Keep Creating

Episode 8 – Why Most Brands Don’t Sound Like People (And How to Fix That) Have you ever read a brand’s caption and thought,  “Who even talks like that?”  You’re not alone. In this episode of the  Keep Creating Podcast , Larry G. breaks down why so many brands end up sounding robotic—whether from overusing AI, leaning on corporate jargon, or letting too many higher-ups edit the message—and what you...

Do you constantly scramble to figure out what to post next? Are half-finished drafts, scattered ideas, and content chaos draining your creative energy? You're not alone—and you're not broken. In this episode, I’m walking you through the exact content system I use for myself and my clients to stay organized, consistent, and strategic on social media. We’ll cover: Why most creators get stuck...

Feeling stuck in a personal brand that doesn’t feel… personal? You’re not alone. In this episode, I’m diving deep into what makes personal branding feel fake, and how to fix it. From clarifying your brand voice to building trust without oversharing, we explore what it  actually  takes to show up online as your full, authentic self (without burning out or losing your identity in the process). In th...

Showing up on camera can feel… cringe. Whether it’s how you look, how you sound, or just the uncomfortable silence of filming alone, a lot of creators get stuck before they ever hit “post.” In this episode, I’m breaking down the exact mindset shifts, practical tips, and reminders that helped me overcome the awkward phase—and how you can too. From why your voice sounds different to you, to how perf...

We’ve all heard the advice—“just provide value.” But what does that actually look like in practice? In this episode of  Keep Creating , Larry breaks down the three types of value (emotional, educational, and aspirational), why giving everything away for free can backfire, and how to identify the kind of content your audience  actually  finds valuable. Whether you're a coach, content creator, o...

We’ve all been taught to grow, grow, grow. More followers, more subscribers, more eyeballs. But what if that’s not what actually leads to more sales, more trust, or more meaningful growth? In this episode, Larry G breaks down why follower count is becoming less relevant in today’s algorithm-driven world—and what you should focus on instead. From building content funnels to leveraging storytelling...

You  know  your stuff. So why does it feel so hard to sound like an expert on camera or behind a mic? In this episode of the  Keep Creating Podcast , host Larry G. breaks down the mindset shifts and communication techniques that help you show up with confidence, clarity, and credibility. Whether you're a business owner, coach, or creative trying to establish authority online, this episode will...

You finally hit "publish"... and then nothing. Maybe 3 likes. One’s from your mom. Sound familiar? In this first episode of  Keep Creating , Larry breaks down the myth that likes equal success. Whether you’re a content creator, coach, or personal brand just starting out—or years in and still questioning your visibility—this episode is your reminder to keep showing up, even when it feels like no on...