WOI Unfiltered

In this conversation with Margaux Pepper, we dive into some of the top trends from Cannes Lions 2026, the role of PR and influencers in today's creative landscape, which challenger brands came out of top, and of course the most important question: is it "can" or "con"?

Part one of a two part look at how Cannes Lions became the most notable award show of our industry and some of the 2026 winning campaigns.

It's SUMMER! With America 250 and the World Cup still dominating headlines we're taking another look at the latest and greatest.

In this episode the team speaks with Zach Keating, former Public Affairs officer for the U.S. Navy SEALs, about crisis communications and issues management. The conversation looks at the common threads between his role with the Navy and in corporate America as well as how to define and manage a crisis.

Its Pride Month and we have a special guest, Alon rivel, talking about how brands are getting it right....and wrong when marketing to the LGBTQIA+ community, as well as the parallels between marketing to families, highlighting the importance of representation and authenticity in marketing strategies.

A look at how brands are getting in on the World Cup action with campaigns, events and more!

In this episode Jenna and Emily talk with Brett Farmolo, founder of Featured and CEO of HARO, about the relaunch of HARO and Connectively, and the future of PR with the revamp of Featured.

Culture tapping Dunkin' gets culture tapping right with the Dirty Soda, and America's 250 gains steam.

The ladies talk about content marketing and brand storytelling with the Adidas World Cup video and more

The conversation with Kelly Katapotis covers her journey from consumer PR to healthcare communications, focusing on her role at Blue Cross Blue Shield of Massachusetts, the impact of AI in healthcare, and the evolving consumer behavior in the healthcare space.

The girls discuss Devil Wears Prada 2 brand collaborations, the fast rise of Gruns, and the power of Ulta Beauty World, with a deep dive into how retro, IRL and influencer continue to lead as powerful themes and tools.

Join the ladies as they talk about Kit Kat's PR win after the heist, the banning of cell phones in some restaurants + schools and how that's shifting communications strategies, and how brands are creating strong communities (hint: it's increased IRL activations).

Join us as we talk to hospitality PR expert, Anna Stancioff. Anna covers how she got into the industry, some of her favorite campaigns, and the shifting tides with social media and new platforms like Substack.

A recap of the Boston Globe Working Mothers Conference, including thoughts on the unique time we're living in, the impacts of anxiety and role of social media, and the importance of putting yourself out there.

Join us for some personal chatting + how GLP-1s are proving to be beneficial for some companies and a challenge for others.

The ladies welcome entrepreneur, Meghan Block, to the pod for an engaging conversation about the evolution of social media marketing, the importance of authenticity and engagement, and the impact of micro-influencers.

Join the ladies as the talk through this week's eye-catching campaigns, including updates from Target and the latest happenings in the airline industry.

WOI Unfiltered welcomes its first guest, Renee Barone Brooks, SVP at Praytell. Renee takes time to catch us up on the beverage industry as well as one of our favorite new campaigns from Burger King.

Join us as we chat about some of this years ad trends during the Super Bowl and our favorite spots.

Jenna & Emily chat before the Big Game about current teasers, shifts in daytime talk shows and a fun new campaign from McDonalds.

Emily & Jenna talk snowpocalypse 2026, a shift toward IRL events, reaching Gen A, and more.

Join us to chat brand integrations, influencer marketing, the power of Starbucks and our fave new campaign from Heinz.

Hear the latest food and beverage trends of 2026 along with thoughts on Aldi, McCormick and more.

Jenna and Emily talk holiday vacations, gifting trends, the rise of retro, and New Year’s Resolutions

Jenna and Emily talk holiday gifting trends, financial considerations, gifting ideas, and the Denny's Sticky Kicks campaign.