Mind Your Wedding Business Podcast

Your website may be your own piece of online real estate, but how are people actually finding it? In this episode of Mind Your Wedding Business , Kevin sits down with live wedding painter Renée van de Kerkhof to talk about backlinks, why they matter for your website, and how wedding pros can start building them in practical ways. Renée breaks down what makes a backlink valuable, why quality and re...

Social media can bring potential clients to your business, but what happens once they land on your profile? In this episode of Mind Your Wedding Business , Kevin sits down with Nina Addeo of I Do Wedding Marketing to talk about how wedding pros can create social media that attracts the right audience instead of leaving potential clients confused. Nina shares how clear messaging, an optimized profi...

Standing out in the wedding industry can feel harder than ever, especially when couples have so many options competing for their attention. In this episode of Mind Your Wedding Business , Kevin sits down with wedding business marketing expert Becca Pountney to rethink the traditional marketing funnel and explore a new way to approach the customer journey. Becca breaks down her “marketing theme par...

Contracts may not be the most exciting part of running a wedding business, but understanding what you’re signing can save you from major headaches. In this episode of Mind Your Wedding Business , Kevin sits down with Casey Glasser, founder of Foundwell Legal, to break down the contract terms wedding pros should actually be paying attention to. Casey shares what to know about common clauses like fo...

A beautiful website doesn’t always mean a website that converts. In this episode of Mind Your Wedding Business , Kevin sits down with Adrienna McDermott, Owner & Lead Strategist of Ava And The Bee, to discuss how your website could be costing you inquiries without you even realizing it. Adrienna shares what wedding pros should be paying attention to beyond aesthetics, from website analytics an...

Destination weddings can open the door to an entirely new revenue stream for wedding professionals. In this episode of Mind Your Wedding Business , Kevin sits down with Tami Santini, founder of Paradise Getaways and Destination Wedding & Honeymoon Travel Business Academy, to discuss what it takes to break into the destination wedding travel industry. Tami shares why wedding pros don't need to...

Paid advertising can be one of the fastest ways to grow your wedding business... if you're doing it correctly. In this episode of Mind Your Wedding Business , Kevin sits down with Mark Chapman, Founder of The I Do Society, to discuss the biggest mistakes wedding professionals make with paid advertising and how to build a strategy that actually brings in qualified leads. Mark shares why most busine...

Difficult clients are part of the wedding industry, but what if the way you respond to them has more to do with your nervous system than you think? In this episode of Mind Your Wedding Business , Kevin sits down with Wealth Capacity Strategist and Bookkeeper, Hailey Fernelius of Hailey Ann Co., to explore how stress responses can influence the clients you attract and the decisions you make. Hailey...

Mind Your Wedding Business is back LIVE from NACE Experience 2026 in New Orleans, Louisiana, as the official podcast of NACE Experience! Kevin Dennis and Michelle Stansfield continue the conversation with speakers, sponsors, and industry leaders from this year's conference. They go deep into content creation and AI to generational leadership, industry trends, and what today's couples are looking f...

Mind Your Wedding Business is LIVE at NACE Experience 2026 in New Orleans, Louisiana, as the official podcast of NACE Experience! Kevin Dennis and Michelle Stansfield are bringing you conversations with speakers and industry leaders from this year's conference. Your favorite past presidents are here to talk leadership, company culture, technology, hospitality, and the future of the events industry...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Nata Salvatori, business coach, fractional COO, and the founder of Accidental CEO, to discuss why so many business owners become the biggest bottleneck in their own companies and how to break free from it. Nata shares why lasting business growth requires more than better systems. From delegating ownership instead of just t...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with wedding PR expert Meghan Ely to unpack one of the biggest pop culture moments to impact the wedding industry in recent years: Taylor Swift and Travis Kelce's wedding. Drawing on her experience as a sought-after publicist and media expert, Meghan shares why this celebrity wedding generated worldwide attention, how the media...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Ashley Ebert, founder of The Abundance Group, to discuss how wedding professionals can break free from the "hustle loop," build scalable businesses, and create more freedom without sacrificing success. Ashley shares her journey from starting a wedding-planning business at 23 to growing it into a seven-location company with...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nina Addeo, founder of I Do Wedding Marketing, to discuss how wedding professionals can stop treating social media like a never-ending marketing task and start using it as a strategic business system that consistently generates inquiries and bookings. Nina shares how she got her start in wedding marketing and explains why s...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Kaitlyn Blair, founder of Virtually Vital and one of only 19 Certified HoneyBook Pros, to discuss one of the biggest missed opportunities for wedding professionals: following up with leads consistently and confidently. Kaitlyn shares why so many wedding pros hesitate to follow up, whether it's the fear of sounding too pushy...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nadine Bozeman, owner of Sweet Francis Sewing Co. and founder of Secrets of a Bridal Seamstress, to discuss one of the biggest challenges facing wedding professionals: creating a successful business without sacrificing your personal life in the process. Nadine shares how she transitioned from a middle school teacher to a br...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Amanda Shuman, founder of Carrylove Designs, to discuss the six brand assets that can help wedding professionals attract better clients, stand out in a crowded market, and build a brand that sells for them. Amanda shares why branding goes far beyond logos and aesthetics, explaining how clarity, proof, and caliber influence...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Amy Pearson, Client Experience and Systems Strategist, to discuss how wedding professionals can use automation to create a better client experience without sounding robotic. Amy shares how thoughtful systems and workflows can help wedding pros respond faster, reduce inbox overwhelm, and guide clients through the booking pro...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Emily Foster of Emily Foster Creative to talk about one of the biggest challenges wedding professionals face when building their businesses: standing out in an industry where so many brands and websites begin to look the same. With years of experience helping wedding pros develop intentional branding, strategic websites, an...

In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Sandra Henderson of Simply Sandra Yvonne to talk about one of the biggest challenges wedding professionals face behind the scenes: losing inquiries and potential bookings because of inconsistent or overwhelming client communication processes. With over a decade of experience as a wedding and family photographer, Sandra shar...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Nora Culley Tuck of Engaged With Nora to talk about one of the biggest challenges wedding professionals face today: standing out in a crowded market without losing broad appeal. With so many brands in the wedding industry looking and sounding the same, Nora shares how leaning into authenticity, personality, and strong bran...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Julian Ribinik of Julian Ribinik Studios to talk about one of the biggest challenges wedding professionals face: navigating business seasonality in an increasingly unpredictable market. With nearly two decades in the industry, Julian shares how traditional booking patterns, such as engagement season and clearly defined bus...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Daniel Linares of DLE Event Group to talk about one of the biggest challenges wedding professionals face: learning how to delegate effectively without sacrificing quality, creativity, or control. For many business owners, letting go feels uncomfortable. Daniel shares why that hesitation often comes down to mindset, not cap...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with business coach Aislinn McKenna to talk about why strategy isn’t actually the problem for most wedding pros and what’s really holding them back. With so many professionals consuming endless content on marketing, pricing, and systems, Aislinn explains why the issue often isn’t a lack of knowledge, but the mindset patterns ru...

In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Dana Bahr, Pinterest strategist and founder of The Unapologetic Pinner , to talk about sustainable visibility for wedding professionals who are burned out on social media. With so many wedding pros feeling pressure to constantly post, stay relevant, and keep up with trends, Dana shares why the issue isn’t a lack of effort...