Window Treatments for Profit with LuAnn Nigara

Today on Window Treatments for Profit You’re a year and a half into the window treatment business. You can sell. You’re closing. But when it comes to product knowledge — mounting, specifications, what’s possible, what isn’t — you still feel like you’re catching up. So what do you do about it? That’s the question a listener in the Atlanta area brought to LuAnn in this WWLD episode, and it’s one tha...

Today with Jim Davis-Johnson: Jim Davis-Johnson: Build a Luxury Window Treatment Business Without a Workroom Today with Jim Davis-Johnson of Jim Davis Designs, we get into what it takes to build and run a high-end luxury window treatment business. Jim shares how he grew his company from working in his mother's South Georgia business since seventh grade to running a multimillion-dollar brand servin...

Today on Window Treatments for Profit This is the final episode of the series. And it is the one LuAnn has been building toward the whole time. Because saying no to the wrong opportunity is the hardest decision in intentional growth. Not the no that is obvious. The no that looks like revenue. The no that comes with a relationship attached. The no that arrives during a slow month when every rationa...

Today on Window Treatments for Profit You already know what your bottleneck is. You have known for months. Possibly longer. And every week it costs you time, energy, and profit while you wait for the right moment to fix it. In this episode, LuAnn Nigara names the real reason operational bottlenecks stay in place long after the owner has identified them. It is not a systems problem. It is a thinkin...

Today on Window Treatments for Profit You built the roles. You wrote the expectations. You had the conversations. And somehow everything still routes back to you. In this episode, LuAnn Nigara names the pattern underneath that dynamic, and it has nothing to do with your systems. It starts with a dishwasher. It ends with a hire LuAnn made twenty years ago that changed everything about how she think...

Today on Window Treatments for Profit In January, LuAnn gave you the system. The problems-to-be-resolved file. One owner per issue. Consistent communication until the loop is closed. That system works. But only if something else is already in place before the problem arrives. In this episode, LuAnn tells the story of a $15,000 shutter mistake in South Orange, New Jersey, and what her partner Bill...

Today on Window Treatments for Profit You already know you should price for profit. You made that decision. This episode is about what happens in the three seconds after a client you actually care about says: that is more than I expected. In the first episode of her new five-part series, LuAnn Nigara goes somewhere most sales training never goes. Not to the script. To what happens inside you first...

Today on Window Treatments for Profit You started the year with clear decisions. More profit. Faster decisions. A stronger team. Less chaos. Intentional growth. But now Q1 is behind you. So here’s the real question… What actually changed? In this episode, LuAnn walks you through a simple but honest Q1 review to help you assess what was implemented, what stalled, and where execution broke down. Bec...

Today on Window Treatments for Profit This is the fifth and final episode in our WWLD January series:Five Decisions That Change Profit, Time, and Control in Your Window Treatment Business. In this episode, LuAnn Nigara tackles the most overlooked leadership decision of all:What are you intentionally building? After walking through four foundational decisions around profit, leadership, team stabili...

Today on Window Treatments for Profit In Part 4 of the WWLD series, LuAnn Nigara breaks down how window treatment business owners unknowingly become the bottleneck and the one decision that restores time, clarity, and control. In this episode of Window Treatments for Profit, we continue the WWLD January series with Decision #4: Remove One Operational Bottleneck That Wastes Time Every Week. This is...

Today on Window Treatments for Profit Hiring is exhausting. Training is expensive. And losing good people doesn’t set you back weeks. It sets you back months. In this episode of Window Treatments for Profit, we’re continuing our January WWLD series with Decision #3: Stabilize Your Team So You’re Not Constantly Starting Over. If you feel like you’re always retraining adults on the basics, this epis...

Today on Window Treatments for Profit In Part 2 of this five-part WTFP series, LuAnn tackles a decision that quietly drains profit, damages reputation, and creates unnecessary stress in far too many window treatment businesses: Shorten response time so problems don’t linger. Unresolved issues don’t just disappear. They get heavier. And the longer they sit, the more they cost you. In this episode,...

Today on Window Treatments for Profit What if this year wasn’t about setting better goals…but about making better decisions? This episode kicks off a five-part January series focused on five high-level decisions that materially change how a window treatment business runs. Not resolutions. Not wish lists. Real business decisions that impact profit, leadership, and personal satisfaction. In Part 1,...

Today on Window Treatments for Profit In this crossover episode, Vanessa Shepherd breaks down how to use Pinterest without letting it take over your week. This is about workflow, SEO basics, and simple systems that help you turn each project into strong Pinterest content. Window treatment pros will appreciate how directly this translates to your world. One install can fuel weeks of high-performing...

Today on Window Treatments for Profit In this re-air from A Well-Designed Business, Pinterest expert Kate Ahl walks us through how Pinterest can support not only your marketing but also your client communication. Window treatment pros can benefit from this just as much as designers. Pinterest reveals patterns, preferences, style direction, and functional priorities long before you step into a cons...

Today on Window Treatments for Profit In this crossover episode from A Well-Designed Business, Pinterest strategist Cathy Heflin explains the fundamentals that still matter today. Pinterest is a search engine, not a social platform, and when you understand how it works, you can create visibility that lasts for years. If you’re a window treatment professional who wants more qualified inquiries, mor...

Today With Brandon Roellchen: Brandon Roellchen of One Stop Decorating in Kansas City KS is back! In his first appearance (Ep. #225), Brandon took us inside his sales process and team structure. Now, he’s showing us exactly how he leads his sales team to consistently outperform, through culture, communication, and coaching. In this episode, Brandon reveals: His exact structure for 1-on-1 and team...

Today on Window Treatments for Profit Feeling like your profit margin doesn’t match your effort? You’re not alone—and you’re not doing anything wrong. But you might be missing what’s quietly draining your bottom line. In Part 2 of our Year-End Tune-Up series, LuAnn gets laser-focused on the real reason profitability slips away—and spoiler alert: it’s not just about how much you earn, it’s about ho...

Today on Window Treatments for Profit As the year winds down, it’s time to stop the hustle long enough to take a real look at your business—what’s working, what’s not, and what needs to change before you roll into 2026. In this episode, LuAnn walks you through The 4-Step Profit Fix—a powerful year-end review process built around four key lenses: mindset, finances, marketing, and operations. You’ll...

Today on Window Treatments for Profit You don’t need a big budget to make a big impact. In this solo episode, LuAnn shares real, practical ways to market your window treatment business without breaking the bank. From reactivating past clients to building referral machines in your own zip code, these are the exact strategies her team uses every day and you can too. Whether you're in a slow season o...

Today on Window Treatments for Profit Sun Shading Expo North America: Will You Be In the Room Where It Happens? Join LuAnn Nigara at the 2025 Sun Shading Expo North America in Indianapolis. This isn’t just another trade show, it’s where the leaders of our industry gather to shape what’s next. You’ll walk away with new ideas, stronger connections, and practical strategies to grow your window treatm...

Today on Window Treatments for Profit If you're scaling your window treatment business past $2 million or if you're on your way there, it's time to get serious about how you're building. In this episode, LuAnn breaks down the two proven business models that successful window treatment CEOs use to scale profitably. One focuses on high volume and broad reach. The other on depth, high margins, and fe...

Today on Window Treatments for Profit If you’re still setting sales goals without a plan to hit them or worse, without tracking the activity that drives them, it’s time for a reset. In today’s episode, LuAnn breaks down the real difference between high-performing teams and everyone else: KPIs that actually move the needle. You’ll learn how to reverse-engineer your revenue goals into actionable met...

Today on Window Treatments for Profit Two window treatment businesses. Same town. Same products. Totally different results. One is always discounting to close the sale. The other commands top dollar with ease. What’s the difference? It’s not geography. It’s mindset—and execution. In this episode, LuAnn shares the six non-negotiable service touches that attract high-end clients and justify premium...

Today on Window Treatments for Profit Let’s be real—strategic planning sounds great… until the phone rings, the orders stack up, and your inbox explodes. But if you’re stuck working in the business instead of on it, you’re not scaling—you’re surviving. In this episode, LuAnn shares a practical framework to finally move the needle on the projects that will actually grow your business. From making t...