Write Publish Market

In this episode, Jodi talks about the inevitability of errors in published books, discussing why even meticulously edited and proofread books are not immune to typos and mistakes, and highlighting a 95% "acceptable" error rate in the publishing industry. The episode explains the roles of human and AI editors, the importance of multiple editing passes, and the potential pitfalls that sometimes come...

In this episode, Jodi chats with Irena Miller, an empathic intuitive and spiritual life guide, about her book journey in writing and self-publishing a planner and journal designed to help empaths harness lunar energy. Irena shares insights into her self-publishing process, emphasizing the importance of having knowledgeable support and sticking to one's vision, even when faced with logistical chall...

In this episode, Jodi interviews Jenn Zellers, co-founder of Virtual Summit Search and Visibility Ecosystem, about building sustainable marketing systems for business owners. Jodi and Jenn talk about strategies for leveraging collaborations and speaking opportunities, particularly through podcast tours, to promote one's book and enhance business visibility without burning out. The episode also inc...

In this episode, Jodi talks sales with Renee Hribar. They discuss strategies for entrepreneurs looking to write and market their own books. Drawing from her extensive experience in sales and coaching, Renee shares invaluable insights on tailoring sales processes, maintaining a positive mindset, fostering genuine relationships, and the importance of simplicity in business practices. Renee also offe...

In this episode, Jodi welcomes book marketing consultant and author coach Aryn Van Dyke. Aryn shares her extensive experience from working at HarperCollins to founding Book Rockstar in 2019. Together, they delve into the importance of book messaging for nonfiction authors, breaking it down into four key elements: what, who, why, and how. Aryn offers actionable insights and real-world examples for...

In this episode, Jodi is joined by literary agent and book author Lucinda Halpern. As they discuss Lucinda's book, Get Signed, Jodi and Lucinda discuss critical elements of book launching, including emphasizing the supremacy of an email list over social media for marketing impact. They also talk about the merits of traditional versus self-publishing, the necessity of providing practical value in b...

In this episode of Write Publish Market, Jodi speaks with Pauline Wiles, an author turned website designer, about the role a strategically designed website plays in promoting abusiness owner's book and business. Pauline emphasizes the importance of integrating the book into the main business website, refreshing the site during the book launch phase, and effectively using the website to support the...

In this episode, Jodi welcomes business strategist and author Amy Traugh to explore Amy's book journey with The CEO Method. Amy shares insights on leveraging a launch team, the importance of human connections in marketing, and how her book has bolstered her business credibility. Amy also shares about unexpected tech issues with Amazon and the powerful impact of strategic networking.   Time Stamps:...

In this episode of the Write Publish Market podcast, host Jodi Brandon interviews Leah Paulos, founder of Press Shop PR and Book Publicity School, about the evolving landscape of book publicity in 2024. Leah shares valuable insights on the differences between marketing and publicity, strategies for effectively promoting a book, and the importance of being both strategic and adaptable in today's me...

In this episode of Write Publish Market, host Jodi Brandon is joined by Heidi Yarger, founder of Spitfiregirl, to dive deep into the nuances of book marketing and building a personal brand. They discuss the strategic importance of starting the marketing journey early (ideally six months before a book launch), incorporating an author's personal stories, and establishing thought leadership to engage...

In this episode, host Jodi Brandon and guest Ellen Polk detail the intricacies of choosing the right editor for your book, emphasizing the importance of communication, compatibility, and editorial processes. They discuss different types of editors/editing services and how authors can tailor their questions to find the best match for their particular project's needs. The episode provides valuable i...

In Episode 155, host Jodi Brandon chats with guest Angel Myers, a licensed marriage and family therapist and seasoned author. They delve into Angel's journey of writing her book, Every Day I Do: How to Rewrite Your Vows After an Affair, discussing the inspirations behind it and the challenges she faced, including her initial hesitancy about entering the publishing world. The conversation also expl...

Time Stamps: 00:00 Embracing your own voice, overcoming self-consciousness. 06:13 Writing style, narration, and marketing your book. 08:09 Authors should narrate their own books for interpretation. 12:02 Essential factors for effective audiobook narration. 14:19 Need to stop rushing, remove guesswork. Appreciate it. 17:02 Include program info, stay in your lane. 20:41 Differentiate marketing strat...

Today Jodi is joined by Latasha Doyle, the virtuoso behind Uncanny Content and Uncanny Unedited. They discuss the world of email marketing, funnels, and how they can effortlessly integrate with the lifecycle of your book. Latasha is a seasoned copywriter and marketing strategist, and she explains how your book is an extensive marketing tool that works both top and bottom of the funnel. Jodi and La...

In this episode, Jodi, with guests Ginny Krauss and Elli Runkles of Supported CEO, explore the concept of capacity for business owners, particularly when it comes to book writing. Jodi, Ginny, and Elli discuss what it really means to manage your time, energy, and headspace while running a business. Ginny and Elli get real about bouncing back from burnout and share how to tell if you're taking on t...

In this episode of the Write Publish Market podcast, host Jodi Brandon sits down with guest Sharon Leger to discuss her book journey. Sharon, a former teacher turned life coach for busy moms, shares her experience of writing, publishing, and marketing a book to help moms create lives they are obsessed with. She talks about the evolution of her book project, the challenges she faced during the proc...

In this episode of Write Publish Market, host Jodi Brandon sits down with Katie Zeliger, founder of Marakee Press, a hybrid publishing company. Katie shares her inspiring journey of supporting first-time authors in getting their books from the first draft to distribution. She talks about her experience working as a mental health advocate and counselor, and how it has influenced the high-touch serv...

In this episode of Write Publish Market, host Jodi Brandon busts common myths about book publishing, debunking misconceptions and setting the record straight. From traditional publishing deals to bestseller lists and ghostwriting, listeners gain valuable insights into the reality of the publishing world. With Jodi's expertise and straightforward approach, this episode offers invaluable guidance fo...

In this episode, host Jodi Brandon and email marketing expert Bev Feldman dive into the nuances of crafting effective email marketing strategies for book writers and entrepreneurs. They stress the importance of regular reviews, personalized funnels, and the pitfalls of "set it and forget it" email sequences, sharing insights to enhance engagement and avoid overwhelming subscribers. The episode wra...

In this episode, host Jodi Brandon takes us through the importance of seeing your book as an investment in your business, not just a creative endeavor or a bucket list item. She emphasizes the significant time and financial investment required for self-publishing or hybrid publishing and the need to consider both tangible and intangible ways to earn back that investment. Jodi also discusses the my...

Episode 146 The 4Cs of Consistent Writing   In episode 146, host Jodi Brandon welcomes YA author and life coach Isabel Sterling to explore the four Cs of consistent writing (create a realistic writing plan, commit to believing your plan is good enough, cultivate excitement for your writing session, and celebrate every single win), providing listeners with a blueprint for establishing and maintaini...

In this episode, Jodi explains the various paths to book publication available to entrepreneurs this year. Jodi discusses the evolution of traditional publishing, the rise of self-publishing, and the emergence of hybrid publishing, and e emphasizes the importance of understanding your goals, timeline, and business needs to determine the best publishing path for you. Join us as we explore the pros...

In this episode, Jodi is joined by guest Brit Bozik, a content specialist, to explore the powerful world of content repurposing. They discuss the misconceptions around content creation and repurposing, and how to effectively reach and engage your audience. Brit shares her repurposing formula and practical tips for turning one piece of content into multiple touch points across different platforms....

In this episode, Jodi explores the long-term strategies for marketing your book beyond the launch day. Jodi shares important insights on how to integrate your book into your business ecosystem, emphasizing serving over selling. Learn how to position your book as an evergreen marketing tool and discover the key phases of book marketing. Join us and gain valuable tips to ensure your book's long-term...