Innovators Can Laugh

Send us Fan Mail Joe Tanarella is the founder of Podengine.ai - an AI search engine for podcasts. There are not that many good tools out there to do podcast research (I know because I've used all of them), but by far this is the most powerful one to use. In this conversation, we discuss how the platform enhances the podcast search experience, making it easier for marketers and agencies to fin...

Send us Fan Mail No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.com In this conversation I sit down with Anthony Leung , founder of Mean Write Hook. I met Anthony earlier this year in London and he's full of enthusiasm and a boxing fan like me! Anthony shares insights on how businesses can effectively use video to connect with their...

Send us Fan Mail No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.com I sit down with Robyn Hartley , founder of Paper Kite Media, to discuss her passion for advocacy strategies in B2B marketing.  Robyn shares her insights into navigating the buyer's journey, engaging both internal employees and external influencers, and creating effe...

Send us Fan Mail No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.com Ever wondered how to pitch influencers? Well this is the episode for you. Jake Kitchiner is co-founder of Channel Crawler - a leading influencer YouTube discovery tool. In this conversation, Jake explains why a personalized outreach is the cornerstone of successful brand...

Send us Fan Mail No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.com Ever wondered how to launch a brand that sticks—fast? Carly Jefferson , founder of Uncomplicated Brands , reveals her strategy for helping tech startups build strong, cohesive brands in just days. In this conversation Carly walks us through her unique branding process, i...

Send us Fan Mail Stop losing customers because of a bad user experience. Try Mouseflow for free and get a free extended trial at Go. Mouseflow.com/try In this episode, Mike Maynard, owner of a leading PR marketing agency, shares his transformative journey from an engineer to a PR expert. From buying an agency to surviving the dot-com crash, Mike discusses the critical role of measurement, delegati...

Send us Fan Mail Chris Peters is the founder of Moon at Dawn - a community focused on supporting calibrations, education, content promotion and paid opportunities for b2b creators. In this episode we discuss: how the rise of B2B influencers presents an opportunity for B2B businesses to enhance their marketing efforts and engage with their target audience how thought leadership is crucial in market...

Send us Fan Mail Eric Melchor shares how to launch an effective podcast advertising campaign based on executing campaigns for clients like Dealfront, Nasuni, Cocoon, Landbot and other SaaS companies. In this episode we cover: how to measure podcast advertising campaigns how targeting specific regions can enhance the effectiveness of a campaign how Eric's podcast media network is community foc...

Send us Fan Mail Chris Silvestri is the founder of Conversion Alchemy - an agency that helps B2B SaaS companies increase conversions by matching your copy with the conversation already happening in your customers' heads. In this episode, he shares: his process for matching a brand's website copy to the thoughts and expectations of their target audience How usability testing is a valuable...

Send us Fan Mail Claudia Cafeo from No Code Ops has built and grown two communities to more than 1,000 people. In this episode, she shares: - her strategies for building and nurturing communities - empowering community members and creating opportunities for them to take initiatives - building one-on-one connections with community members to foster a sense of belonging Subscribe and leave a rating...

Send us Fan Mail Kristen Sesto from Custom Influence helps bridge the gap between brands and decision makers through custom influencer programs. In this conversation we chat about: - how to take events to the next level by partnering with industry influencers and incorporating them into the event experience - how it's necessary to understand the brand's goals and existing marketing effor...

Send us Fan Mail Anu Ramani is the founder of agency Isoline Communications Limited - a B2B Tech Marketing agency. In this conversation we discuss: The importance of creating content for every touchpoint in the buyer's journey, from basic information search to in-depth technical content The power of generative AI to enhance productivity and innovation in marketing the need for curiosity and e...

Send us Fan Mail Simon Court is the author of Founder's Legacy : 50 Game-Changing Leadership Lessons for Building a Great Business In this conversation we discuss: The journey from startup to scaling business requires a shift in leadership approach and mindset Startup failure is often attributed to leadership decisions and the lack of a growth mindset Recruiting the right team involves unders...

Send us Fan Mail -> Watch on YouTube! Video: https://youtu.be/220nRv-DqXM Joe Daniels is the founder of Spiel Agency . He believes the best product doesn't win. The best story does. In this conversation we discuss: The power of narrative positioning in marketing and the impact of storytelling on brand perception. The concept of villains in marketing and the importance of storytelling in B2...

Send us Fan Mail -> Watch on YouTube! Video: https://youtu.be/-Y43cR-_pZw Tom Hunt has tried and failed at 17 different businesses, but he's having a lot of success with Fame - a b2b podcast agency.  His team is fully remote with 71 full-time employees and they're on pace to do about $3.5M dollars.  We discuss: - what are the biggest lessons he's learned as a bootstrapper - how d...

Send us Fan Mail If you want a better understanding on how to transform business operations from chaotic to streamlined using no code and AI, this is the episode for you. Kelly Goss is a leading expert in business process automation. In this episode, Kelly highlights the significance of starting with the basics before integrating AI and automation into your workflows. Kelly also explains the found...

Send us Fan Mail Engage your leads, answer repetitive questions, or provide around-the-clock customer service on your website with Landbot.io/try Sam Dunning is the founder of SEO agency Breaking B2B.  According to Sam, B2B tech companies often make the mistake of approaching SEO as a checklist activity, focusing on top-of-the-funnel keywords and neglecting revenue-driven SEO. Takeaways Websites c...

Send us Fan Mail Engage your leads, answer repetitive questions, or provide around-the-clock customer service on your website with Landbot.io/try Hector Forwood is the founder of Flooencer - an influencer marketplace platform that connects B2B brands with reputable influencers. The platform allows brands to create campaigns, match with influencers, and track campaign results. 00:00 Introduction an...

Send us Fan Mail No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com Beth Nevins is a renowned startup advisor and people and talent consultant. She is best known for helping founders refine their values and mission so they can lead.  00:00 Introduction 00:39 Beth's Background and Expertise 01:13 Hiring the Right Talent 04:14 Managing Te...

Send us Fan Mail No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com Is he the Elon Musk of startups in Austria? Vlad Gozman is the founder of multiple companies, non-profits and launched TedX Vienna. His latest venture is Involve.me which is an innovative interactive form that transforms the customer onboarding experience. Before moving to V...

Send us Fan Mail No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com In this episode, Janko Brlecic from Lighthouse Advisory , shares his wealth of knowledge on scaling businesses through effective sales strategies. We discuss the importance of formalizing sales processes, the role of multiple decision-makers, and how to enhance communication...

Send us Fan Mail Marin Smiljanic , co-founder and CEO of Omnisearch.ai , is building the next generation of search technology for businesses. Omnisearch.ai is different from traditional search engines like Google as it allows users to find information within various types of content, including videos, images, audio, and documents. In this conversation, Marin shares his journey from working at Amaz...

Send us Fan Mail This episode is powered by Planable . Head over to Planable.io and sign up for a no strings attached free trial. How can you utilize AI and automation to personalize your outreach efforts? Jesper Qvist, founder of Salestools.io , shares how you can use his platform to segment your personas and tailor your messaging to each one for better results.  In this conversation, Jesper shar...

Send us Fan Mail No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com My approach to monetizing your podcast is different than most. Not only have I made my podcast a sponsored show (with real money), but I've also helped several other podcasters generate their first paid sponsorship. This interview was originally aired on Linda Melone&ap...

Send us Fan Mail No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com Delia Pitu's approach to B2B marketing is different than most. She's the co-founder of Nude Digital agency. And what I like about them is that they utilize B2B creators to create user generated content for B2B campaigns. But the creators don't actually publish...