Kevin Dennis
Mind Your Wedding Business Podcast
The Mind Your Wedding Business Podcast provides actionable strategies and resources for business-minded wedding professionals who love love — but also care about their bottom line. Host and owner of the WeddingIQ blog, Kevin Dennis, welcomes industry experts to each episode to share their best advice, biggest mistakes, and proven strategies for business growth and client satisfaction. Kevin brings his own share of industry knowledge to the table. He is the founder of lighting and A/V company, Fantasy Sound Event Services, as well as a national speaker and regular contributor to B2B publication...
Where to listen?
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Episodes
#79: Social Media as an Operational System, Not a Marketing Task with Nina Addeo 07.07.2026 48:58
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nina Addeo, founder of I Do Wedding Marketing, to discuss how wedding professionals can stop treating social media like a never-ending marketing task and start using it as a strategic business system that consistently generates inquiries and bookings. Nina shares how she got her start in wedding marketing and explains why s...
#78: The Follow-Up Formula: Build a System That Books More Clients with Kaitlyn Blair 30.06.2026 42:29
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Kaitlyn Blair, founder of Virtually Vital and one of only 19 Certified HoneyBook Pros, to discuss one of the biggest missed opportunities for wedding professionals: following up with leads consistently and confidently. Kaitlyn shares why so many wedding pros hesitate to follow up, whether it's the fear of sounding too pushy...
#77: Balance Without Burnout: The Art of Work-Life Harmony with Nadine Bozeman 23.06.2026 41:04
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nadine Bozeman, owner of Sweet Francis Sewing Co. and founder of Secrets of a Bridal Seamstress, to discuss one of the biggest challenges facing wedding professionals: creating a successful business without sacrificing your personal life in the process. Nadine shares how she transitioned from a middle school teacher to a br...
#76: The Six Brand Assets That Sell For You with Amanda Shuman 16.06.2026 41:11
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Amanda Shuman, founder of Carrylove Designs, to discuss the six brand assets that can help wedding professionals attract better clients, stand out in a crowded market, and build a brand that sells for them. Amanda shares why branding goes far beyond logos and aesthetics, explaining how clarity, proof, and caliber influence...
#75: Automation Isn’t Making You Sound Robotic with Amy Pearson 09.06.2026 46:14
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Amy Pearson, Client Experience and Systems Strategist, to discuss how wedding professionals can use automation to create a better client experience without sounding robotic. Amy shares how thoughtful systems and workflows can help wedding pros respond faster, reduce inbox overwhelm, and guide clients through the booking pro...
#74: Building A Unique But Timeless Brand with Emily Foster 02.06.2026 52:25
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Emily Foster of Emily Foster Creative to talk about one of the biggest challenges wedding professionals face when building their businesses: standing out in an industry where so many brands and websites begin to look the same. With years of experience helping wedding pros develop intentional branding, strategic websites, an...
#73: Why Your Inquiry Process Is Costing You Clients (And How to Fix It) with Sandra Henderson 26.05.2026 50:33
In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Sandra Henderson of Simply Sandra Yvonne to talk about one of the biggest challenges wedding professionals face behind the scenes: losing inquiries and potential bookings because of inconsistent or overwhelming client communication processes. With over a decade of experience as a wedding and family photographer, Sandra shar...
#72: How to Make Your Company Stand Out Without Losing Broad Appeal with Nora Culley Tuck 12.05.2026 45:20
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Nora Culley Tuck of Engaged With Nora to talk about one of the biggest challenges wedding professionals face today: standing out in a crowded market without losing broad appeal. With so many brands in the wedding industry looking and sounding the same, Nora shares how leaning into authenticity, personality, and strong bran...
#71: How to Deal with Business Seasonality with Julian Ribinik 05.05.2026 47:23
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Julian Ribinik of Julian Ribinik Studios to talk about one of the biggest challenges wedding professionals face: navigating business seasonality in an increasingly unpredictable market. With nearly two decades in the industry, Julian shares how traditional booking patterns, such as engagement season and clearly defined bus...
#70: Delegation Done Right: How to Scale Without Losing Quality or Creativity with Daniel Linares 21.04.2026 55:24
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Daniel Linares of DLE Event Group to talk about one of the biggest challenges wedding professionals face: learning how to delegate effectively without sacrificing quality, creativity, or control. For many business owners, letting go feels uncomfortable. Daniel shares why that hesitation often comes down to mindset, not cap...
#69: Why Strategy Isn't Your Problem (And What Actually Is) with Aislinn McKenna 31.03.2026 44:08
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with business coach Aislinn McKenna to talk about why strategy isn’t actually the problem for most wedding pros and what’s really holding them back. With so many professionals consuming endless content on marketing, pricing, and systems, Aislinn explains why the issue often isn’t a lack of knowledge, but the mindset patterns ru...
#68: Sustainable Visibility for Wedding Pros Who Are Burned Out on Social Media with Dana Bahr 24.03.2026 35:59
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Dana Bahr, Pinterest strategist and founder of The Unapologetic Pinner , to talk about sustainable visibility for wedding professionals who are burned out on social media. With so many wedding pros feeling pressure to constantly post, stay relevant, and keep up with trends, Dana shares why the issue isn’t a lack of effort...
#67: Is Your Wedding Website Ready for the AI Shift? with Marc McIntosh 17.03.2026 45:43
AI is changing how couples find wedding vendors — and if your website isn’t optimized for AI search, you could be invisible. In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Marc McIntosh of Team Wedding Marketing to break down how AI, ChatGPT, and answer engines are reshaping wedding marketing. If you're a wedding professional relying on The Knot, WeddingWire, or tradit...
#66: Is It Time to Expand? How Wedding Pros Know When It’s Time for Their First Hire with Adrienne Gardner 10.03.2026 40:27
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Adrienne Gardner , sales and business strategist for wedding and event professionals, to discuss one of the biggest decisions business owners face: when to expand your team. Hiring your first employee is often seen as a milestone of growth, but Adrienne explains why it’s important to first understand your motivation for ex...
#65: Turning Consultations into Bookings: Practical Tips to Increase Conversions with Steven Burchard 03.03.2026 35:44
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Steven Burchard of Magical Memories Entertainmen t to break down one of the biggest challenges wedding professionals face: turning consultations into confirmed bookings. From first inquiry to final follow-up, Steven shares practical insight on why consultations should feel like conversations — not sales pitches — and how t...
#64: How Culture, Family Dynamics, and Communication Styles Shape Buying Decisions with Anshika Arora 24.02.2026 38:05
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with multicultural & Gen-Z wedding expert Anshika Arora with Eternity CRM to unpack how culture, family dynamics, and communication styles are quietly shaping modern buying decisions. From fusion weddings to multi-generational decision-making, Anshika explains why today’s couples aren’t booking the same way they did even th...
#63: Book More Weddings Without The Overwhelm with Heidi Thompson 17.02.2026 48:27
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with marketing strategist Heidi Thompson to talk about what’s really happening in the wedding industry right now and how to book more weddings without feeling completely overwhelmed. Heidi shares insights on generational shifts, the rise of Gen Z couples, and why today’s buyers expect clarity, transparency, and trust long befor...
#62: Business Trip! Venue Relationships That Get You Referred with Shannon Tarrant 10.02.2026 55:03
In this episode of Mind Your Wedding Business , we’re launching a brand-new podcast takeover segment called Business Trip! — where industry experts step into the host seat to interview Kevin Dennis and take a deeper dive into real-world wedding business insights. For the first Business Trip, Shannon Tarrant , co-founder of Wedding Venue Map , takes over as guest host to tackle one of the biggest “...
#61: Insight Out: Uncovering the Hidden Truths of Consumer Behavior with Loni Peterson 03.02.2026 34:26
In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Loni Peterson of LP Creative Events to unpack why understanding consumer behavior is essential for wedding professionals navigating a rapidly changing market. Drawing from both her real-world experience and her role as a professor at CU Boulder, Loni shares how emotional connection, authenticity, and values-driven branding...
#60: First Beats Best: How Wedding Pros Actually Get Booked with Jordan Roepke 27.01.2026 46:06
Why is being first more powerful than being the best in today’s wedding market? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Jordan Roepke , award-winning wedding photographer and videographer based in Nashville, Tennessee, to explore why speed, connection, and responsiveness often matter more than perfection. Jordan breaks down what actually drives bookings in a cro...
#59: Staying Visible in 2026: Digital Trends Every Event Pro Should Know with Krista Chapman 20.01.2026 51:10
What does it really mean to “stay visible” in 2026? When search, social, and AI are changing by the month? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Krista Chapman, Founder and Lead Strategist of Path & Compass, to unpack the digital shifts event pros can’t afford to ignore. Krista explains how couples are searching differently (voice, image, social, and AI se...
#58: Visibility as a Business Strategy (Not Just Marketing) with Renée Dalo 13.01.2026 56:52
What if visibility wasn’t about being louder, but about being clearer? In this episode of Mind Your Wedding Business , Kevin Dennis sits down with Renée Dalo for a candid conversation about visibility as a strategic and sustainable tool for growth in the wedding industry. They explore how showing up with intention builds trust, attracts aligned clients, and shortens the sales cycle long before an...
#57: Wedding Business Lessons from 2025 with Rian Dennis 31.12.2025 25:01
In this special year-end episode of Mind Your Wedding Business , Kevin is joined by a very special guest—his daughter, Rian , who steps into the host seat to interview him about the year that was. Together, they look back on 2025, revisiting standout episodes, memorable guests, and the biggest lessons that shaped the podcast over the past year. Through Rian’s thoughtful and playful questions, Kevi...
#56: Creative Balance for Wedding Pros: Celebrate More, Compare Less with Tabitha Roberts 16.12.2025 39:07
What would your work look like if you stopped measuring it against everyone else’s? In this episode of Mind Your Wedding Business , Kevin sits down with seasoned wedding planner Tabitha Roberts of Roberts & Co. Events for an honest conversation about comparison, burnout, and protecting your creativity in an industry that never stops moving. After 16 years in the DC market, Tabitha has seen how...
#55: Collaborations + Bundles + Pinterest: A Power Combo for Wedding Businesses with Dana Bahr 09.12.2025 29:52
What if your content could keep working long after you logged off? In this episode of Mind Your Wedding Business , Kevin sits down with Pinterest marketing strategist Dana Bahr of Dana’s Desk to explore how wedding pros can transform their existing content into evergreen visibility—without burning out on social media. Dana specializes in helping creative entrepreneurs turn galleries, blogs, and In...
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