Kevin Dennis

Mind Your Wedding Business Podcast

Business EN ↓ 91 Folgen

The Mind Your Wedding Business Podcast provides actionable strategies and resources for business-minded wedding professionals who love love — but also care about their bottom line. Host and owner of the WeddingIQ blog, Kevin Dennis, welcomes industry experts to each episode to share their best advice, biggest mistakes, and proven strategies for business growth and client satisfaction. Kevin brings his own share of industry knowledge to the table. He is the founder of lighting and A/V company, Fantasy Sound Event Services, as well as a national speaker and regular contributor to B2B publication...

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Autor

Kevin Dennis

Kategorie

Business

Podcast-Website

weddingiq.com

Neueste Folge

6. Okt 2026

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#67: Is Your Wedding Website Ready for the AI Shift? with Marc McIntosh 17.03.2026

AI is changing how couples find wedding vendors — and if your website isn’t optimized for AI search, you could be invisible. In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Marc McIntosh of Team Wedding Marketing to break down how AI, ChatGPT, and answer engines are reshaping wedding marketing. If you're a wedding professional relying on The Knot, WeddingWire, or tradit...

#66: Is It Time to Expand? How Wedding Pros Know When It’s Time for Their First Hire with Adrienne Gardner 10.03.2026

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Adrienne Gardner , sales and business strategist for wedding and event professionals, to discuss one of the biggest decisions business owners face: when to expand your team. Hiring your first employee is often seen as a milestone of growth, but Adrienne explains why it’s important to first understand your motivation for ex...

#65: Turning Consultations into Bookings: Practical Tips to Increase Conversions with Steven Burchard 03.03.2026

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Steven Burchard of Magical Memories Entertainmen t to break down one of the biggest challenges wedding professionals face: turning consultations into confirmed bookings. From first inquiry to final follow-up, Steven shares practical insight on why consultations should feel like conversations — not sales pitches — and how t...

#64: How Culture, Family Dynamics, and Communication Styles Shape Buying Decisions with Anshika Arora 24.02.2026

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with multicultural & Gen-Z wedding expert Anshika Arora with Eternity CRM to unpack how culture, family dynamics, and communication styles are quietly shaping modern buying decisions. From fusion weddings to multi-generational decision-making, Anshika explains why today’s couples aren’t booking the same way they did even th...

#63: Book More Weddings Without The Overwhelm with Heidi Thompson 17.02.2026

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with marketing strategist Heidi Thompson to talk about what’s really happening in the wedding industry right now and how to book more weddings without feeling completely overwhelmed. Heidi shares insights on generational shifts, the rise of Gen Z couples, and why today’s buyers expect clarity, transparency, and trust long befor...

#62: Business Trip! Venue Relationships That Get You Referred with Shannon Tarrant 10.02.2026

In this episode of Mind Your Wedding Business , we’re launching a brand-new podcast takeover segment called Business Trip! — where industry experts step into the host seat to interview Kevin Dennis and take a deeper dive into real-world wedding business insights. For the first Business Trip, Shannon Tarrant , co-founder of Wedding Venue Map , takes over as guest host to tackle one of the biggest “...

#61: Insight Out: Uncovering the Hidden Truths of Consumer Behavior with Loni Peterson 03.02.2026

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Loni Peterson of LP Creative Events to unpack why understanding consumer behavior is essential for wedding professionals navigating a rapidly changing market. Drawing from both her real-world experience and her role as a professor at CU Boulder, Loni shares how emotional connection, authenticity, and values-driven branding...

#60: First Beats Best: How Wedding Pros Actually Get Booked with Jordan Roepke 27.01.2026

Why is being first more powerful than being the best in today’s wedding market? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Jordan Roepke , award-winning wedding photographer and videographer based in Nashville, Tennessee, to explore why speed, connection, and responsiveness often matter more than perfection. Jordan breaks down what actually drives bookings in a cro...

#59: Staying Visible in 2026: Digital Trends Every Event Pro Should Know with Krista Chapman 20.01.2026

What does it really mean to “stay visible” in 2026? When search, social, and AI are changing by the month? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Krista Chapman, Founder and Lead Strategist of Path & Compass, to unpack the digital shifts event pros can’t afford to ignore. Krista explains how couples are searching differently (voice, image, social, and AI se...

#58: Visibility as a Business Strategy (Not Just Marketing) with Renée Dalo 13.01.2026

What if visibility wasn’t about being louder, but about being clearer? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Renée Dalo for a candid conversation about visibility as a strategic and sustainable tool for growth in the wedding industry. They explore how showing up with intention builds trust, attracts aligned clients, and shortens the sales cycle long before an...

#57: Wedding Business Lessons from 2025 with Rian Dennis 31.12.2025

In this special year-end episode of Mind Your Wedding Business , Kevin is joined by a very special guest—his daughter, Rian , who steps into the host seat to interview him about the year that was. Together, they look back on 2025, revisiting standout episodes, memorable guests, and the biggest lessons that shaped the podcast over the past year. Through Rian’s thoughtful and playful questions, Kevi...

#56: Creative Balance for Wedding Pros: Celebrate More, Compare Less with Tabitha Roberts 16.12.2025

What would your work look like if you stopped measuring it against everyone else’s? In this episode of Mind Your Wedding Business , Kevin sits down with seasoned wedding planner Tabitha Roberts of Roberts & Co. Events for an honest conversation about comparison, burnout, and protecting your creativity in an industry that never stops moving. After 16 years in the DC market, Tabitha has seen how...

#55: Collaborations + Bundles + Pinterest: A Power Combo for Wedding Businesses with Dana Bahr 09.12.2025

What if your content could keep working long after you logged off? In this episode of Mind Your Wedding Business , Kevin sits down with Pinterest marketing strategist Dana Bahr of Dana’s Desk to explore how wedding pros can transform their existing content into evergreen visibility—without burning out on social media. Dana specializes in helping creative entrepreneurs turn galleries, blogs, and In...

#54: The Great Website Pricing Debate with Taylor De La Fuente 02.12.2025

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Taylor de la Fuente—CEO of Bigmouth Copy, former journalist, and the boldly opinionated expert behind some of the industry’s strongest messaging—to tackle one of the biggest questions wedding pros face today: Should you list your pricing on your website? Pulling from her deep background in sales psychology and website copy...

#53: Celebrating Heritage Through Multicultural Weddings with Tanya Pushkine 25.11.2025

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Tanya Pushkine , also known as The Vow Whisperer , to explore why multicultural ceremonies are one of the most powerful ways couples can celebrate their heritage. After a successful corporate career, Tanya unexpectedly discovered her calling during her own wedding—launching a niche business dedicated to crafting deeply per...

#52: The Trust Recession & How Wedding Vendors Are Using Social Media with Adrienna McDermott & Andrea Shah 11.11.2025

In this episode of Mind Your Wedding Business , Kevin sits down with marketers Adrienna McDermott of Ava And The Bee and copywriter Andrea Shah to unpack “the trust recession” - why today’s couples are more skeptical than ever, and how wedding vendors can use social media to rebuild credibility. Together, they dig into the post-pandemic shift: price whiplash, viral horror stories, and glossy feeds...

#51: How NOT To Network: Networking Horror Stories with Julian Ribinik 04.11.2025

In this episode of Mind Your Wedding Business , Kevin sits down with New York–based wedding photographer and wellness coach Julian Ribinik to talk about networking the honest way. From “spray-and-pray” introductions to the perils of overindulging at mixers, they share real stories that reveal what not to do, and what actually builds trust. Together, they unpack the mindset shifts that make network...

#50: How Wedding Pros Can Make the Most of Wedding MBA with Meghan Ely 28.10.2025

In this special 50th episode of Mind Your Wedding Business , Kevin sits down with industry leader (and sister) Meghan Ely — owner of OFD Consulting , founder of Wedding Industry Speakers , and one of the wedding world’s most trusted publicists. A three-time guest on the podcast, Meghan brings more than 16 years of experience in media relations exclusive to the wedding industry, specializing in rea...

#49: The Cultural Shift to Micro Weddings with Jenny Mac 21.10.2025

What happens when couples stop planning for everyone else and start planning for themselves? In this episode of Mind Your Wedding Business , Kevin sits down with Jenny Mac , founder of Eloping is Fun , to explore the global movement redefining what it means to get married. From intimate city hall moments to five-star destination dinners, Jenny has helped nearly 1,000 couples design celebrations th...

#48: Forecasting the Wedding Industry: What’s Next for Couples & Vendors with Nora Culley Tuck 02.09.2025

What does the future of weddings look like, and how can today’s pros prepare for it? In this episode of Mind Your Wedding Business , Kevin sits down with Nora Culley Tuck, Owner and Creative Director of Engaged with Nora, to forecast where the wedding industry is headed. From the decline of “Pinterest weddings” to the rise of experiential design and Gen Z’s bold approach to tradition, Nora shares...

#47: What Niche Wedding Vendors Wish the Industry Knew with Brittany Branson 26.08.2025

What does it take to build a thriving business in a niche corner of the wedding industry? And what lessons can every wedding pro (no matter their service) take from it? In this episode of Mind Your Wedding Business , Kevin sits down with Brittany Branson, a destination live wedding painter and creative coach, to unpack the marketing strategies that helped her turn a little-known service into a sus...

#46: How to Build a Cohesive Wedding Brand Across Multiple Businesses with Raman Bains 19.08.2025

What happens when your passion project grows into multiple businesses? For many wedding pros, diversification is no longer optional; it’s the future. In this episode of Mind Your Wedding Business , Kevin sits down with Raman Bains—CEO of R&R Event Rentals and Creative Director of Brownstone Gardens—to talk about integrating two wedding businesses into one seamless brand. From daydreaming about...

#45: The Book More Weddings Summit: Your Free Ticket to What's Working Right Now with Heidi Thompson 13.08.2025

What’s actually working right now to book more weddings? Let’s find out. In this episode of Mind Your Wedding Business , Kevin sits down with wedding business coach, marketing strategist, and best-selling author Heidi Thompson to pull back the curtain on her signature event: the Book More Weddings Summit . If leads have slowed down, inquiries are ghosting you, and bookings feel harder to close, yo...

#43: LIVE From NACE Experience: More Voices, More Stories, More NACE 11.08.2025

We told you we'd be back! In the second live episode of Mind Your Wedding Business from NACE Experience 2025, Kevin is back on the mic for Day Two in Milwaukee, Wisconsin (aka MKE), with honorary co-host, Michelle Stansfield, chatting with even more industry leaders, chapter trailblazers, and conference MVPs. From teleprompter drama to bold ideas for the future of NACE, this episode dives deep int...

#42: Democratizing Luxury: How To Make Every Client Feel Like A VIP with Kawania Wooten 05.08.2025

We often think luxury has to come with a high price tag, but what if it’s really about how you make people feel ? In this episode of Mind Your Wedding Business , Kevin sits down with Kawania Wooten, owner of Howerton + Wooten Events and founder of The Enlightened Creative, to unpack what it truly means to democratize luxury in the wedding industry. From handwritten notes to CRM-powered magic, Kawa...

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