How to Build a Profitable Nutrition Business

Ever felt overwhelmed by marketing your nutrition business—or unsure how to even begin? In this episode of How to Build a Profitable Nutrition Business, we sit down with Carmen Williams from Global Teams, whose insights on email and LinkedIn marketing have helped her scale to a 7-figure business. Carmen shares her refreshingly honest journey from imposter syndrome to marketing confidence, and unpa...

On this episode of How to Build a Profitable Nutrition Business , Chris Hughes tackles a challenge that silently holds back countless nutrition professionals: imposter syndrome. Whether you're a dietitian, nutritionist, or health coach, that inner voice whispering “Who am I to do this?” can be paralysing. Chris shares his personal experiences—from the self-doubt that followed him while writing a b...

In this episode of How to Build a Profitable Nutrition Business , Chris is joined by his wife and marketing strategist Stacey Hughes to share over 40 marketing strategies that helped them grow their dietetic business into a thriving seven-figure operation. From humble beginnings with no time for marketing and three kids under three, they dive into how referrer relationships, like weekly meetings w...

🎙️ In this episode of How to Build a Profitable Nutrition Business , Chris sits down with Mike Morrison, founder of the Membership Geeks and Membership Academy, to dive deep into what makes membership businesses thrive—especially in the health and wellness space. Mike shares his 15+ years of experience in the industry, offering practical insights on community building, pricing strategies, and how...

In this episode of How to Build a Profitable Nutrition Business , Chris Hughes shares the unexpected story of the book he never wanted to write—and how that very book became one of the most powerful tools in his career as a dietitian and entrepreneur. Joining him is the woman who made it all happen: Natasa Denman, founder and CEO of Ultimate 48 Hour Author. Chris opens up about the imposter syndro...

In this episode, we dive into what truly makes a nutrition business thrive—client retention and perceived value. I share insights from my own journey, including how I struggled with retention early on despite following textbook-perfect consults. Through a survey of 50 clients, I discovered that those who saw the most value in nutrition services received multiple tangible products—like diet analyse...

Have you ever considered how government grants could supercharge your nutrition business? In this episode, Chris Hughes sits down with Kim Yabsley from Growology, the grant specialist who helped transform his dietitian business with over $120,000 in funding. Kim reveals the staggering amount of grant money available—over $74 billion this week alone—and how health and nutrition professionals can ta...

Webinars have become an essential tool for growing a nutrition business, but let’s be honest—most of them are dull, uninspiring, and fail to convert. In this episode, we dive deep into the art of delivering captivating webinars with expert Jeff Brandeis from Engaging Webinars. Jeff, who started his career in finance before mastering the world of virtual presentations, shares practical strategies t...

In this episode of How to Build a Profitable Nutrition Business , we welcome Jennifer Donnelly , lecturer in Nutrition and Dietetics at Swinburne University and a PhD candidate researching private practice dietetics. Jennifer shares her journey from medical scientist to dietitian, highlighting the challenges of private practice and the gaps in training for new graduates. Many new dietitians enter...

In this episode of How to Build a Profitable Nutrition Business , we dive deep into the world of meal planning software with special guest Sandi Gerry, an honours graduate from La Trobe University who conducted groundbreaking research in this area. Together, we explore the real-world implications of integrating meal planning software into nutrition practices, uncovering its ability to save time, s...

In this episode of How to Build a Profitable Nutrition Business , Chris Hughes is joined by Stacey Hughes—Facebook ad specialist, lead magnet expert, and the driving force behind their seven-figure nutrition business. Stacey dives deep into the power of lead magnets: what they are, how they work, and why they are critical for building a sustainable email list that you own . Whether it’s a calorie...

In this episode of How to Build a Profitable Nutrition Business , Chris Hughes sits down with Danny Lennon, the creator of Sigma Nutrition, to unpack the secrets behind building a globally respected nutrition brand. From humble beginnings as a biology and physics teacher to becoming one of the most trusted voices in evidence-based nutrition, Danny shares the journey of launching his podcast in 201...

Time is one of the most valuable resources in any nutrition business. In this episode, we sit down with Robbie Clark, a dietitian and the visionary founder of HealthBank—a game-changing digital clinic software designed specifically for health professionals. Robbie shares his journey from private practice to software innovation, explaining how HealthBank helps practitioners save time, reduce admin...

In this episode of How to Build a Profitable Nutrition Business , Chris Hughes sits down with Rupert Bryce, a seasoned performance psychologist who specializes in helping entrepreneurs, executives, and business owners push beyond self-limiting beliefs to reach their fullest potential. Rupert dives deep into the psychological barriers many face, such as imposter syndrome and doubt, which can preven...

In this episode of How to Build a Profitable Nutrition Business , Chris Hughes sits down with the incredible Kyle Coon, a two-time Paralympian, keynote speaker, and certified "Exactly What to Say" guide. Kyle shares his inspiring journey of losing his vision at the age of six and how that challenge taught him the art of listening and asking meaningful questions. He explains how mastering conversat...

In this episode, we sit down with Aidan Muir, the powerhouse dietitian behind Ideal Nutrition, to uncover the secrets of building a profitable nutrition business using social media. With over 77,000 Instagram followers and a thriving practice that supports 10 dietitians, Aidan shares how he went from getting zero clients online to becoming a go-to expert in the nutrition field. We dive deep into h...

In this episode of How to Build a Profitable Nutrition Business, we sit down with Mitch, a highly successful dietitian based in North Queensland, who shares the journey of how he turned a small dietetics practice into a million-dollar business. Mitch opens up about the challenges of scaling a regional nutrition practice, his innovative strategies for managing a team, and the importance of efficien...

In this episode of "How to Build a Profitable Nutrition Business," Chris Hughes sits down with Linda Melone, a renowned copywriter with a rich background in health and fitness. Linda shares her journey from being a pastry chef and personal trainer to becoming a sought-after copywriter for B2B health and fitness brands. She dives deep into the art of crafting conversion-focused copy and emphasizes...

Welcome back to How to Build a Profitable Nutrition Business ! In this episode, we’re diving into the inspiring journey of Racha Slim, a dietitian who immigrated to Australia in 2019 and launched her nutrition business during a time of global uncertainty. Racha’s story is one of perseverance, passion, and the power of saying "yes" to opportunities. Whether you're an established dietitian or just s...

In this episode, we’re joined by a trailblazing dietitian who has cracked the code to building a successful dietetic business. With a focus on leveraging statistics and data-driven insights, she reveals how understanding the right metrics can transform your practice. From improving client outcomes to making informed business decisions, data is at the heart of her strategy. This isn’t just about nu...

Welcome back to another episode of "How to Build a Profitable Nutrition Business." Today, Chris is joined by a very special guest—his business partner and wife, Stacey Hughes. Stacey has been instrumental in growing their dietetic practice through Facebook ads, and she now runs her own successful business, Stacey Hughes & Co., helping clients worldwide. In this episode, Stacey shares her exper...

Welcome back to another episode of "How to Build a Profitable Nutrition Business." In this episode, Chris interviews Dr. Peter Clark, a mentor who played a significant role in shaping his career. Dr. Clark, a seasoned dietitian and successful business owner, shares insights from his groundbreaking PhD research, which aims to fill a massive void in the nutrition and allied health industry. Chris re...

Welcome back to "How to Build a Profitable Nutrition Business!" In this exciting episode, we delve into the world of IT tools and tech platforms that have significantly contributed to the growth of our business. Join us as we explore the ins and outs of Kajabi, an all-in-one platform that has revolutionized the way we operate. From building online courses to creating a seamless website, Kajabi has...

In this episode of "How to Build a Profitable Nutrition Business," host Chris Hughes sits down with the remarkable Chloe McLeod, a seasoned dietitian and entrepreneur who has successfully built and sold two nutrition-focused businesses. Chloe shares her incredible journey, from her early days in private practice to becoming the head dietitian for the Parramatta Eels, and eventually founding and se...

In this episode of "How to Build a Profitable Nutrition Business," host Chris Hughes interviews Lina Breik, an advanced accredited practicing dietitian and founder of Tube Dietitian. Lina shares her journey from working as a clinical dietitian in multiple hospitals across Victoria, Australia, to establishing a successful private practice focused on home tube feeding. She discusses the challenges a...