Retail Media Therapy

Welcome to EP31 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. In this special holiday episode, we ask the BIG questions: • Who’s on Santa’s naughty list in Retail Media? • What do you get the retail media network that has everything (hello Amazon and Walmart) • Are Colin and Viv being fi...

Welcome to EP30 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. In this episode: • Is Walmart really a retailer anymore and should your board stop thinking like a retailer? • We deep dive into the huge value of in store screens and how each screen location needs to be considered differentl...

Welcome to EP29 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. In this episode: • The Incrementality Myth • Winning With Media Agencies The podcast unpacks why the retail media industry has become overly fixated on incrementality, arguing that while measurement matters, it shouldn’t overs...

Welcome to EP28 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. In this episode: • Atlas Vs Google – Is the browser from ChatGPT a Google Ads killer? • Amazon no longer want to own shopping, they want to own advertising. That's the claim Viv makes as Colin explains what AWS RTB Fabric is •...

Welcome to EP27 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. This episode: OpenAI announces Instant Checkout partners – is it friend or foe to retail media networks? The Trade Desk’s online gamble – partnering with Koddi and GoPuff to make Sponsored Products available on its platform. O...

Welcome to EP26 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. It's the episode where Colin calls Viv sexy and Viv makes a £5,000 bet over Criteo and Google. There's also talk of advertisers using Amazon DSP will have direct access to Netflix’s premium ad inventory, as well as Disney, HBO...

Retail Media Therapy is brought to you by Grace & Co, the marketing and commerce consultancy. This episode s an AI Special. Our 2 big AI topics are; 1) WPP’s view of creative agencies in an AI world: what it means for retail media Join Colin, Viv and our guest, Matthew Kershaw, a former Ad Agency man turned AI consultant to discuss WPP’s new white paper and the ad agency's a vision of what an...

Welcome to EP24 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. Happy birthday to us!  The Retail Media Therapy podcast is 1 year old. So Colin and I take a moment to reflect on the huge changes that have happened in retail media since July 2024. This episode, we talk about: Huge grow...

Welcome to EP23 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. This episode, we talk about: Cindy Rose, the ex-Microsoft COO and now WPP's new CEO, and we ask are the global advertising agencies about tech not creativity? Linda Yaccarino has stepped down as CEO of X. And it got us thinkin...

Welcome to EP22 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. This episode: Hot partnerships: Channel 4, ITV and Sky with Comcast Advertising Amazon Ads and Disney Advertising Amazon's DSP and Disney+ Instacart & Pinterest PayPal & OMG CVS & Reddit: DoorDash gets cooking and...

Cannes Deathmatch Live - Part 2 The Retail Media Therapy podcast goes live at the Cannes International Festival of Creativity So strap in to live to Retail Media Therapy Live: Celebrity Deathmatch Edition. → Featuring the experts: Kiri Masters vs Andrew Lipsman vs Colin Lewis → Judged by Mario Mijares (Gulp Media by 7-Eleven), David Clark (Elevate by Frasers Group) and Stacy Gratz (Tesco Media and...

Cannes Deathmatch Live - Part 1 The Retail Media Therapy podcast goes live at the Cannes International Festival of Creativity So strap in to live to Retail Media Therapy Live: Celebrity Deathmatch Edition. → Featuring the experts: Kiri Masters vs Andrew Lipsman vs Colin Lewis → Judged by Mario Mijares (Gulp Media by 7-Eleven), David Clark (Elevate by Frasers Group) and Stacy Gratz (Tesco Media and...

Welcome to EP19 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. This episode: We invite you to join Retail Media Therapy live in Cannes on June 17th 2025 – to join the event, sign up here: https://lu.ma/cffr9bys TikTokification and what it means for Retail Media WPP’s AI magic – is adverti...

Welcome to EP18 of the Retail Media Therapy podcast with retail media consultants Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. On this episode: Costco and Sam’s Club’s fighting talk - how membership clubs are thinking about retail media differently Frasers Group re-invents fashion Retail Media - the fashion retail group goes b...

Retail Media Therapy is brought to you by Grace & Co, the marketing and commerce consultancy. Retail Media Therapy is hosed by Viv Craske and Colin Lewis. This episode: Walmart AdTech U-Turn Shell’s retail media secret Retail media’s impact on share prices Grace & Co | Retail Media Experts Hosted on Acast. See acast.com/privacy for more information.

Retail Media Therapy is hosted by Colin Lewis and Viv Craske of Grace & Co, the marketing and commerce consultancy. This episode: Walmart asks brands for a 25% increase in retail media money Meta bets big on marketplaces and measurement How to make it rich in Home & Garden - we look at Bunnings, Kingfisher and Home Depot and what makes DIY and home and garden such a unique opportunity in r...

Welcome to EP15 of the Retail Media Therapy podcast with myself and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy. This episode we talk about: Why Lidl and Dubai chocolate offer a big opportunity for retailers to think differently about retail media How The Very Group - UK's pure play fashion retailer - is pushing data-driven creativity Where...

Retail Media Therapy is brought to you by Grace & Co, the marketing acceleration consultancy. Hosted by Viv Craske and Colin Lewis. This episode's special guest is Kiri Masters. This episode: Unilever’s new CEO; are DSPs failing, Iceland’s RM proposition. Grace & Co | Retail Media Experts Hosted on Acast. See acast.com/privacy for more information.

Welcome to EP13 of the Retail Media Therapy podcast with myself and Colin Lewis. Retail Media Therapy comes form Grace & Co - the marketing acceleration consultancy. This episode: • The power of convenience is shown by UK Co-op's revealing study • Meta's team says media spend is wasted if it's not incremental • Our On The Couch segment delves into the world of retail media organisational desig...

RMT is brought to you by Grace & Co, the marketing acceleration consultancy. Presented by Colin Lewis and Viv Craske This episode: Dunnhumby & AI, Walmart Scintilla, and measuring incrementality Grace & Co | Retail Media Experts Hosted on Acast. See acast.com/privacy for more information.

Hello, we're Viv and Colin - your personal therapists in the world of retail media. Retail Media Therapy is brought to you by Grace & Co, the marketing acceleration consultancy. This episode:  Asda’s data play, Q-commerce retail media and Airport Advertising Join us this next episode of the Retail Media Therapy podcast where you can lie on the couch and we can solve all your ret...

Hello, we're Viv and Colin -  your personal therapists in the world of retail media. Retail Media Therapy is brought to you by Grace & Co, the marketing acceleration consultancy. This episode:  NRF trends, Amazon takes on Criteo, Insights reports are On The Therapist’s Couch Join us this next episode of the Retail Media Therapy podcast where you can lie on the couch and we can s...

This is Retail Media Therapy, from Grace&Co. Viv and Colin are your personal therapists in the world of retail media, solving all your retail media problems. In this episode they dive into the biggest stories, most surprising events and the biggest opportunities that arrives in 2024. Instacart, Google, Co-op, Walmart Connect, TikTok, Tesco, Dunnhumby & Group M, Perplexity, Boots Media Grou...

This is Retail Media Therapy, from Grace&Co, with the latest retail media & commerce headlines - including Motors, Media and Music, whether AI Search will break the internet and ROPO is on the couch. As Viv and Colin are your personal therapists in the world of retail media, there's also the return of our new FEATURE in this episode as Dr Colin and Viv reveal their expert diagnosis as they...

This is Retail Media Therapy, from Grace&Co, with the latest retail media & commerce headlines - including Criteo ROPO & C-store media! As Viv and Colin are your personal therapists in the world of retail media, there's also a new FEATURE for episode seven - we ask how to capture growth? Dr Colin and Viv reveal their expert diagnosis! For much more check out  retailmediatherapy.co...