Vicky Wu Marketing

Your Marketing Department

Business EN ↓ 190 episodes

Entrepreneurs: this is what your Chief Marketing Officer would tell you ... if you had one! We share the experience gained over 30 years of marketing for Fortune 500 companies and multi-billion-dollar organization PLUS working with nonprofits and startups with limited or no budget. I bring the real, no-BS marketing strategies from the corporate guys with deep pockets and big budgets and provide insights for SMBs who don't usually have access to that level of expertise.

Author

Vicky Wu Marketing

Category

Business

Podcast website

unscrewedmarketing.com

Latest episode

Feb 10, 2026

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Episodes

Differentiation Strategy: Business From Survive To Thrive Series 25.03.2020

At all times, one of the best things you can do for your business is set a differentiation strategy and use it in your messaging and branding. This can be an even more successful strategy during a recession. Learn our best tips to get you started. Visit our blog to search for the marketing advice you need https://vickywu.us #entrepreneur #marketing #digitalmarketing #branding

Entrepreneur Tips for Business Continuity During Social Distancing or Self Quarantine 13.03.2020

BONUS ideas of fun ways to stay connected with your customers - 4 real-life entrepreneur examples at the end Do you need an idea similar to the ones in the video? Comment below and tell me what you do, and I'll comment back with a specific idea! COVID-19 has resulted in a lot of people needing to work from home - including those entrepreneurs who do not traditionally do so. It can be even harder f...

Working With Microinfluencers: Where Businesses Go Wrong 28.02.2020

Working With Influencers - What do I need to know? How do I work with one? And how much do they cost? Most importantly, where do businesses go wrong when working with a microinfluencer? Be sure to SUBSCRIBE to our channel to stay up to date with the latest marketing tips! #marketing #entrepreneur #business

Instagram Shadow Ban Is It Even A Real Thing 21.02.2020

You've probably heard about an "Instagram Shadowban", and there's a lot of people who will let you pay them to fix this for you or teach you how to avoid it. Is it even a real thing? I reached out to contacts at IG, and tested some of my own, and I have the scoop for you... plus FIVE STRATEGIES that you need to be using with Instagram. Drop your questions or comments below. And be sure to SUBSCRIB...

Keeping In Contact With Your Customers: My Favorite CRM 14.02.2020

We've talked before how the things you've done to get you where you are, are not the same things you need to do to take your business to the next level. One of the best things you can do is have a CRM that helps you be most efficient, automate some of the process of responding to leads, sending quotes, contracts, and invoices, to make sure nothing falls through the cracks and free up your time to...

What Exactly Is A Sales Funnel? 07.02.2020

What Exactly IS a Sales Funnel? One of the most common marketing questions we hear is "what is a sales funnel"; or sometimes the question is 'what exactly is a marketing funnel?' There's so much information available online that it gets confusing, yet the one thing people hear is that you need one, even if you don't know what it is. You know what? You already have a sales funnel. You just may want...

Is It Okay NOT To Want To Grow My Business? 31.01.2020

One of the questions I see most often UNASKED is if it's ever okay not to want to grow your business ... and it's unasked because it's often met with shaming. I'm here to dispel the myth that the only acceptable answer is no. Yet there are also strategies that can help your business grow without requiring you to work more hours or spend a lot more money. You can request a consultation to learn wha...

How Do I Get Sponsors For My Business 24.01.2020

One of the most common marketing questions we get asked and we hear is "how do I get sponsors for my business?" While it's possible ... if it were easy everyone would be doing it and there would be no need to actually sell a product or service. Here's the basics that we learned in a decade of securing corporate sponsorships. SUBSCRIBE to our channel so that you never miss a marketing update. More...

Follow Your Passion May Be Bad Advice 17.01.2020

A very common thing I see people recommending to a new entrepreneur is FOLLOW YOUR PASSION! That may not always be the best advice. There are other important things to consider. SUBSCRIBE to our channel so that you always receive the latest marketing tips and updates. Visit our blog for more marketing advice https://vickywu.us #marketing #digitalmarketing #entrepreneur

I Need Help With My Facebook Ad 14.01.2020

This new client approached us with this problem: "When I look at my stats, not one person has signed up. The boosted post is still running but no one is signing up." Have you ever paid for advertising on Facebook and gotten **crickets**? Here's some suggestions! SUBSCRIBE to our channel so that you never miss the latest marketing updates. More marketing tips at our blog https://vickywu.us/blog #ma...

How To Ask For Online Reviews 18.12.2019

Afraid to ask for online reviews? Never really know how even the happiest customer may rate you a day or a week later ... but we have a simple and effective way to take that worry away. Listen to learn more. We provide online reputation management services which includes online reviews as one of the pieces. Learn more at https://vickywu.us/online-reputation-management Be sure to SUBSCRIBE so that...

What Is Up With Instagram?! 06.12.2019

What is UP with Instagram? Answering your questions ...this entrepreneur has grown a huge following over the years, but now has horrible impressions and engagement. What's up?! SUBSCRIBE to our channel to get our latest marketing tips! Drop your marketing questions below! Get more advice on our blog https://vickywu.us/blog Join our social media marketing bootcamp https://marketu.gurumarketing.solu...

5 Holiday Marketing Ideas 15.11.2019

Here's 5 solid ideas (plus one bonus social media tip) for marketing your business during the holidays. SUBSCRIBE to our channel for more great marketing tips Or visit our blog for more https://vickywu.us/blog #marketing #holidaymarketing #entrepreneur

Holiday Marketing Using Google My Business 15.11.2019

Did you know there are 6 fewer shopping days between Black Friday and Christmas this year? Google My Business has some robust features that are worth your time to check out if you haven't tried using Google to market your business lately. SUBSCRIBE to our channel so that you never miss a marketing tip Visit our blog for more vickywu.us/blog #marketing #holidaymarketing #entrepreneur

Holiday Marketing: Where To Start 01.11.2019

Did you know there are 6 fewer shopping days between Black Friday and Christmas this year? The first place to start your holiday marketing is actually a quick review of your business' digital presence SUBSCRIBE to our channel so that you never miss a marketing tip Visit our blog for more https://vickywu.us/blog #marketing #holidaymarketing #entrepreneur

The One Thing Marketing Clients are Always Embarassed to Tell Me 28.10.2019

The ONE THING Marketing Clients are Always Embarassed to Tell Me - and why you don't have to be! Marketing questions? Drop yours below and we will either answer directly or may answer on an upcoming episode. More marketing tips at https://vickywu.us #marketU Social Media Marketing Bootcamp at https://marketu.gurumarketing.solutions #marketing #entrepreneur

Basics of a Digital Marketing Campaign to Increase Your Online Presence 18.10.2019

Overview of some of the most common strategies for your digital marketing campaign to increase your online presence. We show you the exact strategies we use with clients in #MarketU - learn more at https://marketu.gurumarketing.solutions https://vickywu.us

Employee Or Subcontractor? It's Not Based on Just What You Want 07.10.2019

Employee Or Subcontractor? It's Not Based on Just What You Want. You need to be aware of this issue whether you're an employer or a freelancer. Note I'm not a lawyer so you will always want to contact one for legal advice. More marketing tips at https://vickywu.us/blog

Why Marketing Advice You've Received Hasn't Worked 27.09.2019

The problem we see most often relates to the Dunning-Kruger effect. Hear why the marketing advice you've received may not have worked. #marketU uses our proprietary 3x3 Marketing Matrix to help you laser-focus your marketing efforts and make them work for your unique business, then combines access to all of our training plus live Q&A calls with our team. Find out how it's different at https://mark...

Marketing Rant - I Call BS 13.09.2019

I’m going on a marketing rant today … and I call BS Learn more about our straightforward approach to marketing at https://vickywu.us

How Much Should My Marketing Budget Be 06.09.2019

The first question I get asked by most new businesses is how much should their marketing budget be. Here's my answer(s). More marketing tips plus a full selection of marketing programs at https://vickywu.us Mentioned in the video: Bluehost http://bit.ly/2VEQgAd

Facebook for Business Part 3: Engagement and Analytics 26.08.2019

https://vickywu.us/blog

Facebook For Business Part 2: Page And Post Best Practices 16.08.2019

Facebook awareness is at 6% of your page likes, and engagement is below 4%. How can your message be seen? Request to be notified for the next session of our #marketU social media marketing training at https://vickywu.us/marketing-training-with-marketu/ Subscribe to our channel to receive the latest tips, and visit https://vickywu.us/blog for even more marketing tips

Facebook for Business Part 1: Content Best Practices 11.08.2019

Outlining some of the current best practices and efficient ways to use content when marketing on Facebook. Subscribe to our channel to receive the latest tips, and visit https://vickywu.us/blog for even more

The New SEO Part 3 - User Intent 05.08.2019

Search engine results have been changing quite a bit recently. With the addition of voice search, plus some new Google algorithm updates, it may require you to fine tune your strategy. In this series we will be discussing what you need to be considering in your content strategy. This is part 3 of a multi-part series. Join our NEW SEO implementation group - visit vickywu.us for details!

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