 SaaS startups, and writing 5 books on building life-changing businesses. Links from the Pod Watch this video on YouTube Subscribe to the MicroConf YouTube Channel MicroConf Mastermind Applicatio...
MicroConf Tactics: Responding to the Brutal Comments on My Recent Video 10.09.2025 13:56
Rob read the comments. Every last one of them. 225+ and some were wild. He’s here to break it down, clear the air, and set the story straight. Watch the video that caused all this https://www.youtube.com/watch?v=1rXXRdB3TJI&t=2s Links from the Pod MicroConf Masterminds Watch this video on YouTube Subscribe to the MicroConf YouTube Channel TinySeed Portfolio Rob's Books Startups For the Rest...
MicroConf Tactics: Designing the Perfect SaaS Business (Steal My Checklist) 27.08.2025 19:02
Every founder dreams of building the next big SaaS success. But what separates the ideas that just sound good from the ones that truly take off? In this video, Rob Walling shares his personal checklist for the perfect SaaS idea. The more boxes you can check, the higher your chances of success. Links from the episode: Tinyseed Applications open soon! The SaaS Launchpad Watch this video on YouTube...
MicroConf Tactics: 7 Tempting Startup Ideas I’d NEVER Build (And Why) 13.08.2025 8:13
If you're an early-stage founder or just dreaming about launching your own startup, you want to maximize your odds of success. But here’s the thing: not all ideas are created equal. Some are so tempting, so popular, that you'll see them everywhere—but they're actually traps that have burned more founders than can be counted. In this episode, Rob Walling walks through seven startup ideas he’d nev...
MicroConf Tactics: 99% of Beginners Don’t Know the Basics of SaaS 30.07.2025 10:04
Want to know the real truth about SaaS? In this video I cover 5 critical SaaS fundamentals that can help you grow 7-figure businesses. There are harsh realities to building a SaaS, but knowing these principles can save you from beginner mistakes. Links in the episode: MicroConf Connect Watch this video on YouTube Subscribe to the MicroConf YouTube channel The SaaS Launchpad The SaaS Playbook St...
MicroConf Tactics: 33 Minutes of No BS Tactics I Used to Build a $6.6M/Year SaaS 16.07.2025 34:01
Join Peldi Guilizzoni from the MicroConf stage in Dubrovnik, as he details his 7-step journey from maker to entrepreneur. Peldi is the CEO of Balsamiq, and his talk is loaded with tactics that will help you grow business beyond what you can achieve as a single maker. Links in the video: Watch this talk on YouTube Subscribe to the MicroConf YouTube channel MicroConf Europe 2025, Istanbul Exit Strat...
MicroConf Tactics: Which Business Buyers Will Pay the MOST for YOUR Business 02.07.2025 14:09
Don't leave millions on the table when you sell – finding the right buyer is crucial for maximizing the value of your life's work. In this video, Rob Walling describes the 6 different types of business buyers and where you can find them. Watch this video on YouTube Links in the episode: Exit Strategy Book Discretion Capital Quiet Light Brokerage TinySeed Acquire.com Flippa
MicroConf Tactics: AI Agents vs SaaS - Who Wins the Future of Software? 18.06.2025 10:14
Are AI Agents going to kill SaaS? In this video I explain why SaaS businesses are so resilient, even through times of great disruption. In fact, there are a few ways you can take advantage of the latest AI trends to grow your business stronger. Links in the episode: Watch this episode on YouTube MicroConf Connect MicroConf’s Mastermind Matching Program
MicroConf Tactics: The Dark Side of Venture Capital (Too Much Money is Bad???) 04.06.2025 11:45
Venture Capital can be a great tool for explosive growth, but it's not a fit for all startups. In this video I explain the downsides of VC, and share how most companies should approach their growth and funding. Watch this video on YouTube: https://youtu.be/uc85Kg70_Ng Links in the video: MicroConf Europe Tickets are on Sale: https://microconf.com/europe TinySeed: https://tinyseed.com/ TinySeed...
MicroConf Tactics: LOW COST Marketing Strategies That Actually Work (from 3x SaaS Founder) 21.05.2025 13:49
You need to be systematic and focused to find growth channels that actually move the needle as a bootstrapper. In this video, I'll cover some of the best, low cost SaaS marketing strategies that have worked in my businesses, and in the businesses I've invested in. Links in this episode: SaaS Launchpad: https://saaslaunchpad.co/ TinySeed Applications Open Through Feb 23rd: https://apply.tinyseed.co...
MicroConf Tactics: Your Pricing is WRONG (even Sam Altman Made This Mistake) 07.05.2025 11:57
Incorrectly pricing your SaaS product is the easiest way to accidentally kill your business. I'll tell you how to fix your pricing, how founders fall into the trap of charging too little, and why charging more can catapult your business's growth. Links in the episode: MicroConf Remote | May 21: https://microconf.com/remote Announcing a change in pricing and process: bit.ly/carthookpricing TinySe...
MicroConf Tactics: The Future of SaaS | 2025 Trends You NEED to Know 23.04.2025 9:44
Rob Walling shares 5 predictions for the SaaS and broader startup market in 2025. Some of these represent great opportunity, and others will be big hurdles. Let us know what big disruptions that you see coming that he might have missed! Links from the Pod: MicroConf Remote MicroConf Growth Retreat Watch this video on YouTube TinySeed Portfolio Startups For the Rest of Us Episode 735 | The 8 Leve...
MicroConf Tactics: 6 SaaS Ideas To Build in 2025 (Before Someone Else Does)... 09.04.2025 17:16
In this video, Rob reviews six SaaS ideas sourced from Reddit threads. These ideas are unlikely to be worth billions of dollars, but they could grow into your next profitable SaaS business and let you walk away from your day job. Links from the Pod: MicroConf Connect Applications are closing Today April 9th MicroConf Growth Retreat Watch this video on YouTube The SaaS Launchpad Inventory Managem...
MicroConf Tactics: The Ultimate Step-by-Step Hiring Guide for SaaS Founders 26.03.2025 32:16
Rob Walling speaks from the stage at MicroConf US 2023 to share how to hire your SaaS team. He covers job titles & incentives, hiring paths, and how to fire yourself - all with a focus on bootstrapped and mostly bootstrapped companies. Episode Sponsor: As a founder, it’s easy to get caught up in the fun of building flashy new features. But failing to build a scalable architecture is a danger...
MicroConf Tactics: Your Pricing is WRONG (even Sam Altman Made This Mistake) 12.03.2025 12:27
Incorrectly pricing your SaaS product is the easiest way to accidentally kill your business. I'll tell you how to fix your pricing, how founders fall into the trap of charging too little, and why charging more can catapult your business's growth. Links from the Pod: Apply to MicroConf's Mastermind Matching Program before March 31st Invest in TinySeed Watch this video on YouTube Announcing a chan...
MicroConf Tactics: How to Find PROFITABLE Micro SaaS Ideas in 2025 26.02.2025 20:14
In this video, Rob interviews Snir Alayof about his stair-step approach to building a portfolio of Micro SaaS apps for the monday.com marketplace. Snir reveals how he explored users' needs and validated potential solutions. He then details how his team launched, refined, and supported these apps to go from $0k to $30k+ MRR in less than a year. Links from the Pod: MicroConf Connect Applications w...
MicroConf Tactics: 9 Signs It’s Time to SELL Your Business 12.02.2025 10:06
When do you know it's time to sell your company? After speaking with hundreds of founders, Rob and Dr. Sherry Walling identified 9 signs that it may be time for an exit. If you've dreamed of selling your business, pay attention to these signs, and strategize your exit. Links from the Pod: TinySeed Applications are Open until Feb 23rd Watch this video on YouTube Back Exit Strategy on Kickstarter...
MicroConf Tactics: Startup Founders, Do THIS to Beat Imposter Syndrome 29.01.2025 10:32
Many founders struggle with Imposter Syndrome and wonder how to get past it. It often shows up in different forms at the various stages in their founder journeys. Rob shares some of the forms that imposter syndrome takes and offers actionable advice if you are feeling like a fraud. Episode Sponsor: As a founder, it’s easy to get caught up in the fun of building flashy new features. But failing t...
MicroConf Tactics: STOP Building Your Audience (Do THIS Instead) 15.01.2025 15:35
If you want to build an amazing SaaS product, building an audience is almost never the best use of your time. Rob shares what to do instead, giving practical tips on how to build a network and the benefits that it can provide your business. Links from the Pod: MicroConf Connect Applications are open until the end of today, Jan 15th Watch this video on YouTube MicroConf The SaaS Playbook The Star...
MicroConf Tactics: If I Started SaaS in 2024, Here’s My B2B Content Strategy for $1M ARR 01.01.2025 30:07
Rob Walling takes the stage at MicroConf US 2024 in Atlanta to share his framework for B2B SaaS content marketing. After wasting thousands of dollars taking the wrong approach in marketing Drip in the early days, Rob shares how he would apply the 5 stages of customer awareness to B2B SaaS. Links from the Pod: Watch this video on YouTube Register for MicroConf US 2025 in New Orleans Watch the res...
MicroConf Tactics: How to Make SaaS Enterprise Sales (5 SIMPLE Steps) 18.12.2024 11:18
One of the biggest growth levers in your SaaS business is to embrace enterprise sales. Craig Hewitt, founder of Castos, shares how to drive sales so that you're not leaving revenue on the table. Links from the Pod: The SaaS Launchpad – Start Free with “The DNA of a Great SaaS Idea” Watch this video on YouTube The SaaS Launchpad The SaaS Playbook Craig's YouTube Channel Castos Craig Hewitt (@TheC...
MicroConf Tactics: This Pricing Strategy is DISASTROUS (unless...) 04.12.2024 10:47
Choosing the right pricing strategy for your bootstrapped SaaS is critical. Freemium can be alluring, but it's not a pricing strategy – it's actually a marketing strategy. In this video, I'll explain why freemium is so tricky, and why you should almost always avoid it. Links from the Pod: MicroConf Masterminds Applications Close on December 4th We are relaunching MicroConf Connect! Watch this vi...
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