Build and Bail

I asked Claude how many hamsters running in wheels it would take to power my website. Instead of a joke, I got physics — shift schedules, a facility layout, a rest day rotation, and a job title. Then I turned the whole thing into a video using AI. Total build time: one sitting. Total hamsters harmed: zero. The video and the full math are at buildandbail.com.

It started with a web form. I needed a fake business name and my brain filled in "Emergency Pants For When You Poop Yourself." Two and a half hours later I had a fully branded website, tiered pricing, a kids package, a facility cleaning option, a poop emoji favicon, and an AI-generated commercial starring a guy in flannel saying "we've all been there before." Total cost: $0...

You've got that idea. The one sitting in your notes app, waiting for the right time. The right time isn't coming. In this episode, I break down the system behind Build and Bail — build it fast, put real numbers on it, and decide if it's worth keeping or killing. No guilt, no long post-mortems. I'll walk you through the builds so far — a fake pants delivery service, a URL lengthener...