Behind the Training

Sales enablement isn’t just training—it’s architecture. In this episode, Steve Muccini, Director of Global Sales Enablement, shares how a background in marketing shaped his systems-first approach to enablement. We dig into onboarding strategy, AI use cases, GTM alignment, and why real impact comes from enabling the process , not just the people.

Measuring What Matters: Trey Morton on Training That Actually Sells Russ Somers sits down with Trey Morton, Senior Director of Professional Education and Sales Training, to unpack what makes sales training stick (and sell). From his military‑shaped philosophy to a no‑fluff strategy that riffs on the Kirkpatrick model, Trey argues training isn’t about feel‑good scores - it’s about behavior change a...

In this episode, Chrissy Richards—Head of North America Learning Experience at Sanofi—shares how she built her career from chemist to learning leader, and why meeting learners where they are is the key to lasting impact. We dig into designing foundational training for vaccine sales teams, building resilience in the face of market challenges, and using AI to make learning more personal and producti...

In this debut of Behind the Training , we sit down with Brad Faulkenburg. Brad breaks down how AI is reshaping pharmaceutical sales training and how grit still wins in competitive healthcare environments. He explains his company's shift to omnichannel engagement, their AI-powered coaching simulations, and the mindset they look for when hiring top talent. Whether you're a sales pro or sales trainer...