CommerceAI

For ecommerce leaders trying to work out where to place their bets as AI reshapes customer discovery, this episode offers something rarer than a technology playbook: a clear-eyed account of what is actually happening right now, at a real brand, with a small team. Leticia Pérez Muñoz of TOMS argues that the most important response to AI-generated content proliferation is not to produce more of it,...

For retailers and brands still treating product data as an SEO problem, this episode is a direct challenge. Simon Dyer of Mirakl argues that the structural shift underway is not faster search but a different kind of search entirely: AI agents acting on behalf of customers, asking intent-rich questions that current product catalogues simply cannot answer. The conversation moves from marketplace eco...

For commercial and technology leaders trying to move fast with AI without breaking things that cannot be broken, this episode offers a tested playbook rather than aspirations. David Rose arrived at Papa Johns from a marketing career spanning Virgin Atlantic, Starbucks and the NHS, retrained himself on AI through deliberate study, and now leads both international technology and the company's group-...

In this episode, Emmanuelle Gounot of CommerceIQ makes the case that the shift from rule-based systems to goal-oriented agents is a structural change, not a rebrand, and explains what that means for brands managing product content, media spend, availability, and pricing across dozens of retailers simultaneously.  Key themes The AI shelf is replacing the digital shelf. Rufus on Amazon, Sparky on Wa...

In this episode we talk about how AI changes both customer experience and enterprise value. Ian Jindal speaks with Piotr Zaleski, Founder & CPTO of Ingrid, about delivery as one of the last hard problems in digital retail: fragmented carriers, messy operational data, customer promises, conversion, margin and loyalty all bound together. What makes the conversation distinctive is that Piotr is n...

In this episode of CommerceAI, Ian Jindal speaks with Stephen Dewar, Director of Marketing and AI Transformation at Blackcircles.com , the UK’s leading online tyre retailer and part of the Michelin Group. They explore how a business that turns an anxious, “your money, your life” purchase into a simple, people‑centred journey is weaving AI through every layer of its operations – from customer resea...