iGaming Checkup

About this Episode: In our final podcast episode this series, Dr Eyal and marketing specialist Elen Barber, ex-CMO of Kindred and Super Group, discuss the topic with so many entertainment platforms available, how do producers manage the biggest problem of all: consumption. Your audience watch, play and consume what you make, but you need to continually match that with making more of it. For exampl...

About this Episode: Australia has its majestic blue seas, otherworldly beaches and iconic wildlife - but did you know that many of today’s most popular casino games actually originated from Down Under? Australia’s iGaming culture and regulation have been quietly shaping global industry standards for decades. In this episode, Dr Eyal and former Crown Resorts CEO Ken Barton unpack the evolution of i...

About this Episode: Dr Eyal and former BETonSPORTS CEO David Carruthers tap into how overzealous regulators create a black market in their own back yard. But is this a good or bad thing for iGaming? With the natural shift many companies take from unregulated activity that brings fast cash flow, to regulated activity that brings long term value, the pair examine the two different attitudes from reg...

Dr Eyal is joined by a big name from the industry this week, Alex Tomic - Founder of Alea, to discuss the shame in iGaming. About this Episode: Why do we say the iGaming industry instead of the gambling industry? In this episode, we unpack the taboo surrounding iGaming. From the professional perspective of those working within the sector to the societal attitudes shaping player behaviour, we unloc...

This time round, Dr Eyal is joined by Kasra Ghaharian Ph. D - Director of Research at UNLV, to discuss core subjects such as ethics in iGaming and slot machine design. About this Episode: Players play to play, not to win. Why? Explore how iGaming products are deliberately designed to prolong user engagement, sometimes to the point of addiction. We discuss what should be done in order to morally an...

Dr Eyal is joined by Ozric Vondervelden, the man who outsmarted the whole casino industry. Now Co-Founder of Greco, he shares how iGaming companies protect themselves and how to increase trust. About this Episode: The iGaming industry is shrouded in secrecy! But is it? Or is it so complex that it’s too hard to see the jungle from the trees? What monsters hide in this jungle - money laundering, bon...

Dr Eyal chats with Zoe Ebling - VP of Interactive at American Gaming Systems (AGS), an expert when it comes to launching successful games titles across global markets. Together they unpack the psychology behind why players play, what makes a great core game, and how responsible innovation can shape the next generation of online casinos. About this Episode: Gamification is all the rage, but many to...

Dr Eyal opens the series in a discussion with ex-Hollywood actor Travis Geiger, Co-Founder of WagerWire. About this Episode: The Netflix model is often seen as the blueprint for online casinos and sportsbooks operators looking to attract and retain customers - they often want to mirror how Netflix has achieved a massive, international subscriber base through a seamless user experience and targeted...