Your Digital Marketing Journey

You've created a fantastic digital media piece to communicate your brand's story, but have you considered how you'll reach your target audience? Even amazing content can be squandered if it isn't properly planned. So, let's get started and discover how to create a solid strategy for your digital approach. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources . This...

What do these marketing quotes mean for YOU? In this series, I demystify what the marketing gurus say. Let's start with finding out what influences customers to buy from you. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you w...

LinkedIn is a great tool to make professional connections. But have you tried cold outreach through LinkedIn? I’ll tell you how to do that in this episode. Book  a free 30-mins 1:1 consultation with me Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get i...

Email is an easy way to reach out to new prospects. But sending a cold email to someone can require a little practice. In this episode, I’m going to give you tips on how to write it well to increase your response rate. Book  a free 30-mins 1:1 consultation with me Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of dig...

Too many entrepreneurs struggle with ads on social media. Money gets spent, but they see no result. In this episode, I’m going to give you some tips on how to plan a social media paid campaign. Book a free 30-mins 1:1 consultation with me Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their busine...

What do you think of cold calls? If you hate receiving them, then you’re not the only one. And as a marketer, this strategy may seem doubtful to you. But what if I told you that you can convert the cold calls you make into a real conversation? Now isn’t that a great way to get new customers? Book a free 30-mins 1:1 consultation with me Link to my free marketing resources . This podcast is part of...

We’ve been talking about different aspects of networking the past few episodes. Another important part is your marketing pitch. A well thought pitch can help you connect with other people at the networking event. This week, I’m going to talk about the essentials of creating your pitch. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs...

Networking is not simply a way of meeting new people, it is a means to further your business. The difficult bit is to strike up a conversation with a total stranger! In this episode, I’m going to give you some tips on how to better converse with different types of people. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of...

Networking is about interacting with people. It can help you establish a new business or grow an existing one. But most people find it very difficult to network. How can you do it successfully? I’ll tell you in this episode. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you w...

Are you confused about how to reach out to strangers about your business through email? Do you wonder what to say to someone on LinkedIn or in a networking meet so that you get sales? This is definitely an acquired skill and it’s called Cold Outreach And all this season, that’s what I’m going to talk about. Link to my free marketing resources . This podcast is part of the weekly blog that I write...

How can Instagram help grow your business? Instagram has been reinventing itself over the years to offer features for businesses. I talk to Hirna Shah, the founder of Polki Studio about how she uses these features. Liked what you heard? Subscribe to it to never miss an episode! Follow me on Instagram , Facebook or LinkedIn . Or check out my YouTube channel for knowledgeable videos.

How can WhatsApp help grow your business? WhatsApp Business has features that are tailor-made for small businesses marketing. I interviewed Megha Agrawal in an Insta live. She is the founder of BakePure . She talks about how WhatsApp Business is saving her time to focus on her products. Liked what you heard? Subscribe to it to never miss an episode! Follow me on Instagram , Facebook or LinkedIn ....

How can WhatsApp help grow your business?  WhatsApp has some clever features that can help a small business keep in touch with existing customers and drive sales. I interviewed Saloni Khandelwal in an Insta live. She is the founder of Saloni Jewels and UrbnInsta . She talks about how she uses WhatsApp for her business. Liked what you heard? Subscribe to it to never miss an episode! Follow me...

In this episode, I talk to Annelise Worn. Annelise Worn is a business strategist, marketing mentor, agency CEO, author, speaker and mother of 4 little ones. After establishing a successful marketing agency that created the time and financial flexibility to live life around her young family and expand her philanthropic work, Annelise began mentoring others with similar ambitions. Annelise’s mission...

You’ve got a large following on social media but none of them are buying from you. How do you ensure that your social media followers become your customers? Find out in this episode! Here’s how to plan your social media content. Think about the objective of your social media to define what it really wants to achieve. Find out about a step-by-step lead generation strategy in this blog pos t . Link...

Do Facebook boost posts really work or are they a waste of money? Well, there are ways you can make them work for you. In this episode I tackle this debate and give you tips for Facebook boost posts. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch,...

Growing your following on Instagram and getting more engagement is a combination of organic and paid strategies. While nothing can replace great content, it does help to increase the reach of your posts to more people. In this episode, I talk about Instagram promotions and how you can use them. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entre...

Creating social media posts is a time-consuming task. You have to find the right creative to go with the words you plan to write. I’m going to make it easier for you to find the right image or video for your post and create the post. In this episode, I am going to talk about the tools which simplify your social media posting. Pixabay Creative Commons search engine Canva Animoto Kapwing Headliner I...

Facebook is a great place for small businesses to be. It is the largest social media platform and has an audience across ages. Plus, everyone is comfortable shopping from Facebook now. Let’s look at how you can boost your business using Facebook pages. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing fo...

A social media posting plan or a calendar is an underrated and often ignored task. But planning your posts in advance is going to free up so much of your time! In this episode, I will walk you through the steps of creating and executing a social media calendar. Link to my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital mark...

Which social media platforms should your business have a presence on? And how do you make this decision? All this and more in this episode. Link to the audience profile for each social media platform . Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch...

The first step of a social media presence is to really know why you need it. How will it help your business to have a presence on social media? Once you know that, everything else falls into place. Link to my free marketing resources . This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, pl...

Starting 2021 on an optimistic I-can-do-it note! This season, I'll tackle different aspects of social media that pose a challenge to entrepreneurs. Follow along with the episodes, releasing soon! Want to write to me? Email at 26.tech.services@gmail.com

Crowd-sourced organic marketing content helps to boost your business profile with minimal effort. They’re very effective because people trust other people more than they trust brands. In this episode, I’ll give you a couple of hacks for organic growth. My course on Graphy. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business....

Blogging does not have to be hard. If you write a blog for people who know about your brand already, you can pick topics that are specific to you. These topics would be easier to write as well, as it is your niche. Follow the guidance I give in this episode to start blogging and growing your traffic organically. UberSuggest AnswerThePublic My course on Graphy. This podcast is part of the weekly bl...