Dreamdata
Attributed - A podcast by Dreamdata
Welcome to Attributed by Dreamdata, the B2B marketing podcast for marketing teams looking to master growth. Every week, we host experts from the B2B go-to-market space to discuss digital marketing strategies, B2B podcast marketing, and revenue optimization. Whether you're lead gen or Ops, join our marketing podcast interviews to learn how to fire up revenue and solve your biggest B2B marketing challenges.
No dejes de visitar la web del podcast y apoyar a su creador: dreamdata.io
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Episodios
Content as B2B revenue driver? 14.11.2022 38:41
In B2B CMOs and Content Marketers do know that content matters. Everyone wants more Content but proving the true value of content production remains an enigma for the larger part of most companies. Content is notoriously difficult to measure. Do visitors consuming your content go on to become opportunities and revenue months later? What content is most effective at which point in the funnel? We ar...
How to prepare for a Marketing Leader role? 07.11.2022 33:59
The first 90 days as a Marketing Leader are crucial for your success in the role. We are chatting with Juliana Geller Head of Marketing at Uizard. Brazilian B2B Marketing Geek with a flare for demand gen, data-driven marketing strategy and marketing operations in startups. We cover: - What to focus on before you start in your new leadership role as a marketer? - First 30 & 60 days in the role...
Exploring B2B Go-to-market benchmarks 2022 31.10.2022 31:52
In Q2 2022, Dreamdata released our first B2B go-to-market benchmarks report, in this episode Laura, Steffen, Jeremy and Lars are going through the report’s main findings, and what these reveal about the B2B customer journey. They cover: - How long does the average B2B customer journey take? - How many touches are there before closing a deal? - How many stakeholders are involved in customer journey...
Welcome to Attributed - A Podcast By Dreamdata 28.10.2022 0:47
An intro to Attributed - A new Podcast By Dreamdata, with main hosts, Laura Erdem and Steffen Hedebrandt. Connect with our hosts: Laura Erdem: https://www.linkedin.com/in/lerdem/ Steffen Hedebrandt: https://www.linkedin.com/in/steffenhedebrandt/ Visit Dreamdata's website: https://dreamdata.io/
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