Bísness School

Pamela Zapata joins Bísness School to discuss how her immigrant upbringing fueled her ambition, why she left a stable career to bet on herself, and the lessons she learned about burnout, balance and building a purpose-driven business in the creator economy.   This episode was produced and edited by Miguel Estrada.   Follow Society 18 at @society18   Follow Ashley Chaparro at @ashleychaparro23. Hos...

Carolyn Aronson joins Bísness School to share how she went from hairdresser to founder of a global beauty brand, betting her last $80,000 on one product that became a phenomenon among stylists and consumers.   This episode was produced by Miguel Estrada. It was edited by Jaimes Jeffrey   Follow It's a 10 at @itsa10haircare.   Follow Ashley Chaparro at @ashleychaparro23. Hosted by Simplecast, an Ad...

Daniel Schwarz joins Bísness School to share what he learned from launching his first company in Mexico, how he bounced back when his co-packer disappeared just before launch, and the story of how an “empty booth” at Expo West became his golden ticket to some of the nation’s biggest retailers. This episode was produced by Miguel Estrada. It was edited by James Jeffrey   Follow Chuza at @chuzasnack...

Ceremonia founder Babba Rivera joins Bísness School to discuss her journey from launching ByBabba to making history as the first Latinx-owned hair care brand at Sephora, and how she proved investors wrong about the strength of the Latinx market.   This episode was produced by Miguel Estrada. It was edited by James Jeffrey.   Follow Ceremonia at @myceremonia. Follow Babba Rivera at @babba.   Follow...

Loisa co-founder Kenny Luna joins Bísness School’s Ashley Chaparro to share why he left his job in data analysis to launch his own business, how micro-influencers played a key role in Loisa’s early growth, and how a national boycott helped propel the brand into one of the most beloved names in adobo and sofrito.   This episode was produced by Miguel Estrada. It was edited by James Jeffrey.   Follo...

“I Love Micheladas” founders Paulina, Bricia, and Fernando Lopez join Bísness School’s Ashley Chaparro to share how a magazine article sparked their michelada brand, how they landed in Costco, and how they manage to run a family business.   This episode was produced by Miguel Estrada. It was edited by James Jeffrey.   Follow I Love Micheladas at @ilovemicheladas. Follow Ashley Chaparro at @ashleyc...

New American Funding co-founder Patty Arvielo joins Bísness School host Ashley Chaparro to discuss how her Latina identity motivated her to become and entrepreneur and how social media has played a role in creating a business legacy.   This episode was produced by Miguel Estrada. It was edited by Ashley Chaparro.   Follow Patty Arvielo at @pattyarvielo.   Follow Ashley Chaparro at @ashleychaparro2...

On The Radar founder Gabe P joins Bísness School host Ashley Chaparro to discuss what he learned from Puerto Rican-American radio producer Angie Martinez, why he decided to take a chance on 'drill' music, and how he secured a collaboration with Drake and Central Cee for one of his most-watched freestyle videos. This episode was produced by Miguel Estrada.  It was edited by James Jeffrey. Follow Ga...

Kind Healthy Snacks founder Daniel Lubetzky joins Bísness School host Ashley Chaparro to discuss the influence of his father in developing his entrepreneurial spirit, the business lessons he learned from launching his first company and the qualities he looks for when investing in a business.   This episode was produced by Miguel Estrada. It was edited by James Jeffrey.   Follow Ashley Chaparro at...

When Kayla Casteñeda was a child, she spent several days at her grandparent's house in Central California — where she learned how to prepare “aguas frescas” with the ripe fruit that her grandfather, a farmworker, collected from the fields. “Agua fresca,” which literally translates to “fresh water,” is a popular type of beverage in Mexico and Latin America. The drink is made from an array of fruits...

Tequila has become one of the favorite spirits in the U.S. So much so that according to the Distilled Spirits Council of the United States, the consumption of the iconic Mexican beverage has grown 294% since 2003. The industry is so competitive that when Spanish American actor Diego Osorio decided to venture into the spirits world, he knew he needed to distinguish himself from other brands, so he...

If somebody could name a quintessential symbol of Mexican gastronomy, that ingredient would be salsa. Whether it’s hot sauce, salsa verde or habanero, salsas help enhance the flavor of many Mexican traditional recipes by adding depth, and most commonly, spice to the food. So when Hector Saldivar moved from Mexico to CA, he realized salsa options at U.S. grocery stores didn’t resemble the flavors h...

Bísness School is coming back for another season! New episodes start Feb. 26. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This is our last episode for season 2. As usual, we are a cool school, which means we definitely do not have episodes during winter break. We will be back with more episodes early 2025.  Olympian and former pro soccer player Melissa Ortiz joins us for our last episode of this season. She represented Colombia at the U20 World Cup in 2010 and at the 2012 London Olympics. She's worked as a sideline r...

They represent the most expensive women’s soccer player in history, are responsible for the biggest contract in NWSL soccer history and have 41 clients who’ve played in the World Cup. TMJ, formerly known as The Marketing Jersey, wants you to know that they are the heart and soul of women’s soccer. But it wasn’t always that way. When Guillermo Zamarripa started TMJ in 2014, there were zero training...

NOTE: This is a bonus episode in Spanish. ¿Cómo se reproduce el éxito que un artista está teniendo en México al otro lado de la frontera? Ese es el superpoder de MATS, una agencia que ayuda a artistas de Latinoamérica, como Gera MX y Kenia Os, a conquistar el mercado estadounidense.  Sigue a @MATS Sigue a @byfernandoh Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information ab...

When sisters Mafe and Coco Cabezas moved to the United States from Venezuela, they missed many foods, but one stood out more than others: arepas. Arepas are a staple in Venezuela. They're corn dough cakes that can be filled with anything from meats to vegetables. The sisters went from eating homemade arepas every single day in Venezuela to not having the time to make them, nor the calorie balance...

When Martin Cabrera’s high school teacher asked Martin what the difference between a stock and a bond was, Martin proudly raised his hand and explained that a bond something between a man and a woman. He would later learn the definition his high school economics teacher was looking for and use it to launch Cabrera Capital Markets, one of the biggest Hispanic-owned financial firms in the country. T...

One of Mexico's most versatile sauces may not be salsa verde or roja, but rather, chamoy. It's a blend of dehydrated fruit with chili powder, salt, sugar and citrus. It's an ingredient that can go on everything from a mango to a margarita. But one of the ingredients in chamoy is exactly what made it impossible for Annie Leal's dad to eat it after he was diagnosed with diabetes. That's why Annie de...

BIG NEWS: We are nominated for a Signal Award! Bísness School is a finalist in the Business People and Entrepreneurs Shaping Culture category, and now we just need your help to win. You can vote for us here: https://vote.signalaward.com/PublicVoting#/2024/shows/general/business-people-entrepreneurs-shaping-culture On today's episode, we're bringing you the story of PepsiCo's latest $1.2 billion ac...

You’ve seen the headlines. "All-star third baseman Jose Ramirez agrees to 5-year, $124M extension with Cleveland." Behind those deals is a lesser known negotiator trying to craft the best possible deal for a baseball player: the agent. Rafa Nieves is one of them, founding sports agency Republik Sports in 2020. His agency is responsible for that headline you read seconds ago and represents players...

When Julissa Prado was a child, she spent several summers with her grandmother in Mexico — where she learned how to mix natural ingredients, such as lemon, sugar and aloe vera to prepare homemade remedies. She realized she could use other similar ingredients for something she had long struggled with: her curly hair. Frustrated with the lack of products in the United States to reduce frizz and prov...

Bísness School is coming back for another season! Hear from the Latino entrepreneurs behind companies like Rizos Curls, Siete Foods and I Love Chamoy. New episodes start Sept. 10. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What do music mogul Emilio Estefan, filmmaker Robert Rodriguez and Oscar Muñoz, the first Latino CEO of United Airlines, have in common? They’ve all done business with Gary Acosta, a man who Hispanic Business Magazine has named as one of 100 most influential Hispanics in the United States. Gary Acosta has been on a 20-plus year mission to increase Hispanic homeownership. In 2001, he co-founded the...

When companies like Honda want to launch a new pickup truck, and they want that vehicle to do well with Hispanic consumers, they don’t just go with their gut feeling to figure out what that consumer wants. Instead, they hire a market research firm to tell them what that consumer wants. Yet 20 years ago, market research firms couldn’t really tell you. They could tell you what general American consu...