BRX Pro Tips

BRX Pro Tip: Audit Your Tools Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, today's topic: audit your tools. Lee Kantor: Yeah. People are getting bombarded with subscriptions with all kinds of digital tools. As you know, anybody who is paying attention right now, how […]

BRX Pro Tip: How Business RadioX® Works for Associations Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, let's lay it out for them a little bit how business RadioX works for associations. Lee Kantor: Yeah, I think a lot of associations do a great job of […]

BRX Pro Tip: How Business RadioX® Works for Chambers of Commerce Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, you may very well be recording this pro tip in your studio in your local Chambers of Commerce. I think you're the perfect person to address […]

BRX Pro Tip: How Business RadioX® Works for Coaches Stone Payton : And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I'd like to have a few brief use case conversations, pro tips, and one I'd like to attack early here is how Business RadioX works for coaches. […]

BRX Pro Tip: How Local Coaches Use Podcasts to Fill Their Calendar Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, let's chat a little bit about – I think we have the pedigree in the background to speak to this, but let's chat a […]

BRX Pro Tip: Making Better Directional Decisions Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, what's your counsel on making better directional decisions? Lee Kantor: Yeah, I think this is one of these things that people don't appreciate enough, but it's super important. You have […]

BRX Pro Tip: Mentors are Good. Sponsors are Better Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, this is an interesting thought. I want to hear more. Mentors are good; sponsors are better. Lee Kantor: Yeah. And business, especially if people are working in larger […]

BRX Pro Tip: What Doesn't Scale Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, we've invested a lot of energy and effort in the last several weeks on this whole idea of scaling. But here's a thought. What doesn't scale? Lee Kantor: Yeah, I […]

BRX Pro Tip: Who You Are Not Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I know you've put a little energy in sort of thinking through this, and it strikes me as an interesting idea perspective. A good exercise is to put some thought into […]

BRX Pro Tip: Focus on Their Why Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I know that you and I talk a lot about the why behind the work that people do, and I personally have experienced that there is some wisdom in being able […]

BRX Pro Tip: If I Would, Would You? Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, you've got a phrase that you feel like has some real promise and some real application in the context of a sales conversation. Lay it on us. Lee Kantor: […]

BRX Pro Tip: Retire to Something Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, let's talk a little bit about mindset and approach to this whole business of retiring. Lee Kantor: Yeah, I think that, you know, as we're getting towards the end of our […]

Scaling in Public Tip: Asking the Question Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, in our Scaling in Public session with Gabrielle Baumeyer, I got to tell you, it just hit me like a ton of bricks when she really got us, and particularly me, […]

Scaling in Public Tip: Growth Comes from Small Adjustments Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, we've been so blessed to have Coach Trisha Stetzel really quarterback this whole Scaling in Public season for us. And we have learned a great deal from her […]

Scaling in Public Tip: Ideal Client Profile Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, we have learned a ton already in this Scaling in Public series that we're doing. Stone Payton : For those of you who don't know, Lee and I made the […]

Scaling in Public Tip: Replacement Cost Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, here again, the Scaling in Public series has just yielded so much for us so quickly. And I'm remembering when we had Coach Maggie Ishak talk with us, and the whole session […]

Scaling in Public Tip: The Sales Conversation Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, in our Scaling in Public series, when we had Coach Mike Brunnick on, and he was really helping us think through a lot of things, what do you think you […]

Scaling in Public Tip: Virtual Relationships Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, in our Scaling in Public series, we had Sanjay Parekh and Adam Walker guiding us through – a lot of it was centered around leveraging video. A great deal of the conversation […]

BRX Pro Tip: Amara's Law Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, tell us about Amara's Law. Lee Kantor: Yeah, this is something I read about recently, and it really has come into play with the kind of the advent of AI where we're […]

BRX Pro Tip: Be Special Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I do think it's important in the marketplace to be regarded as special, but how do you go about being special? Lee Kantor: Yeah, that's one of the keys to being in […]

BRX Pro Tip: Easy Ways to Warm Up Cold Leads Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I've got at least one answer to this, but let's dive into it a little bit. Some easy ways to warm up cold leads. Lee Kantor: Yeah. If […]

BRX Pro Tip: Focus on Helping People Get What They Want Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Really identifying what the customer, the prospective customer, wants and honing in on that, I feel like I've come to learn that is so important to […]

BRX Pro Tip: If You Don't Toot Your Own Horn, Who Will? Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I've heard it, I've said it. I don't know, maybe it's a little cocky, but I mean, I think it's true, man. If you don't toot […]

BRX Pro Tip: The Membership Model Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I've had some success here locally with the Community Partner Program. We've had some success more globally with the network, but let's talk about it a little bit, the idea […]

BRX Pro Tip: The Role of Framing in Sales Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, talk a little bit about your perspective on the role of framing in the sales process. Lee Kantor: Yeah, I think framing is critical when it comes to […]