Cypress North

Marketing O'Clock - Digital Marketing News

Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Monday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Monday.

No dejes de visitar la web del podcast y apoyar a su creador: marketingoclock.com

Autor

Cypress North

Categoría

Business

Web del podcast

marketingoclock.com

Último episodio

5 de oct. de 2026

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Episodios

Bing... Expanding Your Expanded Text Ads & Much More - Ep. 45 21.11.2018

Today on Marketing O'Clock we talked about the big Bing ad change, comments/reviews in Google Search, Snapchat's New eCommerce Channel & more! & lots more! Oh and Greg schooled us on all the generations since baby boomers & Jess talked about nano influencers. Check all the articles in our show notes at: https://marketingoclock.com/bing-expanding-your-expanded-text-ads-much-more-ep-45/

Your New Tool To Help Build a More Modern Website & Much More – Ep. 44 16.11.2018

Today on Marketing O'Clock we talked about LinkedIn Pages refresh, new shopping features on Instagram, the evolution of Google My Business & lots more! Oh and Greg made up some words, Dr. Seuss style! Check all the articles in our show notes at: https://marketingoclock.com/building-a-more-modern-website-much-more-ep-44/

Advanced Analytics for Facebook & Insta - Marketing O'Clock Ep. 43 09.11.2018

More analytics coming to Facebook & IG along with with lots of Bing Ads changes. This week Greg & Jess cover this plus new Pinterest Ad units, double the structured snippets and they even perform some French. Follow along with our show notes at: https://marketingoclock.com/advanced-analytics-for-facebook-insta-much-more-ep-43/

Save Your Organic Traffic - Marketing O'Clock Ep. 42 02.11.2018

Today we talk about no CTR google results, new Hotel Listings and why you may be next. We discovered more about Google Discover, talked about cheese pickles - Oh and Jess talked about Jonie and Chachi, all on this weeks episode of Marketing O'Clock. Follow along with our show notes at : https://marketingoclock.com/save-your-organic-traffic-much-more-ep-42/

New Audience Targeting On Bing, Facebook Attribution & Much More - Marketing O'Clock Ep. 41 26.10.2018

This week we cover Bing and LinkedIn's new audience targeting for Bing search ads, Facebook's attribution model and reporting and much more! Check out the links below for the full show notes: marketingoclock.com

New Product Pins On Pinterest, Facebook Portal Data Collection & Much More – Marketing O’Clock Ep. 4 19.10.2018

Must Read Marketing Article Of The Week: • 2018 Search Market Share: Myths vs. Realities of Google, Bing, Amazon, Facebook, DuckDuckGo, & More by Rand Fishkin What we've got lined up for this week's main Marketing O'Clock news: • Pinterest updates Ads Manager, rolls out Product Pins features ahead of holiday shopping • Make better business decisions based on time of ad clicks • It turns out that F...

New Google Home Hub, Consumers Say 'Bye' To Google+ & Much More -Marketing O'Clock Ep39 12.10.2018

Must Read Marketing Article Of The Week: • How To Audit & Validate Accelerated Mobile Pages (AMP) by ScreamingFrog What we've got lined up for this week's main Marketing O'Clock news: • Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+ • Google to record small percentage of calls from ads for quality assurance • Facebook unveils new ad effectiven...

50 Million Facebook Users Hacked, New YouTube Ad Capabilities & Much More - Marketing O'Clock Ep. 38 05.10.2018

Must Read Marketing Article Of The Week: • Do Twitter Ads Really Work? A Surprising Experiment: 17.2 Million Views From a Single Twitter Thread by Ash Read What we've got lined up for this week's main Marketing O'Clock news: • 50 million Facebook user accounts hacked • From discovery to click, new YouTube ads capabilities for more effective video storytelling • Google: Making Quality Links Is Agai...

Google’s Big 20th Birthday Roadmap & Much More – Marketing O’Clock Ep. 37 28.09.2018

We celebrate Google’s 20th Birthday today by giving you the recap of their birthday Roadmap and even more news from the #digitalmarketing world this week! #SearchIs20 Watch the full video 👉 (link in bio) - subscribe to our YouTube channel! Must Read Marketing Article Of The Week: • Featured Snippets Resource Center by Eric Enge What we've got lined up for this week's main Marketing O'Clock news:...

New Bing Machine Learned Insights, Instagram Tests No Hashtags & Much More - Marketing O'Clock 36 21.09.2018

What we've got lined up for this week's main Marketing O'Clock news: • Google is giving up some control of the AMP format • Introducing Bing AMP viewer and Bing AMP cache • Bing Ads gives advertisers machine learning-powered insights • Facebook Is Letting Job Advertisers Target Only Men • Amazon is now third-largest digital ad platform in US, closing in on Facebook, Google Lightning Round Articles...

Release Of LinkedIn Dynamic Ads, Google Responsive Display Ads & Much More - Marketing O'Clock 35 14.09.2018

On today's episode we cover: Must Read Marketing Article Of The Week:⠀ • Exploring Google’s New Carousel Featured Snippet by The STAT Team⠀ ⠀ What we've got lined up for this week's main Marketing O'Clock news:⠀ • Introducing LinkedIn Dynamic Ads in Campaign Manager ⠀ • Deliver the best message across the web with responsive display ads⠀ • Unveiling a New LinkedIn Groups Experience: A Shared Space...

Google's Exact Match Expands Again, New Search Console Is Out Of BETA & More - Marketing O'Clock 34 07.09.2018

Must Read Marketing Article Of The Week: • How to Create Category Pages That Rank + Convert 10x Higher by Cyrus Shepard What we've got lined up for this week's main Marketing O'Clock news: • Google’s Exact Match Close Variants Expand Again • Google Search Console out of beta, adds more features • Making it easier to discover datasets • Save time with Bing's new Reporting enhancements Lightning Rou...

Introduction Of Ad Strength, Facebook's New Pixel For Groups & More - Marketing O'Clock Ep.33 31.08.2018

Jam packed episode this week, here's what we cover: - Google Ads introduces ‘ad strength’ indicator & reporting for responsive search ads - Facebook adds pixel to Groups so marketers can track engaged audiences - Google Search Console query reports now exclude ‘anonymous query’ data from chart totals - Instagram fights back against fake accounts & bad actors with new safety tools - Google Ads Allo...

Google Ads 3rd Headline Added, Easier Search Console Access & More - Marketing O'Clock Ep.32 24.08.2018

Watch this episode of hashtag#MarketingOClock with Greg Finn and Jess Budde to get your weekly dose of the biggest news from the hashtag#digitalmarketing industry this week. From Google Ads adding the 3rd headline to easier facebook mobile-first video ads. Video: https://www.youtube.com/watch?v=DFePx-AznZY&feature=youtu.be Blog: https://cypressnorth.com/marketing-oclock/google-ads-3rd-headline-mar...

“New” Search Console Features, Optimize For Conversions On Quora & Much More – Marketing O’Clock Ep. 31 17.08.2018

Join Greg Finn and Jess Budde to get your weekly dose of the biggest news from the #digitalmarketing industry this week. From “new” Search Console features to Google’s fun Cameo app, you won’t want to miss this episode. Blog: https://cypressnorth.com/marketing-oclock/new-features-search-console-conversions-quora-marketing-oclock-ep31/ Video: https://www.youtube.com/watch?v=32z1CWJHqds&feature=yout...

Google "Medic" Results + Major Google Ads Opportunities & More - Marketing O'Clock Ep.30 10.08.2018

Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about the new Medic! Google update, what you need to know about Google Ads changes, new Facebook layouts more #digitalmarketingnews! Blog: https://cypressnorth.com/marketing-oclock/medic-and-ads-headlines-marketing-oclock-ep30/ Video: https://www.youtube.com/watch?v=92AC4MEmMyw

Google "Simplifies" Targeting Controls For Mobile, New Bing Bid Strategies & More -Marketing O'Clock 03.08.2018

Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about Major updates this week from Google, Bing and more! Google announces no more adsenseformobileapps.com for Display campaigns, Bing also rolls out with Target CPA and Maximized conversion Strategies and so much more #digitalmarketingnews! Blog: https://cypressnorth.com/marketing-oclock/google-simplifies-displ...

Make Sure Your Site Is Secure, New Google Assistant Features & Much More! - Marketing O'Clock 27.07.2018

Do you know what time it is? It’s Marketing O’Clock with Greg Finn and Jess Budde. Watch this episode to get your weekly dose of the biggest news from the digital marketing industry this week. You don’t want to miss this episode! video: https://www.youtube.com/watch?v=gB592gNcrEQ blog: https://cypressnorth.com/marketing-oclock/secure-your-site-googleassistant-features-marketing-oclock-ep28/

New Facebook Ads Manager Feature, Google Posts "Call Now" CTA & More! - Marketing O'Clock 20.07.2018

Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about updates on Facebook Ads Manager making ad creation easier on mobile, Google posts new "Call Now" button, Instagram's new DM update and much more #digitalmarketingnews! Blog: https://cypressnorth.com/marketing-oclock/facebook-ads-manager-feature-google-image-url-update-marketing-oclock-ep-27/ Video: https://...

Google Announces Machine Learning Initiatives, AR Facebook Ads & More! - Marketing O'Clock 13.07.2018

☆ ATTENTION ☆ Major #digitalmarketing industry news this week! Join Greg Finn and Jess Budde on #MarketingOClock as they talk about updates like news from the keynote at Google Marketing Live, Facebooks new AR ads and much more! You don’t want to miss this episode! All articles & resources discussed are in the links below, so feel free to check them out! Video: https://www.youtube.com/watch?v=r3O7...

Facebook Platform Update, Major Snapchat Ads Manager Updates & more! - Marketing O'Clock 06.07.2018

Watch this week’s episode of Marketing O’Clock and join Greg Finn and Cole Soldwisch today July 6th, 2018, as they give you the rundown on some of the biggest news in the digital marketing industry this week. Our main stories include a Facebook platform update, major updates to Snapchat ads manager, new Instagram features and much more! We also have our lightning round where we quickly recap some...

AdWords gets a rebrand, a Search Console U'RL going to love & more! - Marketing O'Clock 29.06.2018

Do you want to know what’s new in the digital marketing industry this week? Join Greg Finn and Jess Budde while they talk about big changes to AdWords, new search console tools and much, much more! *Must Read Marketing Article Of The Week* • Five Years of Google Ranking Signals http://www.seobythesea.com/2018/06/google-ranking-signals/ *What we've got lined up for this week's main Marketing O'Cloc...

New Advertising Features On Google, Shop On Instagram Stories & More! -Marketing O'Clock 20.06.2018

Do you find yourself wishing there was a source where you could hear all the digital marketing news from the past week? Well, you’re in luck! On Marketing O’Clock our marketers give you the recap of all the latest happenings in the industry! On today’s episode, you will receive updates about Google's new features for retail advertisers, shopping from Instagram stories, Twitter trying to improve us...

Apple Expands Advertising Business, Facebook Removes Trending & Much More! -Marketing O'Clock 20.06.2018

Join us on Marketing O'Clock, where Greg Finn and Jenn Kaite give you this week's digital marketing news rundown LIVE from Cypress North! With news from Apple looking to expand advertising business, Bing Merchant Centers new Google Merchant Centers import tool, Google Posts updates and much more! Check out the vlog on our YouTube: https://www.youtube.com/channel/UCxm5P0CGF5510aYO3_fGesw?sub_confir...

New Bing In-Market Audiences, Google Feed Ads & More! -Marketing O'Clock 20.06.2018

Our marketers Greg Finn and Cole Soldwisch are back again this week to update you on all the digital marketing news that has been announced! We have news from Google testing ads in its app feed, Bing rolls out in-market audiences and much more! Check out the vlog on our YouTube: https://www.youtube.com/channel/UCxm5P0CGF5510aYO3_fGesw?sub_confirmation=1 Blog: https://cypressnorth.com/marketing-ocl...

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