Witness Business

How do I reinvent myself? Where is there a need that I could potentially meet? What do I have access to currently that I could utilize for a business purpose? How can I take an existing business model and do it better than anyone else? These are all questions that Andrew Perkett asked and answered for himself that led to the formation of his hauling and junk removal company: COS Hauling. Andrew wa...

How does a person make money online? How does one become a social media influencer? Do they have one video go viral and their whole life turns upside down? Or do they decide they are going to get off the couch and make it happen? For Ben Barker of Ben Barker Fitness, it was mostly the latter. When Ben decided to start taking social media seriously, his following grew exponentially until he had a b...

In this episode, we witness the passion of a luxury real estate agent turned luxury hat entrepreneur, and unpack his journey into entrepreneurship. When Max Nelson noticed a hole in the hat market, he took it upon himself to pivot his career and provide a solution: Hoot Hat. Initially facing rejection by Shark Tank producers, Max's resilience and determination landed him an appearance on the show...

In this episode, we delve into the fascinating journey of a former Vice President of Marketing at Facebook. Tom Arrix helped grow the company in its early days into the Facebook (or Meta) that we know today, from startup to global phenomenon. After taking some time off and wondering what was next, his beloved dog fell ill. Rather than accepting his fate, Tom got to work at addressing the root of t...

As a young girl knowing no English, Alina and her family were immigrants in the United States. Though her classmates called her dumb, she showcased her skills the only way she knew how: through art. She couldn't communicate with words, but she could create with her hands. This adversity and love for art ultimately catapulted her into the success she has seen today through inventing, patenting, and...

"I can't get a job because of my background." "I can't afford to live off of $10/hour so I may as well take unemployment." "I don't know enough about entrepreneurship to start my own business." These are all excuses that Justin Dodson could have made that would have kept him in his situation. But rather than accept his life for what it was, he got to work. He took the only opportunity he was given...

Gabe and Jessica Miller were on their honeymoon when they stumbled upon their big idea. With no babies yet themselves, they were able to draw upon their entrepreneurial spirit to found a company that would solve an ever-present problem amongst parents of newborns: socks don't stay on! With Squid Socks, this problem has been put to bed! Tune in to hear the challenges Gabe and Jessica faced, the con...

In this episode, we interview Berlyn Haughton, the innovative mind behind the silicon table mat that is changing the way toddlers and babies do mealtime: The Table Tyke. Berlyn shares her journey from frustrated mom dealing with messy and mouthy little ones (we can vouch, toddlers and babies put their mouths on EVERYTHING!) to becoming a successful entrepreneur who landed an appearance on ABC's Sh...

In this episode, we follow the journey of Ben and Ariel Zvaifler who, inspired by their own struggles to find helpful resources for their new puppy, embarked on a mission to make pet parenting easier for others. Unable to find proper toys, treats, and training materials, they decided to create their own solution, PupBox: a puppy subscription service that would deliver treats and toys tailored to e...

Happy Earth Day! In this episode, we peel back the curtain on Kaitlin Mogentale's chip company, Pulp Pantry. Discover how she was able to turn vegetable into a delicious chip that is changing the way we view snacks. From the "Ah-Ha" moment, to trial and error in the kitchen, all the way to ABC's Shark Tank, hear how she defied conventional wisdom and built a thriving business from scratch. What ch...

In this episode, we dive into the remarkable journey of an entrepreneur whose accidental mishap turned into a groundbreaking innovation: a ring that could easily cut fishing line. Vance Zahorski's lightbulb moment led him to create a product and a company (Line Cutterz) that would revolutionize the fishing industry, as well as open doors to unexpected opportunities in various other sectors. Join u...

In this episode, we dive into the journey of Aaron Hinde, one of the masterminds behind LIFEAID Beverage Co. We discuss the creation of world-renowned FitAid, as well as the various other products, where the ideas came from, and how he and his business partner were able to take those ideas to market. Despite facing setbacks and failures with several prior business ideas, Aaron's entrepreneurial sp...

In this episode, join us as we explore the inspiring journey of Daniel Maddry, who transformed his passion for fostering community within his youth ministry into a lucrative entrepreneurial venture. When the idea came to him for a fun family card game, what did he do next? He didn't have the background to launch a product like this, and he didn't "know the right people." So how did he get this ide...

When Sarah Michelle finally took (and easily passed) the Nurse Practitioner board certification exam, she realized her exam anxiety may have been unjustified. An idea sparked, and she decided to create a course of her own to prepare other students for the same exam, and calm their test anxiety in the process. What started as something to fill up her spare time during the COVID-19 pandemic blew up...

Shahira Marei always wanted to be an entrepreneur. She had a killer job at a killer company, but deep down she knew she wanted more out of life. One day, after she became pregnant with her daughter, she made the decision to risk it all and go after her entrepreneurial dreams. But one problem: she didn't have a business idea. How did she come up with The Dirty Cookie? And how did she start with not...

Jason Burke wanted to be healthy, so he learned to cook. He also learned how to make healthy snacks, including beef jerky. When his friends started stealing it, he wondered if he was on to something. Should he quit his 9 to 5 and become an entrepreneur full time, or was this just a hobby? Tune in to hear what he did next that led him to launching what would become an 8-figure food company. Be sure...

Mike Perry is a dad of 6(!) children. Between him and his wife, they have had their fair share of diaper changes. When one handsy child led to an idea for a new and improved diaper changing pad, they knew they had to act. Their willingness to act and create a new baby product ultimately led to an appearance on ABC's Shark Tank, and a line of baby products at their company SnoofyBee. Is Mike Perry...

Jamal Miller and his wife Natasha got an idea for a marriage blog in the early 2010s. Not sure how to even start a blog, they learned just enough to get started and dove right in, teaching couples "how to do relationships God's way".What was initially intended to be a passion project that they didn't expect would earn an income has since turned into a thriving multimillion dollar digital marketing...