Gene Marks
BizBooks
Join Gene, a columnist, author, and small business owner, as he takes a deep dive into great business books with the authors who write them. BizBooks covers a range of topics from supply chain issues, how to write engaging content, navigating risk in business, and more. Through his keynotes and breakout sessions, Gene helps business owners, executives and managers understand the political, economic and technological trends that will affect their companies so they can make profitable decisions. Check out BizBooks to see how these books can help you run your business.
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Autor
Gene Marks
Categoría
Web del podcast
Último episodio
21 de nov. de 2023
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Episodios
Matt Higgins on Success 21.11.2023 46:16
In this gripping rags-to-riches instant classic, Matt Higgins provides the blueprint he used to go from a desperate sixteen-year-old high school dropout caring for his sick mother in Queens, New York, to a shark on Shark Tank and the faculty of Harvard Business School. Told with raw emotion and radical transparency, Higgins writes the definitive tome on the oldest life hack in history: burn the bo...
Jocelyn Davis on Women in Leadership 15.08.2023 43:22
International leadership expert Jocelyn Davis presents twelve timeless female archetypes reimagined and refreshed with stories of literary and everyday women who fought, cajoled, commanded, schemed, or blasted their way free of the chains that bound them. Discover your personal types, along with inspiration and strategies for expanding your range, tapping your inner power, and unleashing your natu...
G. Riley Mills on Intention-Based Communication 01.08.2023 52:19
The Bullseye Principle is the definitive how-to guide for communication, collaboration, and execution for leaders in the corporate arena. With these “soft skills” trending above technical knowledge in executive wish lists, this book provides invaluable guidance for new and experienced leaders alike; from the planning stages to the outcome and beyond, the discussion features critical insight and ac...
Alexsys Thompson on Leadership 18.07.2023 44:50
In The Power of a Graceful Leader, Alexsys Thompson shares how to begin integrating who you are and how you lead. Through her experience with this disconnect in her own leadership and having coached hundreds of leaders in their integration journey, Alexsys offers tools, tenets, and some relatable stories to support you in your journey toward becoming an integrated and graceful leader. You will fin...
Karin Hurt and David Dye on Workplace Culture 04.07.2023 47:51
From executives complaining that their teams don’t contribute ideas to employees giving up because their input isn’t valued--company culture is the culprit. Courageous Cultures provides a road map to build a high-performance, high-engagement culture around sharing ideas, solving problems, and rewarding contributions from all levels. Many leaders are convinced they have an open environment that enc...
Aytekin Tank On How Automation Can Save You From Busywork 20.06.2023 45:21
In Automate Your Busywork: Do Less, Achieve More, and Save Your Brain for the Big Stuff entrepreneur, founder, and CEO of Jotform Aytekin Tank delivers a can’t-miss blueprint to help you make the most of your most precious asset: time. You’ll explore what’s possible when you offload repetitive tasks, why automation has democratized innovation, and how you can use cheap―or even completely free―no-c...
Neil Hoyne on Converting Customers Using Data 06.06.2023 50:42
When the world’s biggest brands want to improve their approach to converting customers using their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, Neil offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last. Under pressure for...
Lindsey Pollak on the Evolving Workforce 23.05.2023 37:25
Covid-19 has heightened career uncertainty in a workforce landscape dominated by turbulence and change, and it is directly impacting how people are entering—or re-entering—the workplace. But as Lindsey Pollak makes clear, the pandemic merely accelerated career and hiring trends that have been building. Changes that were once slowly spreading have been rapidly implemented across all industries. Thi...
David Meerman Scott on Marketing and PR 09.05.2023 42:54
The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of....
Peter Fader on Customer Buying Behavior 25.04.2023 44:55
A customer-base audit is a systematic review of customer buying behavior using data captured by its transaction systems. It will help you answer questions such as: -How healthy is your customer base? -How realistic are your growth objectives? -How do your customers differ in terms of their behavior and value? -How has the quality of your customers changed over time? -What changes in customer behav...
Mike Paton on Identifying Core Processes For Your Business 11.04.2023 43:05
This deep-dive into the revolutionary EOS method to strengthen a company's process component will help leaders at all companies run better businesses and live better lives. If you own, run, or lead in a fast-moving business, you're likely driven by passion and a desire to be free. Many leaders mistakenly believe instilling rigor and discipline for process throughout your organizations will inhibit...
Gary Rivlin on Running a Business During COVID Times 28.03.2023 48:17
Saving Main Street is an unfiltered, up-close examination of a small group of business owners and their employees, their struggles, and their strategies to survive. It is an eye-opening tale of grit, perseverance, and entrepreneurial spirit that follows three businesses: a restaurant owner and his rambunctious staff, an immigrant running her own hair salon, and the owner of a “non-life sustaining”...
Andrew Freedman on Building a High-Performance Culture 13.03.2023 46:41
A #1 Amazon Best-Seller, Thrive provides leaders with a clear blueprint for building a high-performance culture. Drawing on extensive experience in change management, organizational development, and performance consulting, Andrew Freedman and Paul Elliott share their systematic approach, known as the Exemplary Performance System (EPS), in a way that enables leaders to take immediate action to shif...
Herman Simon and Adam Echter on Beating Inflation 28.02.2023 49:56
Is unabated inflation the new normal? Inflation is back and here to stay. For companies, this means that the world in which they do business has fundamentally changed. This book examines inflation from multiple perspectives and offers actions and strategies for companies to cope with and manage it to ensure their survival. For businesses and consumers, it is not a question of eliminating inflation...
Phil Simon on Project Management in the Hybrid Workplace 14.02.2023 41:56
For decades, organizations of all sizes and in all industries have struggled at project management. Even though employees primarily worked together in physical offices, rare was the project that came in on time and on budget and delivered what stakeholders expected. The M-F/9-5 in-person world of work is gone forever. Depending on the country, more than nine in ten people would rather quit their j...
Chris Voss on Negotiating in Business and Life 31.01.2023 47:24
Whether negotiating in business or your personal affairs, life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, and deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion. After a stint policing the rough s...
Kavita Ganeson on the artificial intelligence strategies and best practices 18.01.2023 48:59
Artificial intelligence is much more than a sexy marketing gimmick. At its core, it’s a powerful business tool that can make operations and decision-making more efficient, employees more productive, and customers delighted. Unfortunately, leaders who want to take advantage of artificial intelligence often don’t know where to start. The process can feel overwhelming—from analyzing existing processe...
Julia Boorstin on How We Can Learn From Women in Business 04.01.2023 47:40
In When Women Lead, Julia Boorstin brings together the stories of over sixty of those female CEOs and leaders, and dozens of new studies. Her combination of narrative and research reveals how once-underestimated characteristics, from vulnerability and gratitude to divergent thinking, can be vital superpowers—and that anyone can work these approaches to their advantage. Featuring new interviews wit...
Mark Achler on Selling Your Startup 07.12.2022 49:20
Exit Right delivers the hard-earned lessons about selling your startup and decisions that lead to successful exits. From negotiation to valuation to breaking down a term sheet, managing legal costs, and handling emotional turbulence—this unparalleled guide covers every critical aspect of a technology startup sale. Learn where deals get into trouble, how to create alignment between negotiating part...
Robert Chalfin on Buying a Business 23.11.2022 52:48
A Practical Guide to Buying a Business: Locating a Business, Performing Due Diligence, Valuing the Enterprise, Raising Funds, and Closing the Deal provides a comprehensive overview of the acquisition process-from locating a business a business to the final contract. The information is presented sequentially with sample forms, checklists, and agreements. Robert J. Chalfin is the CEO of The Chalfin...
Abby Donnelly On Succession Planning 09.11.2022 47:40
Straight Talk will help you set the foundation for succession planning, whether you plan to exit in one year, five years or 15 years. Every owner will exit his or her business one day. In this fast-paced easy read, we explore the critical strategies and tools that pave the way for a successful exit -- on your terms, and we help you avoid the pitfalls that can derail your best intentions. Abby Donn...
Succession Planning: John Martinka on Business Acquisitions 26.10.2022 47:49
With twenty years’ experience as an acquisitions intermediary, John Martinka knows the ins and outs of succession planning and the industry. In Company Growth by Acquisition Makes Dollars & Sense, he guides you through the planning strategies you need to purchase and nurture additional business interests. Starting with nineteen compelling reasons to consider growth through acquisition, Martinka ex...
Ivy Walker on Risk Management 12.10.2022 40:24
This is the ultimate guide for small business owners to quickly learn actionable steps they can take to protect their most valuable asset from a range of risks especially cybersecurity, fraud, reputation risk (social media), and workplace violence. Chock full of relatable, real stories that perfectly bring to life key risks, this easy to read, always informative and sometimes funny how-to-guide ar...
Tim Koelzer & Kristin Kurth on Addressing Customer Needs & Upstream Marketing 28.09.2022 48:25
In Upstream Marketing, authors Tim Koelzer and Kristin Kurth aim to help address customer needs. In the book they share best practices, research, case studies, and analysis informed by their more than twenty years of experience helping transform client brands and businesses through their work at EquiBrand Consulting, a top management consultancy. The result is a groundbreaking deep-dive into the f...
Kathryn Finney on Starting a Business and How to Be Successful 14.09.2022 48:26
On this episode, Kathryn Finney shares her experience in starting a business and provides steps to her success. Finney is the Managing Partner of Genius Guild, a $20 million dollar venture fund & studio that invests in amazing Black founders. One of the most influential women in tech (Inc Magazine), her groundbreaking work has laid the foundation for generations of black entrepreneurs and investor...
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